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ALUMNI. What are they thinking???. Why Survey Our Alumni?. Alumni are a primary “constituency” and they can tell us much about how we are doing – they are the long term pulse of the University
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ALUMNI What are they thinking???
Why Survey Our Alumni? • Alumni are a primary “constituency” and they can tell us much about how we are doing – they are the long term pulse of the University • Engaged and successful Alumni can be some of our best ambassadors, mentors and employers of successive generations of alumni
Why Survey Our Alumni? • From a fiscal standpoint, alumni are our largest volume resource • Alumni work in many of the businesses we wish to reach and may have influence in their decisions –their presence gives us leverage when approaching the businesses who employ them. • We know that as of 5 years ago, some had significant, identifiable ability to give – but an alumni with ability does not necessarily equate to an alumni gift.
Who did we ask? • Surveys were mailed to 2,500 of just less than 25,000 “mail-able” alumni • Majors were divided in a “left brain/right brain” manner to the extent possible. • An array of alumni statistically representative of the current alumni body was surveyed with a focus on the decades from the 50’s through the 90’s. • An introductory postcard, two copies of the survey and two reminders were mailed. Responses were received in the mail and online. • 91 of the 2500 were returned by the Post Office • 459 surveys were completed at least in part. (5 of these had IDs removed).
What type of questions did we ask? • Are you satisfied with your Purdue University Calumet experiences to date? • Are the University’s communications relevant? • What can we do for you and what would you consider doing for Purdue Calumet? • Are your resources engaged in other activities? If so, what type of activity?
How satisfied are you with your experiences as a former student at PUC? • 35.1% - Very satisfied • 40.8% - Moderately satisfied • 19.9% - Neutral • 2.4% - Somewhat dissatisfied • 0.7% - Very dissatisfied • 1.5% - did not answer
What is your current level of involvement in the following types of organizations or activities?Most often chosen: • Religious • Frequent 26.9% • Often 20.3% • Moderate 16% • Service • Frequent 13.9% • Often 14.6% • Moderate 26.0%
Social Groups 35.5% Community 26.9% Service Orgs 26.0% Cultural/The Arts 25.8% Continuing Ed 22.7% Professional 21.9% Youth Oriented 21.2% Environmental 20.3% Religious 16.6% Political 14.3% Adult level sports 13.0% Pre-school-12 (PTA) 10.2% PAAC 2.4% Our alumni are busy people – they report they are moderately active in:
What about PAAC? • 66.9% of respondents state that they know about the Alumni Association but have not participated. • 63.1% of respondents are not familiar with the services offered by the Alumni Association.
Professional Development Seminars Career Services Discount Internet Access Group Insurance License Plates E-learning Opportunities Networking Opportunities Employment Opportunities How can your Alumni Association and the University website serve you?
How often do you hear from Purdue University Calumet? 1.1% Weekly 5.5% Monthly 45.5% Quarterly 30.9% Annually 8.6% Not at all 8.2% No response How often would you like to hear from us? 0.4% Weekly 13.5% Monthly 43.0% Quarterly 24.5% Annually 12.4% Not at all 6.2% No response Can you hear us now?
Have you ever been asked for a gift by Purdue University Calumet? • 80.1% Yes • 5.5% No • 11.0% Unsure • Do you currently make monetary donations to Purdue University Calumet? • 22.1% Yes • 70.2% No • 4.4% Can’t say
If not, why not? • 20.1% Couldn’t afford • 15.5% I do not believe that PUC needs my financial support Common threads: • “I would rather donate to charitable organizations” • “It is supported by my tax dollars” • “I give to West Lafayette” • “I paid my tuition”
Have we left a lasting impression?(Respondents marked “to some extent” or greater)
What are YOU thinking? Questions???