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This WomenWorld Indiau2019s exclusive edition titled, u2018Top 5 Powerful Women Leaders to Watch in 2024,u2019 is a glimpse into the remarkable women shaping the world around us. As we celebrate the achievements of these powerful women leaders.
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W O R L D I N D I A www.womenworldindia.com VOL. 03 ISSUE 01 2024 Top 5 Powerful Women Leaders to Watch in 2024 Rising Chorus The Evolu?on of Powerful Businesswoman Leadership Diversity Inc. Top Ten Trends in Global Gender Equality in the Industrial Sectors Somaya Chaddha, Manager - People & Culture, Anzy Global, India Somaya Chaddha Sculp?ng a Pulsa?ng Organisa?onal Culture with Anzy Global’s Unique Rhythm
No magic wand will work. We have to make our efforts. It will be a long and difficult struggle for us.
No magic wand will work. We have to make our efforts. It will be a long and difficult struggle for us.
The Powerhouse Five: Women Leaders Shaping the Future T he landscape of leadership is changing. Women are shattering glass ceilings across industries, and 2024 promises to be a year where their influence shines even brighter. Each of these women brings a unique perspective and set of skills to the table, contributing to the advancement of their industries and paving the way for future generations of women leaders. As we enter a new era of leadership, these women are not only making waves in their own right but also challenging the status quo and redefining what it means to be a leader in the 21st century. In the ever-evolving horizon of global leadership, women are increasingly taking center stage, driving change, and shaping the future of industries worldwide. As we look ahead, there are five powerful women leaders who stand out for their visionary leadership, resilience, and commitment to making a positive impact on society. These women are trailblazers in their respective fields, breaking barriers, and inspiring others with their achievements and dedication to excellence. This WomenWorld India’s exclusive edition titled, ‘Top 5 Powerful Women Leaders to Watch in 2024,’ is a glimpse into the remarkable women shaping the world around us. As we celebrate the achievements of these powerful women leaders, we must also recognize the importance of diversity and inclusion in leadership. Editor's Note These women come from diverse backgrounds and industries, each bringing a unique perspective and skillset to the table. What unites them is their unwavering dedication to excellence, their innovative approach to problem- solving, and their commitment to making a positive difference. By championing women's leadership and empowering women to reach their full potential, we can create a more equitable and prosperous future for all. Let us watch closely as these women continue to make their mark on the world and inspire positive change in the years to come. Whether it's spearheading technological advancements, championing social causes, or redefining business models, these leaders are inspiring others and paving the way for a more equitable future. Gaurav?PR?Wankhade
The Powerhouse Five: Women Leaders Shaping the Future T he landscape of leadership is changing. Women are shattering glass ceilings across industries, and 2024 promises to be a year where their influence shines even brighter. Each of these women brings a unique perspective and set of skills to the table, contributing to the advancement of their industries and paving the way for future generations of women leaders. As we enter a new era of leadership, these women are not only making waves in their own right but also challenging the status quo and redefining what it means to be a leader in the 21st century. In the ever-evolving horizon of global leadership, women are increasingly taking center stage, driving change, and shaping the future of industries worldwide. As we look ahead, there are five powerful women leaders who stand out for their visionary leadership, resilience, and commitment to making a positive impact on society. These women are trailblazers in their respective fields, breaking barriers, and inspiring others with their achievements and dedication to excellence. This WomenWorld India’s exclusive edition titled, ‘Top 5 Powerful Women Leaders to Watch in 2024,’ is a glimpse into the remarkable women shaping the world around us. As we celebrate the achievements of these powerful women leaders, we must also recognize the importance of diversity and inclusion in leadership. Editor's Note These women come from diverse backgrounds and industries, each bringing a unique perspective and skillset to the table. What unites them is their unwavering dedication to excellence, their innovative approach to problem- solving, and their commitment to making a positive difference. By championing women's leadership and empowering women to reach their full potential, we can create a more equitable and prosperous future for all. Let us watch closely as these women continue to make their mark on the world and inspire positive change in the years to come. Whether it's spearheading technological advancements, championing social causes, or redefining business models, these leaders are inspiring others and paving the way for a more equitable future. Gaurav?PR?Wankhade
Subscribe Today www.twitter.com/womenworldindia www.facebook.com/womenworldindia/ WE ARE ALSO AVAILABLE ON WE ARE ALSO AVAILABLE ON Pooja M. Bansal Editor-in-Chief CONTENT Stay in the known. Subscribe to WOMENWORLDINDIA Get Managing Editor: Gaurav PR Wankhade Assisting Editor : Prajakta Zurale Email sales@womenworldindia.com For Subscription www.womenworldindia.com WOMENWORLDINDIA Magazine in print and digital on www.womenworldindia.com DESIGN Visualizer: Sandeep Tikode Art & Design Director: Rashmi Singh Associate Designer : Sonam Vishwakarma Copyright © 2024 WomenWorld India, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from WomenWorld India. Reprint rights remain solely with WomenWorld India. SALES Vice President : Swapnali Vasaikar Asst. Vice President : Tejaswini Whaval Manager : Nitin Patil Team Leader : Pranali Koyande BDE : Dipali Vijaykar March, 2024 Cover Price: Rs.350/- TECHNICAL W O R L D I N D I A W O R L D I N D I A Technical Head : Prachi Mokashi Technical Specialist: Rajeshwari Avhad Technical Consultant : Tanaji Fartade W O R L D I N D I A Future Fashionistas Replacement for The Worldwide Hearts? Globe Future Fashionistas How the Indian Jute Think Green How the Indian Jute Revolu?on Can Be the Global Pollu?on Free Environment Across Indian Revivalist Winning Hearts? Revolu?on Can Be the Global Think Green Pollu?on Free Environment Fashion's Sustainability Solu?on? Chaitali Das W O R L D Fashion's Sustainability Solu?on? Indian Jute - The Best Plas?c Across Globe Indian Revivalist Winning Hearts? Across Globe Jute? Jute? Future Fashionistas How the Indian Jute Revolu?on Can Be the Global Fashion's Sustainability Solu?on? Indian Winning Indian Jute - The Best Plas?c I N D I A Jute? Replacement for The Worldwide Revivalist Think Green Indian Jute - The Best Plas?c Replacement for The Worldwide Pollu?on Free Environment Chaitali Das Indian Winning Globe Future Fashionistas Jute? Revivalist Hearts? How the Indian Jute Revolu?on Can Be the Global Fashion's Sustainability Solu?on? Think Green Pollu?on Free Environment Chaitali Das Across Indian Jute - The Best Plas?c Indian Jute Revivalist Replacement for The Worldwide Winning Hearts Across Globe Indian Jute Revivalist Winning Hearts Across Globe Chaitali Das SME-SMO Indian Jute Revivalist Winning Hearts Across Globe W O R L D Research Analyst : Renuka Kulkarni SEO Lead : Nikita Khadalkar Indian Jute Revivalist Winning Hearts Across Globe I N D I A
