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Augmented Reality in Retail

Augmented Reality In Retail: Why Is It Picking Up Steam In Todayu2019s Digital Age

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Augmented Reality in Retail

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  1. Augmented Reality in Retail

  2. Augmented Reality In Retail: Why Is It Picking Up Steam In Today’s Digital Age AR will boost your customers trust and drives their purchasing confidence

  3. Match Customer Expectations Real-time product visualizations and virtual trials ensure that retailers are able to deliver products that match their customers’ expectations. AR reduces your marketing costs and increases your customer satisfaction. Reduce Returns AR retail experiences will eliminate the friction between sellers and buyers and maximize the probability of purchasing. When customers receive their orders as expected, it will decrease your product returns.

  4. Remain Competitive The rise in e-commerce demands delivering more successful online experiences. Retailers leveraging augmented reality can rest assured that they aren’t left behind in the competition. Boost Customer Engagement Interactive virtual experiences arouse your customers’ curiosity and motivate them to explore your products. AR experiences such as virtual try-on persuade customers to come back and shop for additional products.

  5. Use Data Effectively AR-enabled shopping experiences collect insightful data on customers’ shopping patterns, buying behavior, interests, and preferences. Retailers can use these insights to run targeted marketing campaigns and develop more personalized products. Contactless Retail Experiences The demand for contactless experiences triggered by the COVID-19 pandemic is here to stay. As people are more concerned about their personal hygiene and contamination risks, retailers can employ AR to connect with their customers and keep the show running.

  6. Build Customer Loyalty Customers place emphasis on the value they get when buying from you. CX is the key brand differentiator that boosts customer loyalty today. With AR, you can optimize every customer touchpoint to deliver unmatched CX. Compensate Labor Shortage AR ecommerce apps can serve as your shop assistants and sales agents that take you through product features and benefits. You don’t have to hire expensive labor for showing the customer around, as AR does the heavy lifting.

  7. Thank You

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