Friend Raising: Giving Trends in Asia, USA and Eastern Europe

1. Friend Raising:Giving Trends in Asia, USA and Eastern Europe Tbilisi, Georgia July 2, 2008

2. Teaching the joy of giving We are all about…

3. Venture for Fund Raising The only one of its kind in Asia! VISION A community that celebrates the joy of giving and ensures a bountiful and sustainable world MISSION To provide consulting, training, research and public information assistance to individuals and organizations so that they can raise and give resources to fulfill their missions

4. Research Publications The Fund Raiser’s Guide to Fund Raising Investing in Ourselves: Giving & Fund Raising in Asia Fund Raising in the Philippines 2001 & 2003 Survey on Giving

5. A management process that involves identifying people who share the same values as the organization, and taking steps to manage that relationship. Fund Raising Friend

6. The Social Exchange:The Non-Profit Organization Values / Services • Exchange of Values and Services • Source of Funds: Grants, Gifts, and Income NGO Community

7. Usually restricted, project-based, time-bound, short-to-medium-term funding Governments, foundations, associations, multilateral & bilateral agreements Grants Unrestricted, can lead to endowments, medium-to-long term funding Individuals, groups Gifts Unrestricted, short-to-long-term funding, for-profit operation, needing different management skills Sale of products, fee for service, interest income Earned Income ? Filling the Gap Source of Funds Characteristics Examples

8. Giving Motivations 7 Country Report Bangladesh India Indonesia Nepal Pakistan Philippines Thailand • Bangladesh:Response to religious and humanitarian causes is great • India:Compassion is the main motivation and the habit of giving is widespread • Nepal:Giving is motivated by the Hindu belief, “doing good help earn credits in the afterlife” • Pakistan:Islam inspires giving • Thailand:Motivations are religion, merit-making, charity, royalty and social reciprocity • Indonesia:Motivated by religion, Islam • Philippines: “a feeling of compassion for others”

9. Giving in Asia A uniformly high rate of giving to religious organizations (90%) Source: Investing in Ourselves: Giving and Fund Raising in Asia, 2002

10. Who Gives Cash to NGOs? In the Philippines... • Geographically: National Capital Region • Urban or Rural: Urban • Among Socio-economic Classes (SEC): Class E • Among the 2 Sexes: Female • According to Age & Work: Mature Adults Source: 2006 survey commissioned by Venture for Fund Raising, in partnership with Social Weather Stations

11. Giving in the USA 2005 vs 2006: Individuals 75.6% Bequests 8% Year 2006 $260.28 B Foundations 11.6% Corporations 4.8% Corporations 5.6% Year 2005 $240.72 B Foundations 11.5% Individuals 76.5% Bequests 6.7% Source: Giving USA Foundation – AAFRC for Philanthropy/Giving USA 2005 & 2006

12. Fund Raising in Georgia • Grants: 50-100% of annual budgets of 80% of organizations are grants • Gifts: 20% of organizations get support from businesses or individuals • Membership Fees: 30% of organizations use this strategy • Earned Income: only viable for CBOs and NGOs with small budgets • Income-Generating Activities: contractual services or publications Source: An Assessment of Georgian Civil Society (2005) by the Centre for Training and Consultancy

13. Special Events: PARFUND’s Christmas Campaign 2005 The Campaign is composed of twin events, the “Himig Pasko” and the Christmas Cards project Net Income USD $35,393

14. Child and Environment Pre-Easter Exhibition • Child and Environment in Georgia held a pre-Easter Exhibition (2007) of artworks of beneficiary children • Some of the donors were USAID, Save the Children and Museum of Arts of Georgia

15. Direct Mail: Legal Rights and Natural Resources Center

16. Direct Dialogue: Greenpeace Southeast Asia

17. Direct Response Marketing:World Food Programme “When you’re starving, anything looks appetizing… Help WFP in its battle against child hunger”

18. NGO-Corporate Partnerships: Gawad Kalinga & Smart Communications, Inc. Launching of the first SMART Amazing Gawad Kalinga Village Be a hero. Be smart. Subscribe to GK Text 286.

19. E-mail Fund Raising: “When Doctors Cry” by Dr. Philip Cruz • Give A Life Foundation • “When Doctors Cry” e-mail • Initiated by Dr. Philip Cruz of Philippine General Hospital – Pediatric Ward • Spread like a virus–raised USD $965,116 cash excluding in-kind donations as of December 2003

20. Internet Fund Raising: Give2Asia Find a Fund Past Grants Greatest Needs Focus Funds Opportunity Fund Sample: Give2Asia is a facility that encourages charitable giving to meet needs in Asia by providing personalized services to donors and recipient.

21. Give World and Give India For donors outside the US For US-based donors

22. Employee Giving: Children’s Hour A fund raising campaign that calls on individuals and companies to donate an hour of their earnings in support of programs committed to the welfare and development of children and youth Since 1999, Children’s Hour has raised over USD $3,162,791 in cash and services

23. Major Gifts: Sir Ratan Tata • Manages Tata Group: two thirds of the equity of parent firm, Tata Sons • Tata Group is held by philanthropic trusts endowed by Sir Dorabji and Sir Ratan Tata • Through these trusts, Tata Sons gives 8-14% of its net profit very year

24. Warren Buffet’s Gift to Bill and Melinda Gates Foundation Warren Buffet pledged to gradually give 85% of his Berkshire fortune – estimated to worth over $40 Billion

25. Planned Giving: UNICEF Legacy Program

26. Capital Campaign: AIM Conference Center • One of the fund raising initiatives of the Asian Institute of Management - Scientific Research Foundation (AIM-SRF) • Total amount needed to be raised: USD $5,813,953 (2005) USD $11,395,348 (2006) • AIM - SRF invested in building relationships with its alumni, students, and bilateral agencies, taking into account the cultural nuances and protocol

27. Southeast Asian Regional Center for Graduate Study and Research in Agriculture (SEARCA) Earned Income from Membership Fees Member Annual Fees USD $5,000 for regular members USD $10,000 for associate members

28. International Institute of Rural Reconstruction Earned Income from Professional Services

29. Earned Income from Board & Lodging Rentals • The YUVA Centre, India • Facilities open for • conduct of trainings/ • seminars / forums • Offers food catering Lobby Rooms Kitchen / Dining Room

30. Earned Income from Tour and Travel WWF-Philippines Word Heritage Expedition takes 11 adventures on a 5-day trek across 5 territories and locations including 3 UNESCO World Heritage Sites

31. Venture for Fund Raising Teaching the joy of giving