Subscribe Today www.twitter.com/womenworldindia www.facebook.com/womenworldindia/ WE ARE ALSO AVAILABLE ON WE ARE ALSO AVAILABLE ON Pooja M. Bansal Editor-in-Chief CONTENT Stay in the known. Subscribe to WOMENWORLDINDIA Get Managing Editor: Gaurav PR Wankhade Assisting Editor : Prajakta Zurale Email sales@womenworldindia.com For Subscription www.womenworldindia.com WOMENWORLDINDIA Magazine in print and digital on www.womenworldindia.com DESIGN Visualizer: Sandeep Tikode Art & Design Director: Rashmi Singh Associate Designer : Sonam Vishwakarma Copyright © 2024 WomenWorld India, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from WomenWorld India. Reprint rights remain solely with WomenWorld India. SALES Vice President : Swapnali Vasaikar Asst. Vice President : Tejaswini Whaval Manager : Nitin Patil Team Leader : Pranali Koyande BDE : Dipali Vijaykar March, 2024 Cover Price: Rs.350/- TECHNICAL W O R L D I N D I A W O R L D I N D I A Technical Head : Prachi Mokashi Technical Specialist: Rajeshwari Avhad Technical Consultant : Tanaji Fartade W O R L D I N D I A Future Fashionistas Replacement for The Worldwide Hearts? Globe Future Fashionistas How the Indian Jute Think Green How the Indian Jute Revolu?on Can Be the Global Pollu?on Free Environment Across Indian Revivalist Winning Hearts? Revolu?on Can Be the Global Think Green Pollu?on Free Environment Fashion's Sustainability Solu?on? Chaitali Das W O R L D Fashion's Sustainability Solu?on? Indian Jute - The Best Plas?c Across Globe Indian Revivalist Winning Hearts? Across Globe Jute? Jute? Future Fashionistas How the Indian Jute Revolu?on Can Be the Global Fashion's Sustainability Solu?on? Indian Winning Indian Jute - The Best Plas?c I N D I A Jute? Replacement for The Worldwide Revivalist Think Green Indian Jute - The Best Plas?c Replacement for The Worldwide Pollu?on Free Environment Chaitali Das Indian Winning Globe Future Fashionistas Jute? Revivalist Hearts? How the Indian Jute Revolu?on Can Be the Global Fashion's Sustainability Solu?on? Think Green Pollu?on Free Environment Chaitali Das Across Indian Jute - The Best Plas?c Indian Jute Revivalist Replacement for The Worldwide Winning Hearts Across Globe Indian Jute Revivalist Winning Hearts Across Globe Chaitali Das SME-SMO Indian Jute Revivalist Winning Hearts Across Globe W O R L D Research Analyst : Renuka Kulkarni SEO Lead : Nikita Khadalkar Indian Jute Revivalist Winning Hearts Across Globe I N D I A
Read it First COVER STORY CONTENTS 22 08 Amisha Vora www.womenworldindia.com W O R L D W O R L D Amisha Vora One of The Most Influen?al Opinion Makers in The Indian Financial Domain I investment solutions. I N D I A I N D I A The Most Iconic Women of?the Year 2024 VOL. 02 ISSUE 02 2024 C O V E R S T O R Y Wonderful Women's World How are the Most Iconic Businesswomen Making a Significant Contribu?on to Social Progress? Amisha’s strategic prowess manifested notably in spearheading the forma?on of PL Advisory Services, facilita?ng corporates to raise over $One billion across 30-plus deals during 2005-08, alongside venturing into the NBFC Business. Amisha Vora, Chairperson and Managing Director Future Feminine The Evolu?on of Modern Businesswomen Leadership in Ever-Changing Times conic leadership is one of the most sought-after in today’s world of constant turbulence. Especially in the ever-evolving realm of financial services and For over two decades, Amisha Vora’s legendary leadership has guided PL Capital (Prabhudas Lilladher Group), https://www.plindia.com/ success, sculpting it into a two-time recipient of the esteemed 'One of the Most Respected Brands in Asia' award. It speaks volumes about the indelible mark Amisha has imprinted upon the sector. Amisha Vora, Chairperson and Managing Director , towards unparalleled The Most Formidable Lifesaving Dr Kavyachand Yalamudi Force of Indian Healthcare 28 Her ascent to the pinnacle of leadership, assuming the mantle of Chairperson and Managing Director, stands as a testament to her unwavering dedication and visionary prowess. Holding an impressive 96% stake in the group’s holding firm, Amisha embodies not just leadership, but stewardship, driving PL Capital towards unprecedented heights of success and distinction. Amisha Vora One of The Most Influen?al Opinion Makers in The Indian Financial Domain Somaya Chaddha Sculp?ng a Pulsa?ng Organisa?onal Culture with Anzy Global’s Unique Rhythm Submit your Interview and get featured in the The Mightiest Entrepreneurial Ar?cles 1 8 Punam Gupta Spirit of Immuno Life Most Trusted Business Most Trusted Business Magazine of India Magazine of India 32 Embrace this opportunity to let your leadership acumen bask in the Reflected Glory of Universal Resonance Diversity Inc. Top Ten Trends in Global Gender Equality in the Industrial Sectors 6 3 Rede?ining Craftsmanship Shruti Kothiwal from Tradition to Innovation 40 W O R L D Rising Chorus Enterprising the Inner Creationist I N D I A The Evolu?on of Powerful Businesswoman Leadership Surabhi Aplesh with Ridan Creations’ Artsy Affair
Read it First COVER STORY CONTENTS 22 08 Amisha Vora www.womenworldindia.com W O R L D W O R L D Amisha Vora One of The Most Influen?al Opinion Makers in The Indian Financial Domain I investment solutions. I N D I A I N D I A The Most Iconic Women of?the Year 2024 VOL. 02 ISSUE 02 2024 C O V E R S T O R Y Wonderful Women's World How are the Most Iconic Businesswomen Making a Significant Contribu?on to Social Progress? Amisha’s strategic prowess manifested notably in spearheading the forma?on of PL Advisory Services, facilita?ng corporates to raise over $One billion across 30-plus deals during 2005-08, alongside venturing into the NBFC Business. Amisha Vora, Chairperson and Managing Director Future Feminine The Evolu?on of Modern Businesswomen Leadership in Ever-Changing Times conic leadership is one of the most sought-after in today’s world of constant turbulence. Especially in the ever-evolving realm of financial services and For over two decades, Amisha Vora’s legendary leadership has guided PL Capital (Prabhudas Lilladher Group), https://www.plindia.com/ success, sculpting it into a two-time recipient of the esteemed 'One of the Most Respected Brands in Asia' award. It speaks volumes about the indelible mark Amisha has imprinted upon the sector. Amisha Vora, Chairperson and Managing Director , towards unparalleled The Most Formidable Lifesaving Dr Kavyachand Yalamudi Force of Indian Healthcare 28 Her ascent to the pinnacle of leadership, assuming the mantle of Chairperson and Managing Director, stands as a testament to her unwavering dedication and visionary prowess. Holding an impressive 96% stake in the group’s holding firm, Amisha embodies not just leadership, but stewardship, driving PL Capital towards unprecedented heights of success and distinction. Amisha Vora One of The Most Influen?al Opinion Makers in The Indian Financial Domain Somaya Chaddha Sculp?ng a Pulsa?ng Organisa?onal Culture with Anzy Global’s Unique Rhythm Submit your Interview and get featured in the The Mightiest Entrepreneurial Ar?cles 1 8 Punam Gupta Spirit of Immuno Life Most Trusted Business Most Trusted Business Magazine of India Magazine of India 32 Embrace this opportunity to let your leadership acumen bask in the Reflected Glory of Universal Resonance Diversity Inc. Top Ten Trends in Global Gender Equality in the Industrial Sectors 6 3 Rede?ining Craftsmanship Shruti Kothiwal from Tradition to Innovation 40 W O R L D Rising Chorus Enterprising the Inner Creationist I N D I A The Evolu?on of Powerful Businesswoman Leadership Surabhi Aplesh with Ridan Creations’ Artsy Affair
Cover Story Somaya Chaddha Somaya Chaddha, Manager - People & Culture, Anzy Global, India Sculp?ng a Pulsa?ng Organisa?onal Culture with Anzy Global’s Unique Rhythm T he Human Resource function isn't just a department; it's the beating heart of every organization. HR pulsates with the energy of its people. Within its chambers, diverse talents flourish like individual heartbeats, each contribut- ing to the organisation's rhythm. We focus on understanding our clients' unique needs, delivering bespoke solu?ons with trust and collabora?on at the forefront. However, nurturing this intricate organ requires a special kind of leader. Not just someone adept at the technicalities of HR management but a conductor of human potential, an architect of compassionate cultures. This leader needs the keen eye of a diagnostician to understand the dynamics that flow within teams, anticipate potential strains, and foster harmony. She must be a skilled communicator, bridging the gap between individuals and fostering open, honest dialogue. Her empathy must resonate like a comforting rhythm, ensuring every employee feels valued and heard.
