2012 International Coastal Cleanup

1. 2012 International Coastal Cleanup

2. What is International Coastal Cleanup? • The International Coastal Cleanup (ICC) is the world’s largest volunteer effort for the ocean’s health. • Its mission is to help clean the seas, lakes and waterways, and to raise awareness on the growing marine debris problem. • ICC Day is celebrated every third Saturday of September of each year. This year, the event will be on September 15, 2012.

3. Objectives • To remove trash/debris from beaches and waterways • To increase awareness on the extent of the marine debris problem • To popularize the concept of waste management • To promote a clean, healthy and sustainable coastal environment • To change behaviors that cause pollution.

4. History • Ocean Conservancy, a non-profit organization based in Washington D.C., initiated the ICC in 1986 • Since 1994, the Philippines has been active in the ICC with ICC- Philippines as the country coordinator • In 2003, Presidential Proclamation No. 470 was signed declaring the third Saturday of September of every year as the “International Coastal Cleanup Day” • The cleanup movement has grown tremendously from the first beach cleanup in Texas to more than 114 countries with the Philippines exceeding in volunteer turnout

5. The Data: A Tool for Better Decision-making • ICC is not just cleaning up beaches/shorelines and waterways but also collecting debris information using a standardized data card • Data collected has helped inform and inspire policies/ordinances to prevent ocean trash, including: ► Adoption of the International Convention for the Prevention of Pollution from Ships (Marpol 73/78 Annex V) ► Municipal/City ordinances on waste disposal and segregation ► Ordinances encouraging use of reusable bags

6. The Data: A Tool for Better Decision-making • Data collected has inspired industries to make changes to protect the ocean ► In 1998, the ITW Hi-Cone, a leading manufacturer of the 6-pack holders has created a new, photodegradable plastic ► In 2009, the Coca-Cola Company in the US launched the first-ever 100% recyclable PET plastic beverage bottle made partially from plants

7. The Data: A Tool for Better Decision-making • Data collected has inspired manufacturing companies to put product innovation and EPR-like strategies into practice: ► At the 2010 soccer World Cup, NIKE introduced new soccer jerseys for its national team made from 100% recycled polyester fabric from melted discarded plastic bottles to produce the yarn

8. ICC Data Card Record information on marine debris Identify sources and activities causing the debris Global database on marine debris A tool for better decision-making & awareness

9. 2011 ICC International Results Summary

10. 2011 Top Ten Participating Countries

11. 2011 ICC International PPM 598,076 volunteers 9,184,428 pounds of trash 20,776 miles

12. 2011 ICC International Top Ten Debris

14. 2011 ICC Philippines Results Summary

15. 114,418 people 149.4 miles 1,069,443 pounds

16. No. of Volunteers by Cleanup Type Shoreline/Beach 113,483 (99%) Underwater 66 (0.06%) Inland Waterways 869 (0.8%)

17. Top 15 Provinces in the 2011 ICC

18. TOTAL: 37 Provinces

19. Top Ten Debris Items TOTAL TOP TEN DEBRIS ITEMS:1,139,682 TOTAL NO. OF DEBRIS ITEMS:2,006,192

20. Total Debris Items by Activities

21. People & Kilometers Covered

22. Kilograms of Debris Collected

23. Marine debris brings health and safety hazards to sea creatures, people and surroundings

24. How long till it’s gone? 1 million years 600 years 450 years 450 years 100 years 80 years 50 years 50 years 50 years 40 years 30 years 5 years 5 years Source: U.S. National Park Service, Sarasota, Florida 0.25 years 0.004 years