Understanding UI (User Interface), UX (User Experience) & CX (Customer Experience)
UI design focuses on visual design or skinning the wireframes, where the creative designer plays with Colours, Shapes, Layouts & Typography. UI is more Right brain, a work related to Emotions, Creativity, Intuitiveness, Imagination & Free flow UX starts with research followed by analysis & strategy. It is about finding solutions, documentation, Information Architecture, Data, Wireframes, Prototyping & Decision making. UX is more Left brain, a work related to Logic, Reason, Structure, Linear & Functionality
140 views • 8 slides