Cover Story Somaya Chaddha Somaya Chaddha, Manager - People & Culture, Anzy Global, India Sculp?ng a Pulsa?ng Organisa?onal Culture with Anzy Global’s Unique Rhythm T he Human Resource function isn't just a department; it's the beating heart of every organization. HR pulsates with the energy of its people. Within its chambers, diverse talents flourish like individual heartbeats, each contribut- ing to the organisation's rhythm. We focus on understanding our clients' unique needs, delivering bespoke solu?ons with trust and collabora?on at the forefront. However, nurturing this intricate organ requires a special kind of leader. Not just someone adept at the technicalities of HR management but a conductor of human potential, an architect of compassionate cultures. This leader needs the keen eye of a diagnostician to understand the dynamics that flow within teams, anticipate potential strains, and foster harmony. She must be a skilled communicator, bridging the gap between individuals and fostering open, honest dialogue. Her empathy must resonate like a comforting rhythm, ensuring every employee feels valued and heard.
Top 5 Powerful Women Leaders to Watch in 2024 • Client-Centric Approach: “Understanding our clients' challenges, goals, and cultural dynamics fosters long-term relationships, allowing us to anticipate needs and deliver tailored innovative solutions,” she adds. It isn't just about policies and procedures; it's about shaping a living, breathing entity. A heart infused with purpose, passion, and empathy, propelling the entire organization forward with each collective beat. Meet Somaya Chaddha, a dynamic professional serving as the Manager - People & Culture (HRBP) at Anzy Global for nurturing talent and fostering organizational growth, Somaya brings a wealth of experience and expertise to her role. Her dedication to cultivating a positive and inclusive work environment aligns seamlessly with Anzy Global's commitment to excellence and employee well-being. Ambitious, Nurturing, Zealous, and Youthful. Over the past 14 years, it has maintained a strong focus on hiring top talent in product technology. Somaya attributes their success to an unwavering dedication to excellence, innovation, and customer satisfaction, guided by three core principles. , India. With a passion • Embracing Technology: Investment in advanced recruitment technologies enhances their efficiency and accuracy, enabling the delivery of innovative solutions that meet the evolving needs of their clients. Anzy Global “Firstly, we prioritize our talent pool, nurturing and empowering our employees to ensure their success aligns with ours. Secondly, we focus on understanding our clients' unique needs, delivering bespoke solutions with trust and collaboration at the forefront. Lastly, we embrace continuous innovation, staying ahead in the IT recruitment landscape by exploring new technologies and methodologies.” Somaya states, “By adopting these strategies, we ensure our company remains adaptable and at the forefront of industry trends, delivering solutions by Fulfilling the Tech World’s Human Capital needs with Innovation and Agility.” An Astounding Saga As a seasoned leader in Human Resource, Somaya plays a pivotal role in shaping the company culture, driving employee engagement initiatives, and implementing strategic HR policies. With her keen insight and proactive approach, Somaya is instrumental in attracting top talent, enhancing employee satisfaction, and propelling Anzy Global towards continued success in the global market- place. The Rise of a Mighty Leader She adds that these principles have positioned them as a leading IT recruitment and staffing enterprise with focuss on Product Tech Hiring in India, known for its commitment to excellence, customer-centric approach, and relentless pursuit of innovation. Her formidable leadership style is widely acknowledged as the driving force behind the successes of Anzy Global in India, serving as a beacon of inspiration.Sharing her approach to it and team building with the organization, Somaya says that as an HR leader with a recruitment consulting company like Anzy Global, they revolve around several key principles: The IT recruitment and staffing landscape is continually evolving. In such a scenario, Somaya says that to maintain their adaptability and stay ahead in the ever-evolving landscape of IT recruitment and staffing, they implement several key strategies: As a powerful leader in the human resource industry, reflecting on her journey, Somaya says, “The distance I've travelled is astounding.” Beginning her professional venture at 19 as a Career Counsellor was serendipitous. It profoundly introduced Somaya to communication, people management, and business savvy, shaping her career trajectory. “At the crossroads, I felt drawn to Human Resource, seeing it not merely as a job but as a vocation rooted in personal experiences.” • Visionary Leadership: “I believe in setting a clear and compelling vision for the organization, aligning everyone towards common goals.” This vision is a guiding light, inspiring individuals to work towards a shared purpose and driving excellence in all endeavours. • Continuous Learning and Development: Somaya informs that their team actively engages in training programs, workshops, and industry conferences to stay abreast of emerging technologies and market trends, ensuring their practices remain current. • Empowerment and Trust: Somaya fosters an environment of empowerment and trust where team members feel valued and supported. By delegating responsibilities and entrusting individuals with autonomy, she encourages creativity, innovation, and ownership of tasks, leading to higher engagement and performance. Growing up amidst diversity, she embraced the richness of varied perspectives, fostering a curiosity about human behaviour and organizational dynamics. Pursuing psychol- ogy, sociology, and organizational behaviour in academics guided Somaya towards a career in alignment with her passions. It wasn't just knowledge acquisition but a fervent desire to effect positive change, fostering inclusive cultures and organizational success. Convinced of HR's transformative potential, Somaya immersed herself in the field, driven by a commitment to champion human potential and shape inclusive workplaces for future generations. • Proactive Market Research: Regular market analysis helps us anticipate skill demands, technological shifts, and hiring preferences, enabling them to tailor their solutions to meet client needs effectively. SmartWorks is a comprehensive digital transforma?on program designed to revolu?onize the internal processes, enhance customer experiences, and drive business growth. • Agile Recruitment Processes: “We employ agile methodologies, enabling swift adaptation to changing client requirements and market dynamics through innovative sourcing techniques and talent pipelining,” says Somaya. • Collaboration and Partnerships: Strategic alliances with industry experts, technology providers, and educational institutions offer insights into emerging trends and access to top talent pools, facilitating cutting-edge solutions. The Core Ethos Anzy Global, based in India, has established itself as a premier IT recruitment and staffing consultancy, distinguished by its robust core values:
