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We hope that the Hotels & Hospitality industry in India owns up to the social and environmental responsibility, since the guests and general populace is ready to reciprocate such efforts. More often than not, such efforts from the brandu2019s part directly translate to a higher brand value. Something that many hotel management consultants in India are beginning to incorporate in their long-term strategy.<br>Checkout - https://www.promiller.in/post/the-csr-gambit-how-socially-responsible-are-hotels-in-india
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Here is where your presentation begins “ Out of India's top hotel management companies, The Indian Hotels Company Limited (TATA Group) spent 5.2 crores in 2017-18 as CSR spending and Oberoi Hotels Pvt. Ltd. spent 0.5 crores in the same year. Third-party hotel management companies are involved in the gamut of causes ranging from social to environmental and beyond. For example, the Hilton Group of Hotels and many other CSR initiatives aim to reduce water consumption by 50% by 2030. Whereas, Marriott International last year launched "Serve 360: Doing Good in Every Direction," which basically branded and broadened the wide range of social initiatives across its 30 global brands, including some of the more innovative ones that came with its acquisition of Starwood Hotels & Resorts. Checkout - https://www.promiller.in/post/the-csr-gambit-how-socially-responsible-are-hotels-in-india -Pro Miller
