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Design Project 2 ( citydance website redesign) 4-apr-12 adeel bhatti jessie chen kays fattal ravikanth arikatla venkata. INFM700 – Information Architecture. Contents. Introduction Client’s ( CityDance ) Requirements Understanding the Client Problems in Current Design
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Design Project 2(citydance website redesign)4-apr-12adeelbhattijessiechenkaysfattalravikantharikatlavenkata INFM700 – Information Architecture
Contents • Introduction • Client’s (CityDance) Requirements • Understanding the Client • Problems in Current Design • Research & Strategy • New Design – IA Tools & Techniques • New Design - Summary • New Design - Demo (By Ravi & Kays) • Issues & Obstacles – Design Tool • Question & Answers
Introduction • Team Members • AdeelBhatti • Jessie Chen • KaysFattal • RavikanthArikatlaVenkata • About CityDance • Incorporated: 1994 • Objectives:Dance Education & Programs (Centers/Theaters) • citydance.net:Current Design Implemented in 2006 • Stakeholders:Dancers, Supporters, Sponsors & Donors
Client’s (CityDance) Requirements • Organization • Compelling Design • Mission Focused • Support org expansion & communicate it effectively • Showcase citydance's programmatic activities and organizational successes • Enable stakeholders to easily locate & learn about program areas specific top their interests • Boost online tools calendar, ticketing, online giving & provide easy access to those tools
Understanding the Client • We Understood our client by: • Focusing on “Client’s Requirements“ & • Studying site's “Design Problems” (hilited by client)
Research & Strategy • “Market” Research • Surveyed other websites with similar focus (in dancing, performing arts, etc.) for similarity and difference in: • Information organization • Labels and specific terms used • Website layout and color theme • Card-sorting • Focus on the categorization and labels from current site • Final result aggregated based on the card-sorting activity done by each group member (online collaboration)
New Design – IA Tools & Techniques Following is the summary of “IA tools & techniques”, which are used for citydance redesign: • Understanding user experience • Card Sorting • Labeling System • New Labeling • Organization System • Hierarchical Org • New categories are shallow but wide
New Design – IA Tools & Techniques (Cont’d) • Navigation System • Opening, Middle & End game • Global, Local & Contextual Navigation • Menu Bars • Breadcrumbs • Page Layout • CRAPY Design • Used Grid Layout (to avoid Navigation Overload) • Design Tool • HTML/CSS
New Design - Summary • Organization - New Organization System • Compelling Design • Combination of Organization, Navigation System, Page Layout & Design • Mission Focused • Support org expansion & communicate it effectively • (By implementing mission-focused design) • Showcase citydance's: • Programmatic activities - (Displayed registration & study with us on front page) & • Organizational successes - (Placing social media, events, news on the front page)
New Design – Summary (Cont’d) • Mission Focused (Cont’d) • Enable stakeholders to easily locate & learn about program areas specific top their interests • (By doing site reorganization & adding navigation system) • Boost online tools • Calendar – (a clickable calendar placed on the home page) • Ticketing - (Included in quick links in home page) • Online Giving – (Included in quick links in home page) • Provide Easy Access to tools – (backed by navigation system)
New Design - Demo • To demonstrate redesigned & mission-focused citydance.net website having: • Organization System • Labeling System • Navigation System • Page Layout & Design • Link: • http://terpconnect.umd.edu/~kfattal/CityDance/index.html
Issues & Obstacles – Design Tool • Choice-1:WordPress (Free Version) • Selection Reason: Easy & Good Aesthetic appeal • Problem: Faced Editing Problems • Choice-2: HTML/CSS • To meet design requirements before deadline
Thank You! • Question & Answers