Top 5 Powerful Women Leaders to Watch in 2024 • Client-Centric Approach: “Understanding our clients' challenges, goals, and cultural dynamics fosters long-term relationships, allowing us to anticipate needs and deliver tailored innovative solutions,” she adds. It isn't just about policies and procedures; it's about shaping a living, breathing entity. A heart infused with purpose, passion, and empathy, propelling the entire organization forward with each collective beat. Meet Somaya Chaddha, a dynamic professional serving as the Manager - People & Culture (HRBP) at Anzy Global for nurturing talent and fostering organizational growth, Somaya brings a wealth of experience and expertise to her role. Her dedication to cultivating a positive and inclusive work environment aligns seamlessly with Anzy Global's commitment to excellence and employee well-being. Ambitious, Nurturing, Zealous, and Youthful. Over the past 14 years, it has maintained a strong focus on hiring top talent in product technology. Somaya attributes their success to an unwavering dedication to excellence, innovation, and customer satisfaction, guided by three core principles. , India. With a passion • Embracing Technology: Investment in advanced recruitment technologies enhances their efficiency and accuracy, enabling the delivery of innovative solutions that meet the evolving needs of their clients. Anzy Global “Firstly, we prioritize our talent pool, nurturing and empowering our employees to ensure their success aligns with ours. Secondly, we focus on understanding our clients' unique needs, delivering bespoke solutions with trust and collaboration at the forefront. Lastly, we embrace continuous innovation, staying ahead in the IT recruitment landscape by exploring new technologies and methodologies.” Somaya states, “By adopting these strategies, we ensure our company remains adaptable and at the forefront of industry trends, delivering solutions by Fulfilling the Tech World’s Human Capital needs with Innovation and Agility.” An Astounding Saga As a seasoned leader in Human Resource, Somaya plays a pivotal role in shaping the company culture, driving employee engagement initiatives, and implementing strategic HR policies. With her keen insight and proactive approach, Somaya is instrumental in attracting top talent, enhancing employee satisfaction, and propelling Anzy Global towards continued success in the global market- place. The Rise of a Mighty Leader She adds that these principles have positioned them as a leading IT recruitment and staffing enterprise with focuss on Product Tech Hiring in India, known for its commitment to excellence, customer-centric approach, and relentless pursuit of innovation. Her formidable leadership style is widely acknowledged as the driving force behind the successes of Anzy Global in India, serving as a beacon of inspiration.Sharing her approach to it and team building with the organization, Somaya says that as an HR leader with a recruitment consulting company like Anzy Global, they revolve around several key principles: The IT recruitment and staffing landscape is continually evolving. In such a scenario, Somaya says that to maintain their adaptability and stay ahead in the ever-evolving landscape of IT recruitment and staffing, they implement several key strategies: As a powerful leader in the human resource industry, reflecting on her journey, Somaya says, “The distance I've travelled is astounding.” Beginning her professional venture at 19 as a Career Counsellor was serendipitous. It profoundly introduced Somaya to communication, people management, and business savvy, shaping her career trajectory. “At the crossroads, I felt drawn to Human Resource, seeing it not merely as a job but as a vocation rooted in personal experiences.” • Visionary Leadership: “I believe in setting a clear and compelling vision for the organization, aligning everyone towards common goals.” This vision is a guiding light, inspiring individuals to work towards a shared purpose and driving excellence in all endeavours. • Continuous Learning and Development: Somaya informs that their team actively engages in training programs, workshops, and industry conferences to stay abreast of emerging technologies and market trends, ensuring their practices remain current. • Empowerment and Trust: Somaya fosters an environment of empowerment and trust where team members feel valued and supported. By delegating responsibilities and entrusting individuals with autonomy, she encourages creativity, innovation, and ownership of tasks, leading to higher engagement and performance. Growing up amidst diversity, she embraced the richness of varied perspectives, fostering a curiosity about human behaviour and organizational dynamics. Pursuing psychol- ogy, sociology, and organizational behaviour in academics guided Somaya towards a career in alignment with her passions. It wasn't just knowledge acquisition but a fervent desire to effect positive change, fostering inclusive cultures and organizational success. Convinced of HR's transformative potential, Somaya immersed herself in the field, driven by a commitment to champion human potential and shape inclusive workplaces for future generations. • Proactive Market Research: Regular market analysis helps us anticipate skill demands, technological shifts, and hiring preferences, enabling them to tailor their solutions to meet client needs effectively. SmartWorks is a comprehensive digital transforma?on program designed to revolu?onize the internal processes, enhance customer experiences, and drive business growth. • Agile Recruitment Processes: “We employ agile methodologies, enabling swift adaptation to changing client requirements and market dynamics through innovative sourcing techniques and talent pipelining,” says Somaya. • Collaboration and Partnerships: Strategic alliances with industry experts, technology providers, and educational institutions offer insights into emerging trends and access to top talent pools, facilitating cutting-edge solutions. The Core Ethos Anzy Global, based in India, has established itself as a premier IT recruitment and staffing consultancy, distinguished by its robust core values:
A Multifaceted Approach suggestions, we can refine our approach and enhance the overall experience for all stakeholders.” We employ agile methodologies, enabling swi? adapta?on to changing client requirements and market dynamics through innova?ve sourcing techniques and talent pipelining. IT recruitment and staffing involves bringing exceptional tech talent and recruiters on the same page. As a recruitment consulting expert, her enterprise employs a multifaceted approach to balance IT professionals' expectations and recruiters' demands. Here's how they do it: By implementing these strategies, Anzy Global, India, successfully bridges the gap between IT professionals' expectations and recruiters' demands, ensuring a seamless and mutually beneficial recruitment experience for all parties involved. • Thorough Understanding of Client Needs: Somaya and her team begin by comprehensively understanding their client's organization, culture, and specific requirements for IT professionals. “This involves close collaboration with hiring managers and stakeholders to ensure alignment between their expectations and our recruitment strategies,” she says. Ensuring Eco-Friendly Environments Sustainability and environmental responsibility are crucial aspects of modern industry. Somaya says these principles are woven into the fabric of their operations. “We prioritize partnering with clients who share our commitment to sustainability, helping them source talent that aligns with their green initiatives.” Internally, they employ eco-friendly practices, such as remote work to reduce carbon emissions and paperless processes to minimize waste. Additionally, they invest in continuous education for their team, ensuring they stay informed about sustainable practices and trends. “Beyond our day-to-day operations, we support environmental causes through donations and volunteer efforts.” By integrating these principles into every aspect of their work, Somaya and her team strive to contribute to a sustainable future and inspire others in their industry to do the same. • Technical Proficiency of Recruiters: “Our recruiters undergo rigorous training to enhance their technical proficiency and understanding of IT roles and technologies.” This enables them to effectively assess candidates' skills and qualifications, ensuring a strong match between talent and job requirements. • Communication and Transparency: Open and transpar- ent communication is fundamental to building strong teams. “I prioritize honest and frequent communication, ensuring everyone is informed about organizational goals, strategies, and performance metrics.” This fosters a culture of collaboration, where ideas can be freely exchanged, and feedback is welcomed and acted upon constructively. • Tailored Candidate Engagement: Somaya adds that they prioritize personalized