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Are you wondering how you can use Facebook groups to expand your reach and build a massive Audience. Listen as Pauline Stockhausen shares her best tips.
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How to Use Facebook Groups to build a MASSIVE Audience www.becomeablogger.com
What you'll need to set up your group JOIN OUR GROUP Add a banner for your group (your group photo) Members Discussion Events Photos Files You Members 13 hours Post a few items (i.e. photos) before you start sharing. Group description Rules
How to Grow a Facebook Group Define who you are trying to attract. Be strategic about posting content regularly. Consistent content is a key component to keep your group members engaged Have a well-defined avatar LIKE COMMENT
Private message every new member and set expectations. Build relationships with the group members. Encourage members to post When you find people with good content, reach out to them and ask them to share. LIKE COMMENT Do not add people to your group unless they have explicitly requested to be added. ! If you want your friends to join your group, send them a private message and GIVE THEM the OPTION.
How to Manage Larger Groups ADMINS Bring on more admins to help manage the group. Assign each one a task. Have them swap tasks every so often to help them become familiar with everything that needs to be done in the group. Create a separate Facebook group for them to be able to work together and even share ideas. LIKE COMMENT
Approving Members and Moderating Spam ? REQUEST TO JOIN GROUP looking at what they post, their pictures and their names. If they are already connected to multiple people in the group, they can usually be let in. Check to see how long they have been on Facebook. If the account is new, they are usually spammers and shouldn’t be accepted. Check out their profile. You can usually tell if it’s a fake profile by LIKE COMMENT ! When a person come into the group and leave spam, try to do educate that person first. Remind them of the rules of the group. If they continue to leave spam, they should be removed from the group.
Taking advantage of Pinned Posts Pin themes for photos that the members should take and post Pin a post to function as a live chat. Your upcoming events. Competitions hosted by the group Feature your members. If someone has won an award, pin that. Giveaways for members. If they want to get in the drawing, they can comment below. Strategically pin promotions of your product(s) or service(s). Member of the Month LIKE COMMENT ! It’s a good idea to rotate these pins and use them to engage the community. The frequency of rotating your pins will depend on the group.
Group Files Yes, you have the option to upload files in groups. This is a good place to store resources for your members. A good place for a member directory and for recommendations. Might be helpful to remind your members at least once a month about the available resources. LIKE COMMENT ! Most people don’t understand how to use them, so if you use this feature, you need to explain to your members.