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Patrick shepherd no budget low tech high impact

Presentation about 'Patrick shepherd no budget low tech high impact'

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Patrick shepherd no budget low tech high impact

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  1. No Budget, Low Tech, High Impact ARGs Patrick Shepherd and Ryan Segrist

  2. What is an ARG? An interactive narrative that uses the real world as a platform. Or A story you can live within.

  3. Exercise

  4. Model Conference Behavior Objectives Objectives? Let’s pick an audience and objective

  5. Tokens and missions in the gameIncentives? Let’s create some incentives Incentives

  6. Gives value to incentives Narrative Narrative? Let’s create a narrative

  7. Marketing sells the story Marketing Marketing? How shall we market our story

  8. Parameters What tools do we have? Limitations? What are the limits for our audience?

  9. Construction Operation Ethics Infiltration Game Play Let’s make a game!!! :D

  10. Measurement Define Success

  11. Action After

  12. Thank you! Questions? Ryan Segrist ryan.segrist@oge.gov Patrick Shepherd Ryan Segrist ryan.segrist@oge.gov Patrick Shepherd Patrick.shepherd@oge.gov Patrick.shepherd@oge.gov

  13. Useful Links: www.seriousplayconference.com www.seriousgamesdirectory.com www.seriousgamesassociation.com Contact: sbohle@seriousgamesassociation.com

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