engagement with IT professionals to understand their career goals, technical expertise, and preferences. “By building meaningful relationships, we can accurately represent their interests to potential employers while providing valuable insights to recruiters about candidate expectations.” • Development and Growth: Somaya is committed to every team member's professional development and growth. Through coaching, mentorship, and opportunities for learning and skill development, she empowers individuals to reach their full potential and contribute meaningfully to the organization's success. She says, “By investing in the growth of our people, we not only strengthen our team but also enhance our competitive advantage in the marketplace.” The Transformative SmartWorks Anzy Global, India, has achieved remarkable success. Somaya shares: “One transformative project that showcases our commitment to excellence and innovation is the ‘SmartWorks’ initiative.” SmartWorks is a comprehensive digital transformation program that revolutionises internal processes, enhances customer experiences, and drives business growth. • Transparent Communication: Transparency is key throughout the recruitment process. Somaya says they ensure clear and open communication between all parties, providing regular updates on job opportunities, interview feedback, and relevant developments. This fosters trust and ensures that expectations are managed effectively. • Diversity and Inclusion: Somaya recognizes the value of diversity and inclusion in driving innovation and creativity. She strives to create an inclusive environment where everyone feels respected, valued, and empowered to bring their authentic selves to work. She adds that embracing diverse perspectives and experiences enriches their team dynamics and enhances their ability to solve complex challenges. • Customized Solutions: Recognizing that each client and candidate is unique, they offer customized recruitment solutions tailored to their specific needs. Whether it's flexible work arrangements, competitive compensation packages, or professional development opportunities, team Anzy Global, India, strives to accommodate the expectations of both IT professionals and recruiters. At its core, SmartWorks harnesses the power of emerging technologies such as artificial intelligence, machine learning, and IoT to optimize operations across all departments. By automating repetitive tasks, streamlining workflows, and improving data analytics capabilities, SmartWorks enables Somaya and her team to operate more efficiently and make real-time data-driven decisions. Her leadership style characterises her commitment to excellence, integrity, and continuous improvement. By fostering a culture of collaboration, empowerment, and innovation, Somaya aims to inspire and enable her team to achieve extraordinary results and drive the continued success of Anzy Global, India. • Continuous Feedback and Improvement: Somaya says, “We actively solicit feedback from clients and candidates to continuously improve our recruitment processes. By listening to their insights and addressing any concerns or Moreover, SmartWorks extends beyond internal operations to enhance the experiences of Anzy Global, India’s customers. “Through personalized recommendations, proactive customer support, and seamless omnichannel
A Multifaceted Approach suggestions, we can refine our approach and enhance the overall experience for all stakeholders.” We employ agile methodologies, enabling swi? adapta?on to changing client requirements and market dynamics through innova?ve sourcing techniques and talent pipelining. IT recruitment and staffing involves bringing exceptional tech talent and recruiters on the same page. As a recruitment consulting expert, her enterprise employs a multifaceted approach to balance IT professionals' expectations and recruiters' demands. Here's how they do it: By implementing these strategies, Anzy Global, India, successfully bridges the gap between IT professionals' expectations and recruiters' demands, ensuring a seamless and mutually beneficial recruitment experience for all parties involved. • Thorough Understanding of Client Needs: Somaya and her team begin by comprehensively understanding their client's organization, culture, and specific requirements for IT professionals. “This involves close collaboration with hiring managers and stakeholders to ensure alignment between their expectations and our recruitment strategies,” she says. Ensuring Eco-Friendly Environments Sustainability and environmental responsibility are crucial aspects of modern industry. Somaya says these principles are woven into the fabric of their operations. “We prioritize partnering with clients who share our commitment to sustainability, helping them source talent that aligns with their green initiatives.” Internally, they employ eco-friendly practices, such as remote work to reduce carbon emissions and paperless processes to minimize waste. Additionally, they invest in continuous education for their team, ensuring they stay informed about sustainable practices and trends. “Beyond our day-to-day operations, we support environmental causes through donations and volunteer efforts.” By integrating these principles into every aspect of their work, Somaya and her team strive to contribute to a sustainable future and inspire others in their industry to do the same. • Technical Proficiency of Recruiters: “Our recruiters undergo rigorous training to enhance their technical proficiency and understanding of IT roles and technologies.” This enables them to effectively assess candidates' skills and qualifications, ensuring a strong match between talent and job requirements. • Communication and Transparency: Open and transpar- ent communication is fundamental to building strong teams. “I prioritize honest and frequent communication, ensuring everyone is informed about organizational goals, strategies, and performance metrics.” This fosters a culture of collaboration, where ideas can be freely exchanged, and feedback is welcomed and acted upon constructively. • Tailored Candidate Engagement: Somaya adds that they prioritize personalized engagement with IT professionals to understand their career goals, technical expertise, and preferences. “By building meaningful relationships, we can accurately represent their interests to potential employers while providing valuable insights to recruiters about candidate expectations.” • Development and Growth: Somaya is committed to every team member's professional development and growth. Through coaching, mentorship, and opportunities for learning and skill development, she empowers individuals to reach their full potential and contribute meaningfully to the organization's success. She says, “By investing in the growth of our people, we not only strengthen our team but also enhance our competitive advantage in the marketplace.” The Transformative SmartWorks Anzy Global, India, has achieved remarkable success. Somaya shares: “One transformative project that showcases our commitment to excellence and innovation is the ‘SmartWorks’ initiative.” SmartWorks is a comprehensive digital transformation program that revolutionises internal processes, enhances customer experiences, and drives business growth. • Transparent Communication: Transparency is key throughout the recruitment process. Somaya says they ensure clear and open communication between all parties, providing regular updates on job opportunities, interview feedback, and relevant developments. This fosters trust and ensures that expectations are managed effectively. • Diversity and Inclusion: Somaya recognizes the value of diversity and inclusion in driving innovation and creativity. She strives to create an inclusive environment where everyone feels respected, valued, and empowered to bring their authentic selves to work. She adds that embracing diverse perspectives and experiences enriches their team dynamics and enhances their ability to solve complex challenges. • Customized Solutions: Recognizing that each client and candidate is unique, they offer customized recruitment solutions tailored to their specific