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A comprehensive Digital Marketing PowerPoint (PPT) offers an insightful overview of online strategies, including SEO, social media, content, and analytics. It elucidates market trends, consumer behavior, and innovative tools, providing a roadmap for effective digital campaigns. Visuals, statistics, and actionable insights empower audiences to navigate the dynamic digital landscape.<br>For more Information: - <br> 91 9711079947, 91 9891045405 <br>Visit My Website :- <br>https://www.dicsitcourses.com/ <br>Address :-<br>2nd floor, 20, 352, opp. Gulab Sweets,<br>Kapil Vihar, Pitam Pura, Delhi, 110034<br>
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What is Digital Marketing ? • Digital Marketing refers to promoting products and services online • It is called as online marketing • Online channels- search engines, websites, social media, email, mobile apps.
BENEFITS OF DIGITAL MARKETING:- • Reach to local and global customers quickly • Lower cost than traditional marketing • Complete control on reaching target consumers • Quick data gathering and analysis • Retarget interested consumers
TYPES OF DIGITAL MARKETING:- • Search Engine Optimization • Search Engine Marketing • Content Marketing • Social Media Marketing • Pay-per-click Marketing • Affiliate Marketing • Native Advertising • Email Marketing • Viral Marketing • Influencer Marketing
SEARCH ENGINE OPTIMIZATION:- • Keyword and key phrase optimization and research. • Technical website SEO audits. • Optimization of specific pages. • Robots.txt. • Sitemaps. • Webmaster (Search Console). • On-page and off-page SEO. • Video SEO. • Optimization for Google, Yahoo, • Bing, You tube, etc.
SEARCH ENGINE MARKETING:- • Google Ad Words You tube Ads • Bing Ads • Yahoo: Search Ads
CONTENT MARKETING:- • Blog / Guest Posts • Infographics • Images • Video • Case Studies
EMAIL MARKETING:- • Newsletter Email • Catalogue and Video Email • Press Release Email • Invitation and Survey Email • Thank-You Email
SOCIAL MEDIA MARKETING:- • Facebook Ads • Twitter Ads • You tube Ads • Instagram Sponsored • Linkedln Sponsored Ads
AFFILIATE MARKETING:- • Affiliate marketing is a marketing scheme in which a company compensates partners for business created from the affiliate's marketing tactics • Digital marketing, analytics, and cookies have made affiliate marketing a billion-dollar industry. • Firms typically pay affiliates per sale and less frequently by clicks or impressions.
VIRAL MARKETING:- • Pass Along • Buzz Marketing • Incentive Marketing • Undercover Marketing • User Managed Database • Social Media Uprising • Judging Importance • Facebook and Google API • Send Request/ Invitation
INFLUENCER MARKETING:- • Research and Discovery • Strategy and Plan • Identify and Engage • Campaign Management • Measure and Report • Maintain
ADDRESS:- • 2nd floor, 20, 352, opp. Gulab Sweets,Kapil Vihar, Pitam Pura, Delhi, 110034 • Call Us: +91-9711079947 • Call Us: +91-9891045405 • dicsinnovatives@gmail.com • www.dicsinnovatives.com THANK YOU……