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Digital Workplace Case Studies (Intranet), presented by Toby Ward and Michael Rudnick, Prescient Digital Media, October 2016.
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Digital Workplace Case Studies (Intranet) 1 Digital Workplace Case Studies Toby Ward & Michael Rudnick
3 About Prescient Digital • Worlds’ leading intranet consulting firm • Strategy, design, implementation, support • Meeting our clients needs for 15 years • Clients across industries, global geographies, functional areas 3 About Prescient Digital • Worlds’ leading intranet consulting firm • Strategy, design, implementation, support • Meeting our clients needs for 15 years • Clients across industries, global geographies, functional areas
7 Def i ni tion noun A statementof the exact meaning of a word, especially in a dictionary 7 Def i ni tion noun A statementof the exact meaning of a word, especially in a dictionary
8 Not… Consultant speak Paradigm shift… Holistic approach... Disruptive value-added differentiating element… 8 Not… Consultant speak Paradigm shift… Holistic approach... Disruptive value-added differentiating element…
9 Digital Workplace noun The sum total of your digital tools used to get work done. 9 Digital Workplace noun The sum total of your digital tools used to get work done.
. 11 Intranet noun A private network, similar to the Internet and using the same protocols and technology, that is contained within an enterprise. It may consistof many inter-linked local area networks (LANs), desktop computers, ERP, websites and portals, and email system
. 16 ConocoPhillips • Employees: 25,000+ • Intranet: The Mark • Technology: SharePoint 2013 • Most Popular: Our Business, Search, Personal Profiles • Award: 2015 Best Intranet, Nielsen Norman Group
. 19 Change management – It takes time… • “Some believed the old site was far better and begged for its return. It took many more months, design tweaks, new features and consistentcontentdelivery to win them over. Today, the complaints have stopped and The Mark is serving its intended role at the center of the ConocoPhillips’ digital workplace.” – Ray Scippa, Director, Employee Communications
. 20 Killer app: Q&A • Employees ask questions in eStream • Questions are automatically routed to the most likely expert • Moderators also assist and mark answered questions • ConocoPhillips’ executives lead by example • Incentives for collaborating linking participation with bonuses • Annual awards program for outstanding collaborator
. 21 Killer app: Q&A • If a question is asked enough times, the topic will eventually become an article on the company’s wiki • Employees are asked to fill out “success story” forms to demonstrate how shared knowledge pays off – 10,000+
. 22 One Digital Workplace • “I think employees around the world do expect and get a consistent experiencethroughout The Mark. There are regional differences driven by the contentauthors but in general the experience is very similar wherever you are.” – Ray Scippa, Director, Employee Communications
. 24 Prescient Digital • Employees: 10+ • Intranet: (no name) • Technology: Office 365 • Most Popular: Client Resources, Research, Discussions
. 29 Search failure: 50% MelissaWebster,ECMStrategySurvey,2013
. 35 Planning Provides The Foundation • Strategic plan • Governance & policies • Functional plan • Business case & ROI • Information architecture • Wireframes • Design • Content management • Change management
. 37 Goals & Objectives • Goals – Qualitative – Something worked toward, or striven for – Something toward which effort is directed • Objectives – Quantitative – End result of an endeavor/effort – SMART • Specific, Measurable,Attainable,Realistic,Time Defined
. 38 Final Thoughts • The Digital Workplace needs a plan • Understand and documentemployee needs • Understand and documentsenior management needs • The Digital Workplace includes mobile, and CRM, and ERP… • No design by committee
. 42 prescient@prescientdigital.com 416.926.8800 www.PrescientDigital.com www.IntranetBlog.com