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High Five Conference 2015 Top 25 Takeaways

The High Five Conference is the event where marketing and creative meet. The two-day conference in Raleigh featured five keynote speakers: Aaron Draplin, Ekaterina Walter, Spike Jones, Johnny "Cupcakes" Earle and Peter Shankman. The presentation features 25 of the top takeaways from the event.

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High Five Conference 2015 Top 25 Takeaways

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  1. THE TOP 25 TAKEAWAYS

  2. “Marketing without design is lifeless, and design without marketing is mute.” - VON R. GLITSCHKA

  3. DOORS OPENING SOON

  4. GETTING SEATED 15 minutes till the open

  5. OFFICIAL START The Conference Where Marketing and Creative Meet

  6. Aaron Draplin TAKEAWAY #1 Need inspiration, try going “junkin” Tip: The Motherload is the World’s Longest Yard Sale (click here for a post on Aaron’s keynote)

  7. 50 Shades of Draplin Selfie’s (click here for an unadulterated read on Aaron’s roundtable)

  8. TAKEAWAY #2 Everything is negotiable, be smart about it 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  9. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #3 Find the dead logos and give them new life (click here for a post on Aaron’s keynote)

  10. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #4 Use all of the colors in the spectrum

  11. TAKEAWAY #5 Be curious

  12. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  13. Ekaterina Walter 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #6 We process visuals 60,000 x faster than text (click here for a post on Ekaterina’s keynote)

  14. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #7 Real-time marketing is a way of thinking

  15. TAKEAWAY #8 Open the kimono 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  16. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #9 Find ways to inject humor

  17. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #10 Images tell stories and speak to the heart

  18. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  19. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  20. Spike Jones 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #11 Brand = Identity (click here for a post on Spike’s keynote)

  21. TAKEAWAY #12 90% of word of mouth happens offline 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  22. TAKEAWAY #13 Be fans of your fans 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  23. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #14 Stand for something bigger than yourself

  24. TAKEAWAY #15 Delight in your customers surprise

  25. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  26. Johnny Earle 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #16 Do more of what makes you happy (click here for a post on Johnny’s keynote)

  27. TAKEAWAY #17 Strange is good 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  28. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #18 Exclusivity should be cultivated

  29. TAKEAWAY #19 It’s all about the experience 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  30. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #20 Get people talking

  31. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  32. TAKEAWAY #21 Focus on doing likeable things 25 TAKEAWAYS High Five Conference 2/25 - 2/26 Peter Shankman (click here for a post on Peter’s keynote)

  33. TAKEAWAY #22 Be one level above crap 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  34. TAKEAWAY #23 Brevity is important

  35. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 TAKEAWAY #24 Take care of the customer you have… they’ll bring you the customers you want

  36. TAKEAWAY #25 Give customers a reason to come back 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  37. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  38. THANKS 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  39. INTERACTIVE EXHIBITS 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  40. RECRUITING 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  41. NETWORKING 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  42. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 CREATIVE EXHIBITS

  43. NETWORKING 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  44. LEAD GEN 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  45. 25 TAKEAWAYS High Five Conference 2/25 - 2/26 CREATIVE SHOWCASE

  46. 25 TAKEAWAYS High Five Conference 2/25 - 2/26

  47. 25 TAKEAWAYS www.highfiveconference.com

  48. BIG THANKS I T W A S A N H O N O R T O S E R V E A S E V E N T D I R E C T O R F O R T H E 2 0 1 5 H I G H F I V E CONFERENCE. I WAS PRIVILEGED TO SERVE AS P A R T O F A C O R E T E A M O F D E D I C A T E D VOLUNTEERS FROM THE TRIANGLE AMA. OUR TEAM BROUGHT THE SECOND EDITION OF THE C O N F E R E N C E T O L I F E . T H I S G R O U P W A S STRONG WITH THE RIGHT KIND OF CRAZINESS: EVAN CARROLL - PRODUCTION ANNIE PEARCE - EXHIBITORS CHRISTIE MONTAGUE - BRANDING/DESIGN TED SEWARD - VOLUNTEERS KRIS MATSON - SPONSORSHIP DANNY ROSIN - SPONSORSHIP KARL SAKAS - AMBASSADOR / OUTREACH BRIAN MCDONALD - SPEAKERS MARY BETH MUNZ - COMM’S GENE PINDER - MARKETING CATHERINE LOCKE - PR / COMM’S SAM FORTENBERY - VOLUNTEERS JENNIFER WRIGHT - EVENTS REBECCA HORTON - EXPERIENCE DESIGN LIZ MILLER - EXHIBITORS LEAH DORSEY - EVENTS 25 TAKEAWAYS High Five Conference 2/25 - 2/26 LARS BREDAHL - EVENTS SHEREE DUPONT - REGISTRATION HUGE THANKS ALSO TO OUR PARTNERS WHO H E L P E D U S P U L L O F F A G R E A T E V E N T . CENTERLINE (SOCIAL), THEO DAVIS (PRINTING), CAPSTRAT (DESIGN), THREEPOST (INTRO VIDEOS), KRASH (SPONSOR VIDEO), ZIG ZIBIT (EXHIBITS), RUCCI (FILMING), SCOTT BROWN MEDIA GROUP ( S T A G I N G / L I G H T I N G / M O T O R S P O R T S D E S I G N ( E N V I R O N M E N T A L GRAPHICS), DWPPC (PHOTOGRAPHY), DONOVAN VO (EMCEE), BOLT BISTRO (OPENING PARTY) AND THE SHERATON RALEIGH (HOTEL). P R O D U C T I O N ) , - STAN PHELPS SAVE THE DATES MARCH 2-3, 2016

  49. MEET STAN He is a TEDx speaker, Forbes contributor, and IBM Futurist focused on the future of customer experience, employee engagement, technology, and purpose. stan@purplegoldfish.com +1.919.360.4702

  50. Click to book Stan for a keynote or a workshop stan@purplegoldfish.com +1.919.360.4702

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