John Fleming slowfood.uk Graeme Kidd cittaslow.uk

1. John Fleming www.slowfood.org.uk Graeme Kidd www.cittaslow.org.uk

7. What is Slow? • festina lente • About quality, tradition, diversity • A positive, progressive approach • A mindset or practical philosophy • About living life at a human scale • A growing international movement

9. Slow Food • Reaction to Fast Food • Close to 100,000 members • Slow Food UK 2,000 members • Local group: the Convivium • Terra Madre, Ark, Praesidium • Foundation for BioDiversity • University of Gastronomy

10. A little bit of history • 1986 Slow Food established • 1989 Slow Food International • 2006 50% of members not Italian • 1999 Cittaslow set up in Italy • Greve-in-Chianti, Orvieto • Bra, Positano • 2005 Phase II of Cittaslow

11. The Slow Food Manifesto Our defence should start at the table with Slow Food. Let us rediscover the flavours and savours of regional cooking and banish the degrading effects of fast food. Co-producers – Good, Clean, Fair Eco Gastronomy

12. Convivium Activities • Tastings, visits to producers • Work with local schools • Work with local producers • Convivial activities!

13. So what is a Cittaslow? • A town where it is good to live • Part of a network of towns • A place where a certain attitude of mind prevails • A quality town… in the sense that quality of life is important to all – permanent and temporary residents

17. The Cittaslow Mindset • Builds on Slow Food principles and extends them into areas other than food, drink and hospitality • A way of life and of living that looks to improve the fabric of life for all • Connects people, local government and Slow Food with a common goal

20. Cittaslow embedsthe Slow approachinto your municipalityEco Administration

21. Why join Cittaslow? • It makes good sense • Provides some guiding principles for good government and good practice • Helps keep your town ‘on course’ • Develops or crystallises partnerships • It’s about being, doing, and enjoying • Plugs you into a network • Provides a hook

22. Cittaslow Goals • Environment • Infrastructure • Quality of Urban Fabric • Encouraging Local Produce/Products • Hospitality and Community • Boosting Cittaslow awareness

23. Taste Education

24. Taste Education

25. Taste Education

26. Taste Education

27. Taste Education

28. Praesidia • Encourage Local Produce/Products: • Preservation of local foodstuffs

29. International networking • Different food cultures

30. Cittaslow UKwww.cittaslow.org.ukenquire@cittaslow.org.ukSlow Food UKwww.slowfood.org.ukinfo@slowfood.org.uk