needs. Whether it's flexible work arrangements, competitive compensation packages, or professional development opportunities, team Anzy Global, India, strives to accommodate the expectations of both IT professionals and recruiters. At its core, SmartWorks harnesses the power of emerging technologies such as artificial intelligence, machine learning, and IoT to optimize operations across all departments. By automating repetitive tasks, streamlining workflows, and improving data analytics capabilities, SmartWorks enables Somaya and her team to operate more efficiently and make real-time data-driven decisions. Her leadership style characterises her commitment to excellence, integrity, and continuous improvement. By fostering a culture of collaboration, empowerment, and innovation, Somaya aims to inspire and enable her team to achieve extraordinary results and drive the continued success of Anzy Global, India. • Continuous Feedback and Improvement: Somaya says, “We actively solicit feedback from clients and candidates to continuously improve our recruitment processes. By listening to their insights and addressing any concerns or Moreover, SmartWorks extends beyond internal operations to enhance the experiences of Anzy Global, India’s customers. “Through personalized recommendations, proactive customer support, and seamless omnichannel
Fostering Team Works In addition, she and her team continuously refined their recruitment processes, incorporating feedback and embracing innovative tools and techniques to streamline operations and enhance efficiency. This enabled them to deliver results quickly and effectively, even in intense competition. interactions, we aim to exceed customer expectations and foster long-term loyalty,” says Somaya. The workforce is the cornerstone of any successful organization. To cultivate growth, skill development, and empowerment, Anzy Global, India, prioritizes continuous learning through regular training programs and mentorship opportunities. Somaya says they encourage employees to set personalized development goals aligned with their career aspirations. Transparent communication channels are established for feedback and suggestions, fostering a culture of open dialogue and collaboration. Recognizing achievements and providing avenues for advancement further empower individuals. “Embracing diversity and inclusivity enhances creativity and innovation within our workforce. Ultimately, by investing in our employees' growth and well-being, we create a supportive environment where everyone thrives professionally and personally,” she adds. One of the key aspects of SmartWorks is its agility and scalability, allowing the team to rapidly adapt to evolving market trends and customer needs. By continuously iterating and innovating, they ensure their systems and processes remain at the forefront of technological advancements. Ultimately, through their resilience, ingenuity, and unwavering commitment to excellence, they overcame challenges and maintained their position as a leader in India's IT recruitment and staffing sector, providing value to clients and candidates alike. Overall, SmartWorks exemplifies Anzy Global's commitment to excellence and innovation by leveraging technology to drive operational excellence, enhance customer experiences, and stay ahead of the competition in today's rapidly evolving business landscape. Strategic Refinement Furthermore, in the wake of the pandemic, Anzy Global, India, swiftly adapted by leveraging technology to maintain seamless operations and support its clients. It implemented remote work policies, ensuring the safety of its team while maintaining productivity. Additionally, the firm enhanced its digital infrastructure to facilitate virtual interviews, assessments, and onboarding processes, enabling uninterrupted talent acquisition for its clients. “Recognizing the evolving needs of businesses, we refined our strategies to focus on remote and hybrid workforce solutions, providing tailored recruitment services to match the current market demands,” says Somaya. “Our proactive approach, coupled with agile decision-making, enabled us to navigate uncertainties and emerge stronger.” Harnessing the Tech-Power In the realm of IT recruitment and staffing, technology plays a pivotal role in enhancing efficiency. Thus, Somaya says that as a forward-thinking recruitment consulting company specializing in Product tech IT professionals, they prioritize leveraging technology to optimize their services and maintain a competitive edge in the digital age. “Firstly, we invest in state-of-the-art applicant tracking systems (ATS) and candidate relationship management (CRM) platforms.” These systems streamline the recruitment process, from sourcing candidates to managing client interactions, allowing us to efficiently handle large volumes of data and ensure a seamless experience for clients and candidates. Eliminating Issues As a leader in India's IT recruitment and staffing sector, Anzy Global, India, faced its share of challenges. According to Somaya, one notable instance where her team's resilience and ingenuity shone through occurred during intense competition for talent in the product tech sector. She says, “Facing stiff competition from established players and emerging startups, we encountered challenges in attracting top-tier candidates for our clients. Despite this, our team adopted a proactive approach, leveraging our deep understanding of the market and our extensive network to stand out.” By staying committed to delivering exceptional service, fostering innovation, and prioritizing adaptability, Somaya and her team have sustained business continuity and positioned themselves as a reliable partner in the ever- changing landscape of the post-pandemic industry. Furthermore, they utilize data analytics tools to gain insights into market trends, candidate preferences, and emerging skill sets. This data-driven approach enables them to anticipate industry demands and proactively adapt their strategies to meet the evolving needs of their clients. They identified niche talent pools and utilized targeted outreach strategies to engage with passive candidates who may not have actively sought new opportunities. Insisting on the Holistic Employee Growth “Moreover, we embrace remote collaboration tools and virtual interviewing platforms to connect with candidates worldwide and facilitate efficient communication throughout the recruitment process.” Today, IT recruitment and staffing go beyond the physical realm, touching on aspects like employee engagement and long-term benefits and offering the workforce personal satisfaction and professional growth. According to Somaya, Anzy Global, India, distinguishes itself by prioritizing holistic employee engagement and development in IT recruitment and staffing services. Through personalized career guidance, tailored training programs, and opportunities for advancement, Anzy fosters a culture of continuous learning and professional growth. Additionally, the company emphasizes long-term benefits such as competitive compensation packages and comprehensive wellness initiatives to ensure employee satisfaction. “By showcasing the unique value propositions of our clients and the exciting projects they were working on, we managed to capture the interest of highly skilled professionals.” Lastly, they prioritize ongoing training and development for their team to ensure they are proficient in the latest technologies and methodologies, allowing them to continuously improve their services and deliver exceptional client results. “By leveraging technology comprehensively, we remain at the forefront of IT recruitment and staffing, delivering innovative solutions and exceeding client expectations in the digital age.” Moreover, Somaya and her team recognized the importance of building strong relationships with candidates throughout the hiring process. She says, “We provided personalized support and guidance, offering insights into market trends and career development opportunities. This personalized approach not only helped us attract top talent but also fostered long-term partnerships with candidates and clients.”
