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Magnifying Your Message

Magnifying Your Message. Trevor Sworn. Yejj Consulting www.yejjconsulting.com. Marketing (Advertising) . Everyone Has A Message. Marketing (Advertising) . Every Organization Has a Message. Marketing (Advertising) . Marketing Is Getting Your Message to The World.

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Magnifying Your Message

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  1. Magnifying Your Message Trevor Sworn. Yejj Consulting www.yejjconsulting.com

  2. Marketing (Advertising) Everyone Has A Message

  3. Marketing (Advertising) Every Organization Has a Message

  4. Marketing (Advertising) Marketing Is Getting Your Message to The World

  5. Marketing (Advertising) How Did You Get Your Message to The World?

  6. Social Media How Do you Get Your Message to The World Now?

  7. Social Media Facebook: 1.1 Billion People Active Users! Mobile Users Constantly ‘ON’

  8. Social Media Marketing Facebook: Cambodia: 63% Males Use Facebook (Higher than UK, USA, etc.) http://www.socialbakers.com/facebook-overview-statistics/

  9. Comparing Advertising

  10. Comparing Advertising • Artwork • Contact Newspaper • Goes To Print • Customer Reads How Many Days? How Much Cost? How Many People Read? How Long Does It Take To Put An Advert in PPP?

  11. Comparing Advertising Cost 1/4 Page Colour Advert = $400+

  12. Comparing Advertising But: • Limited Number of People Little Control Of; • Nationalities • Age Group • Segment

  13. Comparing Advertising How Long Does It Take You To Put An Advert in the New York Times? - Never!

  14. Comparing Advertising How Long Does It Take You To Put An Advert On Facebook? • Type Message • Add Picture • Click ‘Post’ How Many Minutes? How Much Cost?

  15. Comparing Advertising Cost? Boost Your Post $20 = 30,000+ People Focused On: • Country • Age • Language

  16. Social Media Marketing • New Style of Marketing: • Awareness • Being Heard • Being Known

  17. Social Media Marketing • New Style of Marketing: • Stories • Your Life, • Your Organization, • Your Country.

  18. Social Media Marketing • New Style of Marketing: • Relationships • Likes, • Posts, • Sharing.

  19. Social Media Marketing • New Style OfMarketing • Seth Godin • Blog: http://sethgodin.typepad.com • Book: Purple Cow

  20. Social Media Marketing How Will You Use Social Media To Tell People About Your Message?

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