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How To Manage Your Social Media Presence in Just 10 Minutes A Day!. And be more popular than the local news guy!. Lets Get Real For A Minute. Is Social Media going away? Are you in it with both feet? Are your referral partners in it? Can it bring you more business?
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How To Manage Your Social Media Presence in Just 10 Minutes A Day! And be more popular than the local news guy!
Lets Get Real For A Minute • Is Social Media going away? • Are you in it with both feet? • Are your referral partners in it? • Can it bring you more business? • Is it the new database management? • Is it a party or business?
Setting Some Goals • What are you trying to accomplish • Do you want to engage and interact more • Drive more people to your website • Build your brand • Build your database (Bigger list that know like and some day trust you) • Generate leads • Create Buzz
Prepping For Your New Routine • Get setup on all the networks you would like to cover • Twitter Account • LinkedIn Account • Facebook Personal • Facebook Business • Facebook Group(s) • Pinterest Account • When setting up your networks make sure you include the following • Photo and/ or logo • Links back to your website • Content about you and your company Ask or have your assistants and partners set up accounts to help promote you!
What Should You Be Monitoring • Facebook • Kids • Grandkids • Photo’s • Love for something • Birthdays • Graduations • Contests • Life These days, the content on Facebook almost fully mirrors many individuals’ lives.
4 Ways People Can Interact On Facebook That You Should Be Monitoring • Wall Posts • Comments • Likes • Recommendations (New and requires a plugin) • News Feed (Lets Talk about This)
The Facebook News Feed • A feed of what Facebook calculates is the most relevant and important items occurring in your network. • Goal • to react to important items in your business’ News Feed and get your wall posts featured in others’ News Feeds.
You don’t want to overwhelm your wall with too many posts per day. • In fact, doing so may prevent your posts from getting into your followers’ news feeds. • Best practices for Facebook suggest one to two posts per day as the ideal number.
Twitter • Relevant questions about your company • Relevant questions about your industry • Requests for support • Complaints and feedback • Praise • Competitor mentions • Industry leaders
LinkedIn • LinkedIn Answers (http://www.linkedin.com/answers/) • Group Discussions
Google + • Google is introducing Direct Connect, a feature that will let searchers call up a google+ page by simply adding a "+" before their queries • Comments • Circle Streams
Pinterest! • How to integrate and automate Pinterest using • RSS (Really Simple Syndication) • Push to your social media sites of choice. • http://pinterest.com/username/feed.rss
Seriously? • So you should be involved In and managing • Facebook • Twitter • LinkedIn • Google + But Scott you forgot about Pinterest and • I run a Mortgage company not a social media company. There is no way I can manage all this in 10 minutes a day, I can’t even do this in an hour a day!