Fostering Team Works In addition, she and her team continuously refined their recruitment processes, incorporating feedback and embracing innovative tools and techniques to streamline operations and enhance efficiency. This enabled them to deliver results quickly and effectively, even in intense competition. interactions, we aim to exceed customer expectations and foster long-term loyalty,” says Somaya. The workforce is the cornerstone of any successful organization. To cultivate growth, skill development, and empowerment, Anzy Global, India, prioritizes continuous learning through regular training programs and mentorship opportunities. Somaya says they encourage employees to set personalized development goals aligned with their career aspirations. Transparent communication channels are established for feedback and suggestions, fostering a culture of open dialogue and collaboration. Recognizing achievements and providing avenues for advancement further empower individuals. “Embracing diversity and inclusivity enhances creativity and innovation within our workforce. Ultimately, by investing in our employees' growth and well-being, we create a supportive environment where everyone thrives professionally and personally,” she adds. One of the key aspects of SmartWorks is its agility and scalability, allowing the team to rapidly adapt to evolving market trends and customer needs. By continuously iterating and innovating, they ensure their systems and processes remain at the forefront of technological advancements. Ultimately, through their resilience, ingenuity, and unwavering commitment to excellence, they overcame challenges and maintained their position as a leader in India's IT recruitment and staffing sector, providing value to clients and candidates alike. Overall, SmartWorks exemplifies Anzy Global's commitment to excellence and innovation by leveraging technology to drive operational excellence, enhance customer experiences, and stay ahead of the competition in today's rapidly evolving business landscape. Strategic Refinement Furthermore, in the wake of the pandemic, Anzy Global, India, swiftly adapted by leveraging technology to maintain seamless operations and support its clients. It implemented remote work policies, ensuring the safety of its team while maintaining productivity. Additionally, the firm enhanced its digital infrastructure to facilitate virtual interviews, assessments, and onboarding processes, enabling uninterrupted talent acquisition for its clients. “Recognizing the evolving needs of businesses, we refined our strategies to focus on remote and hybrid workforce solutions, providing tailored recruitment services to match the current market demands,” says Somaya. “Our proactive approach, coupled with agile decision-making, enabled us to navigate uncertainties and emerge stronger.” Harnessing the Tech-Power In the realm of IT recruitment and staffing, technology plays a pivotal role in enhancing efficiency. Thus, Somaya says that as a forward-thinking recruitment consulting company specializing in Product tech IT professionals, they prioritize leveraging technology to optimize their services and maintain a competitive edge in the digital age. “Firstly, we invest in state-of-the-art applicant tracking systems (ATS) and candidate relationship management (CRM) platforms.” These systems streamline the recruitment process, from sourcing candidates to managing client interactions, allowing us to efficiently handle large volumes of data and ensure a seamless experience for clients and candidates. Eliminating Issues As a leader in India's IT recruitment and staffing sector, Anzy Global, India, faced its share of challenges. According to Somaya, one notable instance where her team's resilience and ingenuity shone through occurred during intense competition for talent in the product tech sector. She says, “Facing stiff competition from established players and emerging startups, we encountered challenges in attracting top-tier candidates for our clients. Despite this, our team adopted a proactive approach, leveraging our deep understanding of the market and our extensive network to stand out.” By staying committed to delivering exceptional service, fostering innovation, and prioritizing adaptability, Somaya and her team have sustained business continuity and positioned themselves as a reliable partner in the ever- changing landscape of the post-pandemic industry. Furthermore, they utilize data analytics tools to gain insights into market trends, candidate preferences, and emerging skill sets. This data-driven approach enables them to anticipate industry demands and proactively adapt their strategies to meet the evolving needs of their clients. They identified niche talent pools and utilized targeted outreach strategies to engage with passive candidates who may not have actively sought new opportunities. Insisting on the Holistic Employee Growth “Moreover, we embrace remote collaboration tools and virtual interviewing platforms to connect with candidates worldwide and facilitate efficient communication throughout the recruitment process.” Today, IT recruitment and staffing go beyond the physical realm, touching on aspects like employee engagement and long-term benefits and offering the workforce personal satisfaction and professional growth. According to Somaya, Anzy Global, India, distinguishes itself by prioritizing holistic employee engagement and development in IT recruitment and staffing services. Through personalized career guidance, tailored training programs, and opportunities for advancement, Anzy fosters a culture of continuous learning and professional growth. Additionally, the company emphasizes long-term benefits such as competitive compensation packages and comprehensive wellness initiatives to ensure employee satisfaction. “By showcasing the unique value propositions of our clients and the exciting projects they were working on, we managed to capture the interest of highly skilled professionals.” Lastly, they prioritize ongoing training and development for their team to ensure they are proficient in the latest technologies and methodologies, allowing them to continuously improve their services and deliver exceptional client results. “By leveraging technology comprehensively, we remain at the forefront of IT recruitment and staffing, delivering innovative solutions and exceeding client expectations in the digital age.” Moreover, Somaya and her team recognized the importance of building strong relationships with candidates throughout the hiring process. She says, “We provided personalized support and guidance, offering insights into market trends and career development opportunities. This personalized approach not only helped us attract top talent but also fostered long-term partnerships with candidates and clients.”
By understanding the nuanced needs of candidates and clients, Anzy Global creates synergistic matches that promote organizational success, individual fulfilment, and success in the ever-evolving IT landscape. culture of continuous learning and growth. Implementing innovative recruitment methodologies, such as gamified assessments and virtual hiring events, will enhance our ability to attract top-tier IT talent efficiently.” Creating a Future-Ready Workforce Additionally, she aims to strengthen their employer branding efforts to showcase Anzy Global as an employer of choice within the IT sector. “By closely aligning our recruitment strategies with the evolving needs of the industry and leveraging technology to optimize processes, I am committed to making a lasting impact on India's IT recruitment landscape while contributing to success,” concludes Somaya. Looking to the future, as the HRBP of Anzy Global, Somaya says her vision is to spearhead transformative strategies that propel her company to the forefront of India's IT recruitment and staffing landscape. “I intend to achieve this by prioritizing talent development and retention, fostering a Anzy Global 's continued “You will be defined not just by what you achieve, but by how you survive.” - Sheryl Sandberg
By understanding the nuanced needs of candidates and clients, Anzy Global creates synergistic matches that promote organizational success, individual fulfilment, and success in the ever-evolving IT landscape. culture of continuous learning and growth. Implementing innovative recruitment methodologies, such as gamified assessments and virtual hiring events, will enhance our ability to attract top-tier IT talent efficiently.” Creating a Future-Ready Workforce Additionally, she aims to strengthen their employer branding efforts to showcase Anzy Global as an employer of choice within the IT sector. “By closely aligning our recruitment strategies with the evolving needs of the industry and leveraging technology to optimize processes, I am committed to making a lasting impact on India's IT recruitment landscape while contributing to success,” concludes Somaya. Looking to the future, as the HRBP of Anzy Global, Somaya says her vision is to spearhead transformative strategies that propel her company to the forefront of India's IT recruitment and staffing landscape. “I intend to achieve this by prioritizing talent development and retention, fostering a Anzy Global 's continued “You will be defined not just by what you achieve, but by how you survive.” - Sheryl Sandberg
Top Ten Trends in Global Gender Equality in the Diversity Inc. T Industrial Sectors he industrial sector, long dominated by men, is undergoing a significant shift. Gender equality in the industrial sectors is not just a moral imperative but also a strategic necessity for businesses striving to thrive in today's competitive landscape. It is no longer a fringe concept, but a critical driver of innovation, productivity, and talent acquisition. As companies around the world recognize the importance of diversity and inclusion, they are increasingly focused on addressing gender disparities and creating opportunities for women to succeed and advance in traditionally male- dominated industries. Here are the top ten trends shaping global gender equality in industrial sectors: Leadership Commitment: Companies are increasingly prioritizing gender equality as a strategic business priority, with senior leadership demonstrating a strong commitment to diversity and inclusion initiatives. Awareness campaigns and unconscious bias training are challenging traditional perceptions of industrial work and promoting it as a viable and rewarding career path for women. More women are ascending to leadership positions in industrial companies, creating role models and paving the way for future generations. Diversity Targets and Metrics: Organizations are setting specific targets and metrics to track progress towards gender equality, holding leaders and teams accountable for achieving diversity goals. Companies are becoming more flexible with work 18 | March, 2024 | www.womenworldindia.com 19 | March, 2024 | www.womenworldindia.com
