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Zyrous - WE ARE DIGITAL BUILDERS

We are the ultimate storytellers, breathing life into brands. We build digital products that people want to use, and above all, we create captivating human experiences.

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Zyrous - WE ARE DIGITAL BUILDERS

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  1. ZYROUS OFFERING www.zyrous.com FOR MORE INFORMATION CONTACT SALES@ZYROUS.COM

  2. 01 DISCOVER ZYROUS OFFERING / DISCOVER

  3. 01.1 RESEARCH & DISCOVERY Understanding the customer provides a critical starting point for design thinking. We spend time getting to know the user and understanding their wants, needs, and objectives. This means observing and engaging with people in order to understand them on a psychological and emotional level. During this phase, Zyrous seeks to set aside our assumptions and gather real insights about the user. End-user Personas Customer Interviews Hypothesis Validation ZYROUS OFFERING /DISCOVER / RESEARCH & DISCOVERY

  4. 01.2 DEFINITION & FRAMING We gather all of our findings from the research & discov- ery phase and start to make sense of them: what difficul- ties and barriers are your users coming up against? What patterns do you observe? What is the big user problem that your team needs to solve? By the end of the define phase, you will have a clear problem state- ment. The key here is to frame the problem in a user-centred way. Lean Canvas Problem-Domain Framing ZYROUS OFFERING /DISCOVER / DEFINITION & FRAMING

  5. 01.3 IDEATION We conduct ideation sessions in order to come up with as many new angles and ideas as possible. We utilise ideation techniques from brainstorming and mind-map- ping to roleplay scenarios and provocation. We use later- al-thinking techniques that challenge established beliefs and explore new options and alternatives. Ideation Workshop End-user Storymap Product Roadmap ZYROUS OFFERING /DISCOVER / IDEATION

  6. 01.4 PROTOTYPING & TESTING A great user experience relies on so many factors, we incorporate interactions, intent, and goals for success to drive an outcome that looks and feels right and is designed in a human-centred way. We build a scaled-down version of the product; a simula- tion which enables us to test your ideas and designs before investing time and money into actually develop- ing the product. The digital prototype helps us test it on real users before handing it off to the developers. User Flow Diagram Wireframes Low-fidelity Prototype ZYROUS OFFERING /DISCOVER / PROTOTYPING & TESTING

  7. 01.5 ARCHITECTURE A great business starts with a great plan. The Architects at Zyrous have had a hand in the delivery of initiatives both large and small, from implementation-specific technical design to multi-year organisational change initiatives. We are trained in all phases of the TOGAF ADM and are available to assist companies in making better business decisions. Review and assistance for ongoing project analysis/ design work such as project scoping, requirements gathering, and target-state documentation. Third-party review and recommendations of technical architecture prior to implementation, or stage-gate reviews during development. Fig-gap analysis of existing/new architecture to company values and drivers to ensure alignment with corporate objectives. ZYROUS OFFERING /DISCOVER / ARCHITECTURE

  8. 02 DESIGN ZYROUS OFFERING / DESIGN

  9. 02.1 BRAND STRATEGY & DESIGN We develop timeless, captivating brands that capture the true story of what your company’s value is to their respective markets and most importantly position brands to be the leaders in their space. Remember a brand isn’t what you say it is, it’s what “they” say it is. We speak to your customers, partners, and conduct detailed market research to develop high-performing brands that leave an unforgettable impression on those who interact with it. Review and assistance for ongoing project analysis/ design work such as project scoping, requirements gathering, and target-state documentation. Third-party review and recommendations of technical architecture prior to implementation, or stage-gate reviews during development. Fig-gap analysis of existing/new architecture to company values and drivers to ensure alignment with corporate objectives. ZYROUS OFFERING /DESIGN / BRAND STRATEGY & DESIGN

  10. 02.2 BRAND COLLATERAL A brand is not just a logo but, it’s the sum of all its parts. We develop brand artefacts to inspire confidence with your customers and drive brand loyalty. We developed design queues that spread across all your touchpoints creating a consistent language that ties the bow around your brand. Stationery Kits Social banners Business Cards Brand applications Brochures & flyers Brand Styleguide ZYROUS OFFERING /DESIGN / BRAND COLLATERAL

