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Augmented Reality in Business

Augmented reality boosts marketing and retail by offering interactive campaigns, virtual try-ons, and immersive in-store experiences, enhancing customer engagement.

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Augmented Reality in Business

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  1. AUGMENTED REALITY IN BUSINESS

  2. Augmented Reality essentially is a highly enhanced, interactive version of a real-world environment created with advanced digital audio and visual elements, and other sensory stimuli via holographic technology. It combines real-world and computer-generated content to give the user a more dynamic experience.

  3. Augmented Reality in Business: Examples Listed below are a few of the many business areas in which AR has flourished: Training and Education Design and Modelling Industrial Applications Recruitment Retail Repair And Maintenance

  4. Training and Education: With AR, employees can undergo advanced-level training where they don’t just read about the situations they may encounter but actually experience them. AR in education allows companies to develop training that’s customized for individual employees and boosts the employee’s competence and confidence in their roles. Design and Modelling: Businesses invested in designing and modeling will most likely benefit the most from AR. It can proffer companies with the ability to lay over 3D models into physical spaces thus allowing them to deliver stronger presentations and sales and marketing material.

  5. Retail : Very often we find ourselves disappointed with a purchase we make and have to deal with the hassle of returning the product. AR is a brilliant fix for that. AR in retail offers a way for customers to try products before they buy. This boosts the brand or company’s customer satisfaction and ultimately raises sales. Repair And Maintenance : With the aid of AR, even inexperienced people can identify problems and perform repairs by following simple step-by-step instructions using AR overlays. This ultimately improves customer satisfaction by reducing downtime and the associated costs.

  6. Industrial Applications : AR in industrial markets radically transforms the performance of many jobs. Technicians in the field will be able to communicate with remote staff and garner live support. It eradicates the grunt and guesswork from manual work and impressively streamlines processes. Recruitment : Similar to employee training, recruiting people can also be enhanced with AR. It will give the company a more detailed look into candidates’ skills, and potential and immerse them in a real work simulation to analyze them.

  7. Augmented Reality in business is revolutionizing business by offering immersive product previews for customers, optimizing manufacturing with digital instructions, enhancing retail experiences with interactive information, and improving training through realistic simulations. AR also fuels innovative marketing campaigns with interactive ads. It's a powerful tool that streamlines operations, boosts customer satisfaction, and drives creativity in today's competitive business environment.

  8. THANK YOU

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