1 / 19

Regional Perspective on Web Management and Governance

Regional Perspective on Web Management and Governance. The Case of South Asia World Bank By Daria Lavrentieva. Outline. Web Program in South Asia: Where we were What we’ve done Where we are How we work Quality Control Lessons learned Looking down the road. Opportunities:

zamir
Download Presentation

Regional Perspective on Web Management and Governance

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Regional Perspective onWeb Management and Governance The Case of South AsiaWorld Bank By Daria Lavrentieva

  2. Outline • Web Program in South Asia: • Where we were • What we’ve done • Where we are • How we work • Quality Control • Lessons learned • Looking down the road

  3. Opportunities: Organizational mandate Web implementations maturity Demand Decentralized dpt Interest for new skills Constraints: Complex org. structure No vision No senior leadership No incentives No skills No commitment No budget Working in silos Web Program in South Asia:Where we were

  4. What we have done • Presented a case to Senior Management • Conducted a study across the Bank and in other organizations • Developed a Regional web strategy • Built a case • Received budget and set up a formal program

  5. SAR Web Program

  6. SAR Web Program: Where we are • Our assets: 40+ complex sites (internal/external) • Central web team: 3 full time and 2 part time staff • Budget: about $200,000 (excluding staff salaries and individual units) • Statistics: over 200,000 page views per month

  7. How we work: Web Roles

  8. How we work: workflow (2) Business sponsor Website Content types Content providing -Content gathering,revision and posting

  9. Quality Control Mechanisms

  10. Clear Plan of Site Development

  11. Content Creation/ Approval Workflow Update time Content CoordinatorremindContent Provider Content Providerupdate/ submitcontent no yes yes If problem If content sensitive Project Lead/ BusinessSponsor get involved Project Lead/ BusinessSponsor review content no yes no If content need revision Content Coordinatorpost content Project leader share updatewith community

  12. Web Statistics

  13. Training Program

  14. How we are governed • Governance Body: • Regional Management Team • Web Action Team, chaired by Chief Economist • Central Web Team: Communications + IT • Unit Web Teams • Support mechanisms: web platform, web metrics, maintenance plan and workflow, training program

  15. Lessons learned inweb management and governance • Good content/ communications strategy • Start from top-down • Careful selection of the business sponsor • Good case • Incentives • Clearly defined roles and responsibilities • Good metrics in places • Be flexible…

  16. Looking down the road… • Changing focus: push - pull - interactive space • Changing roles: marketing, research • Changing Management • Changing technology • Central governance? • Internal/ external governance

  17. Thank you!

  18. Experts Organizational Structure Task Teams and Experts Regions South Asia Africa East Asian& Pacific Central Asia Latin America & Caribbean Middle East and North America Sectors Task Teams Environment Human Development Private Sector & Infrastructure Operation Core Services Poverty Reduction

  19. South Asia Department SARVP: Front Office Country Units Sector Units Service Units BACK

More Related