  11. 02.3 UI DESIGN We develop intuitive human-centred design systems, with interactive elements that respond in a way that feels natural to the user. We design each individual screen with which the user will interact, including the layout: what should go where? How much space should be left between each element? What visual patterns and hierarchies make for an intuitive user experience? UI Design System High-fidelity Clickable Prototypes Micro-interaction design Element animation, behaviour & transition design ZYROUS OFFERING /DISCOVER / UI DESIGN

  12. 03 BUILD ZYROUS OFFERING / BUILD

  13. 03.1 CMS DEVELOPMENT Maintaining an up-to-date online presence can be diffi- cult and time-consuming. For many businesses, though, it’s critical. A well-implemented CMS (Content Manage- ment System) allows you to focus on your site’s content without worrying about technical implementation details. As Drupal specialists, Zyrous can provide you with a fast, secure, and beautiful online presence that aligns with your brand and brings you more business from the web. Our solution has been penetration tested by multiple global leading cybersecurity agencies with solution hardening incorporated into our default build. Bespoke website designs that are customised for your business Flexible and easy to use content management tools Highly secure, military-tested deployment architecture (privately hosted if required) 24/7 monitoring of uptime, performance, and unexpected content modification ZYROUS OFFERING /BUILD / CMS DEVELOPMENT

  14. 03.2 MOBILE &PROGRESSIVE WEB APP DEVELOPMENT With so many mobile apps in the market, it’s important to stand out. Zyrous mobile development teams are experts at bringing your ideas to life. From testing, researching, and refining the concept before code is written, to thoroughly testing and maintaining apps throughout their lifecycles, Zyrous brings you peace of mind that you can deliver something useful to the market that people want to use. Concept validation, including a highly-focused vision on the MVP (Minimum Viable Product) for launch Detailed UX (User Experience) design, giving you complete control over the finished product Multiple pathways for development: One codebase for multiple platforms, or bespoke code for each one (use case dependent) Rigorous testing prior to launch and any release of features, including test automation Assistance in setting up and configuring App Store/Play Store accounts ZYROUS OFFERING /BUILD / MOBILE & PROGRESSIVE WEB APP DEVELOPMENT

  15. 03.3 QA & TESTING Users no longer accept software with serious bugs or issues. Digital products often have one chance to make a great impression and without a rigorous approach to testing, your reputation is at risk. Find the issues in your software before your customers do. Consultation and recommendation for a robust development approach to testing, focusing on unit testing Implementation and automation of end-to-end testing for APIs, web apps, and mobile apps Execution of exploratory testing to complement automated approaches Production of test plans for individual components or entire systems Health-check and risk analysis of existing testing methodology to ensure the right outcome ZYROUS OFFERING /BUILD / Q&A TESTING

  16. 04 GROW ZYROUS OFFERING / GROW

  17. 04.1 DIGITAL MARKETING STRATEGY Planning out how you will market your product is key to high performing acquisition strategies. We develop a deep understanding of your competitors and the behaviour of your consumers online, where they hang out, and how they like to be communicated to. We devel- op strategic marketing roadmaps and determine when to do what and set meaningful goals and metrics to measure success. Competitive analysis Customer Personas Marketing strategy development ZYROUS OFFERING / GROW / DIGITAL MARKETING STRATEGY

  18. 04.2 INBOUND We develop strategic inbound strategies to maximise product success. We create beautiful and enticing con- tent that drives acquisition and retention leaving your customers with a sense of “absolute” experience with every touchpoint they come in contact with. We invent new ways to market in a measured and imaginative way. Content strategy & development Marketing automation Growth hacking Lead acquisition, nurturing, retention and abandonment ZYROUS OFFERING / GROW / INBOUND

  19. FOR MORE INFORMATION, CONTACT sales@zyrous.com www.zyrous.com

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