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A vital Zonta club life Tricks and Tips based on good practices Membership Committee 2014-2016

A vital Zonta club life Tricks and Tips based on good practices Membership Committee 2014-2016 Annette Binder, Dafne Reymen December 2015. Good practices to Attract new members Retain existing members Through a vital & attractive club life. Part 1: What is a vital club life?.

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A vital Zonta club life Tricks and Tips based on good practices Membership Committee 2014-2016

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  1. A vital Zonta club life Tricks and Tips based on good practices Membership Committee 2014-2016 Annette Binder, Dafne Reymen December 2015

  2. Good practices to • Attract new members • Retain existing members Through a vital & attractive club life

  3. Part 1: What is a vital club life?

  4. International participation Friendship in and outside of Committees & Office Well-conducted meetings with exciting presentations A Vital Club Life Service and advocacy activities & Awards for young girls Inspiring fundraising events

  5. Signs of strong vitality • Smooth succession to fulfill functions • Active participation of almost all members in • meetings, fundraising events, service activities, … • Stable membership with more than 15 members

  6. Signs of strong vitality • Zonta knowledge in general • Knowledge of club achievements  Indicating involvement and engagement

  7. Signs of strong vitality • Regular admission of new members • Crucial for club to survive over generations • Diversity in professions and ages • Leading to diversity of ideas, initiatives, competences

  8. Signs of strong vitality • Understand the international dimension of Zonta • Participation in area, district and international, events, meetings & conferences • Club and individual donations to ZIF programs • Consciousness of Zonta’s role as NGO in cooperation with UN and other organisations

  9. Signs of strong vitality • Being united by common goals • “Zonta Says No” and other Advocacy activities • ZIF awards and scholarships • Service projects • Club investing in external communication • Local and new media and PR • Acknowledge donors & sponsors

  10. Part 2: Good practices to attract and retain members The results of the ZI “Entry Survey” in 2014 point to very concrete hints to retain new members • Informational meetings • Club handbook (welcome package) • Personal mentoring by an existing Zonta member

  11. Good practices • Active Membership Committee in place • Every member to introduce at least 1 new member • A follow-up before and after joining (Direct Dialogue) • Implement new member survey after 1 year • Recruit young women as a group • Make recruitment a regular club activity

  12. Good practices • Active Nominating Committee in place for succession planning • Training on all levels • “Shoe box” game for talent detection & team building • The Zonta quiz competition

  13. Good practices • Acknowledge the long-term members • Cultivate the little signs of friendship • Ask for feedback from members (anonymous survey) • Organize random seating at club meetings

  14. Tools are available • Instrument to identify your club vitality: Vitality Indicators Questionnaire • Website of Zonta International: http://www.zonta.org/ClubsLeadership/Tools/MembershipTools.aspx • In “Membership Tools” and then “Membership Planning”: you will find the questionnaire and the explanations for its assessment

  15. Information is available • Use (more) all the materials available: • PR materials • Manuals • Posters and documents for our awards • … • … so much material available on ZI website !!!

  16. Conclusion There is nouniversalmagicspell But throughout each club’s cultural background, there are some common magical ingredients that help in attracting and retaining new members.

  17. Good practices sent in by successful clubs • The following slides • can be omitted for a more compact presentation • give concrete examples of good practices by successful clubs • show that the type of good practice depends on the cultural context

  18. Good practices sent in by successful clubs D27 – ZC Metz (France) D28 – ZC Engiadina (Switzerland) D20 – ZC Raseborg-Raasepori (Finland) D20 – ZC Lahti (Finland) D14 – ZC Nuernberg (Germany) D18 – ZC Ibadan II (Nigeria) D21 – ZC Sundsvall (Sweden)

  19. Examplesgoodpractices D27 – ZC Metz (France) • Largeinformation meeting organizedwith finger food, offeredfor • potentialnewmembers • thankyou to sponsors • withaim to present Zonta (in a livelymanner!)

  20. Examplesgoodpractices D28 – ZC Engiadina (Switzerland) • Manysocialeventsorganized (isolatedregion) • Dinners at private homes to fosterfriendship • Strong support from SOM, area and governor • Diversity in professions • Immediatelyinvolvenewmembers!

  21. Examplesgoodpractices D20 – ZC Raseborg-Raasepori (Finland) • Takinggood care of members • Strong tieswithmanypersonalcontacts • Sharingtasks: all of us and evenly

  22. Examplesgoodpractices D20 – ZC Lahti (Finland) • Best recruiters are motivatedZontiansthemselves • Service work local and international is glue • Seminars withinteresting content to attract professional women • Break loneliness of professional womenthrough content and friendship

  23. Examplesgoodpractices D14 – ZC Nuernberg (Germany) • Presenting Zonta at public women’s fair • Intensive follow-up of the contacts made: personal contact, invitiation to club & events • Everymember is assignedone contact for follow-up untildecision to join

  24. Examplesgoodpractices D18 – ZC Ibadan II (Nigeria) • Presentation of Zonta vision, mission & membership at church • Publicity on radio, TV and newspaper • Mandate to everymember to introduce 2 neweligiblemembers

  25. Examplesgoodpractices D21 – ZC Sundsvall (Sweden) • Presenting Zonta at party forpotentialmembers and sponsors • Translate international purpose and goals intolocalrealisticambitionswith business plan and follow-up of results • Intensive communication • Surveyingnewmembers

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