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HTTP is the standard protocol defining how information passes between your visitoru2019s browser and the server hosting your site and HTTP status codes are your handy way of knowing exactly what is happening within that process.
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Six HTTP status codes most critical to your SEO success 1) 404 – Not found A 404 page not found error is perhaps the most commonly known HTTP status code and can signal to marketers that a page is failing to deliver content to visitors. The server cannot return information because the resource or URL doesn’t exist. Landing at a 404 page is detrimental to SEO because unavailable content leads to a bad experience for both your audience and the search engine crawlers that are so critical to your SEO success. 2) 301 – Moved permanently You’ll recognize this code as the prescribed solution to the 404 errors just mentioned a 301 status code means that the requested resource or URL has been permanently redirected somewhere else. This code is a valuable tool for sending visitors to relevant content that is available on the site. Marketers can and should set up 301 redirects for pages that are no longer available so that their audience lands on useful content instead of error pages. The 301 code gives search engines the message to update their index for the page. 3) 302 – Found Similar to code 301, code 302 is another type of useful redirect to know. However, this one is temporary rather than permanent. A 302 code directs browsers to a new URL, ensuring that visitors reach relevant content – but stops short of instructing search engines to update the page index. 4) 307 – Temporary redirect This code offers a more specific redirect method than the 302 code and has the browser perform the redirect instead of the server. This is useful for sites served on HTTPS that are on an HTTP Strict-Transport-Security (HSTS) preload list. 5) 503 – Service unavailable
This error indicates that the server cannot process a request due to a temporary technical issue. The 503 code informs search engines that processing was stopped on purpose and tells the search engine not to de-index the page (as it would when seeing other server errors). However, if the 503 error isn’t resolved over a long period of time, search engines can begin to view it as a permanent error that warrants deindexing. Therefore, marketers should address 503 errors as rapidly as possible to avoid deindexing of the unavailable page and the negative impact on SEO that would come hand-in-hand with that scenario. 6) 410 – Gone This dramatic-sounding code means that a resource or URL is unavailable because it was deleted on purpose and was not redirected. When search engines see a 410, they will remove the page from the index instead of redirecting. Marketers should be sure to properly correct any page issues or implement effective redirects so that visitors arrive at content pertinent to their search needs. www.topmobileappcompanies.com