Top Ten Trends in Global Gender Equality in the Diversity Inc. T Industrial Sectors he industrial sector, long dominated by men, is undergoing a significant shift. Gender equality in the industrial sectors is not just a moral imperative but also a strategic necessity for businesses striving to thrive in today's competitive landscape. It is no longer a fringe concept, but a critical driver of innovation, productivity, and talent acquisition. As companies around the world recognize the importance of diversity and inclusion, they are increasingly focused on addressing gender disparities and creating opportunities for women to succeed and advance in traditionally male- dominated industries. Here are the top ten trends shaping global gender equality in industrial sectors: Leadership Commitment: Companies are increasingly prioritizing gender equality as a strategic business priority, with senior leadership demonstrating a strong commitment to diversity and inclusion initiatives. Awareness campaigns and unconscious bias training are challenging traditional perceptions of industrial work and promoting it as a viable and rewarding career path for women. More women are ascending to leadership positions in industrial companies, creating role models and paving the way for future generations. Diversity Targets and Metrics: Organizations are setting specific targets and metrics to track progress towards gender equality, holding leaders and teams accountable for achieving diversity goals. Companies are becoming more flexible with work 18 | March, 2024 | www.womenworldindia.com 19 | March, 2024 | www.womenworldindia.com
Leadership Development Initiatives: schedules and offering childcare options to address long-standing work- life balance challenges for women in industrial jobs. Investors are increasingly focusing on Environmental, Social, and Governance (ESG) factors, with gender diversity becoming a key metric for responsible business practices. stakeholders, advocating for policy change, and supporting community initiatives. Organizations are investing in leadership development initiatives tailored to women, providing training, coaching, and mentoring to help women build the skills and confidence needed to succeed in leadership roles. Targeted training programs and apprenticeships are being developed specifically for women, equipping them with the technical skills needed to thrive in industrial careers. Looking Ahead These trends offer a glimpse of a future where the industrial sector is a more diverse and inclusive environment. By embracing these changes, companies can unlock the full potential of their workforce and achieve greater success in the competitive global market. Gender Pay Equity: Closing the gender pay gap is a top priority for companies, with organizations conducting regular pay audits and implementing measures to ensure equal pay for equal work. Governments around the world are enacting policies and regulations that promote gender equality in the workplace, including paid parental leave and quotas for women in leadership roles. Flexible Work Arrangements: Flexible work arrangements, such as remote work, flexible hours, and job sharing, are becoming increasingly common, enabling women to balance their professional and personal responsibilities more effectively. Companies are becoming more flexible with work schedules and offering childcare options to address long- standing work-life balance challenges for women in industrial jobs. Global gender equality in industrial sectors is a multifaceted issue that requires a holistic and collaborative approach. By embracing diversity and inclusion, setting clear goals and metrics, and implementing targeted initiatives and policies, companies can create more inclusive and equitable workplaces where women have equal opportunities to succeed and thrive. As organizations continue to prioritize gender equality, they will not only drive business success but also contribute to a more just and prosperous society for all. Recruitment and Hiring Practices: Companies are adopting inclusive recruitment and hiring practices to attract and retain diverse talent, including women, in industrial sectors traditionally dominated by men. Advancements in automation and robotics are reducing the reliance on physical strength traditionally associated with industrial jobs, opening doors for more women to participate. Family-Friendly Policies: Companies are implementing family-friendly policies, such as parental leave, childcare assistance, and flexible scheduling, to support working parents and promote gender equality in the workplace. Being your own boss At WomenWorld India, we will continue to monitor these trends, providing in-depth analysis and showcasing success stories of companies leading the charge in gender equality within the industrial sectors. Together, we can create a future where women are not just present, but thrive in the exciting world of industrial innovation. Mentorship and Sponsorship Programs: Mentorship and sponsorship programs are gaining traction as effective tools for supporting the career advancement of women in industrial sectors, providing guidance, networking opportunities, and advocacy. Professional organizations and mentorship programs are fostering a sense of community and support for women in industrial sectors. Knowledge sharing and best practices are being exchanged between countries to accelerate progress in gender equality across different industrial landscapes. Employee Resource Groups: Employee resource groups focused on gender diversity are playing a key role in driving awareness, advocacy, and support for women in industrial sectors, providing a platform for networking and collaboration. Corporate Social Responsibility: Companies are leveraging their influence and resources to drive positive social change and advance gender equality beyond their own organizations, partnering with 20 | March, 2024 | www.womenworldindia.com
Leadership Development Initiatives: schedules and offering childcare options to address long-standing work- life balance challenges for women in industrial jobs. Investors are increasingly focusing on Environmental, Social, and Governance (ESG) factors, with gender diversity becoming a key metric for responsible business practices. stakeholders, advocating for policy change, and supporting community initiatives. Organizations are investing in leadership development initiatives tailored to women, providing training, coaching, and mentoring to help women build the skills and confidence needed to succeed in leadership roles. Targeted training programs and apprenticeships are being developed specifically for women, equipping them with the technical skills needed to thrive in industrial careers. Looking Ahead These trends offer a glimpse of a future where the industrial sector is a more diverse and inclusive environment. By embracing these changes, companies can unlock the full potential of their workforce and achieve greater success in the competitive global market. Gender Pay Equity: Closing the gender pay gap is a top priority for companies, with organizations conducting regular pay audits and implementing measures to ensure equal pay for equal work. Governments around the world are enacting policies and regulations that promote gender equality in the workplace, including paid parental leave and quotas for women in leadership roles. Flexible Work Arrangements: Flexible work arrangements, such as remote work, flexible hours, and job sharing, are becoming increasingly common, enabling women to balance their professional and personal responsibilities more effectively. Companies are becoming more flexible with work schedules and offering childcare options to address long- standing work-life balance challenges for women in industrial jobs. Global gender equality in industrial sectors is a multifaceted issue that requires a holistic and collaborative approach. By embracing diversity and inclusion, setting clear goals and metrics, and implementing targeted initiatives and policies, companies can create more inclusive and equitable workplaces where women have equal opportunities to succeed and thrive. As organizations continue to prioritize gender equality, they will not only drive business success but also contribute to a more just and prosperous society for all. Recruitment and Hiring Practices: Companies are adopting inclusive recruitment and hiring practices to attract and retain diverse talent, including women, in industrial sectors traditionally dominated by men. Advancements in automation and robotics are reducing the reliance on physical strength traditionally associated with industrial jobs, opening doors for more women to participate. Family-Friendly Policies: Companies are implementing family-friendly policies, such as parental leave, childcare assistance, and flexible scheduling, to support working parents and promote gender equality in the workplace. Being your own boss At WomenWorld India, we will continue to monitor these trends, providing in-depth analysis and showcasing success stories of companies leading the charge in gender equality within the industrial sectors. Together, we can create a future where women are not just present, but thrive in the exciting world of industrial innovation. Mentorship and Sponsorship Programs: Mentorship and sponsorship programs are gaining traction as effective tools for supporting the career advancement of women in industrial sectors, providing guidance, networking opportunities, and advocacy. Professional organizations and mentorship programs are fostering a sense of community and support for women in industrial sectors. Knowledge sharing and best practices are being exchanged between countries to accelerate progress in gender equality across different industrial landscapes. Employee Resource Groups: Employee resource groups focused on gender diversity are playing a key role in driving awareness, advocacy, and support for women in industrial sectors, providing a platform for networking and collaboration. Corporate Social Responsibility: Companies are leveraging their influence and resources to drive positive social change and advance gender equality beyond their own organizations, partnering with 20 | March, 2024 | www.womenworldindia.com
Top 5 Powerful Women Leaders to Watch in 2024 We have improved the quality of life of many Diabe?c pa?ents who are on insulin treatment by conver?ng them to Oral Hypoglycemic drugs without Insulin. The Most Formidable Lifesaving Force of Indian Healthcare S in abundance. Furthermore, we could see this 'Woman Power' everywhere as loving, caring mothers, sisters, daughters, wives, friends, companions, nurses and doctors. treeshakti–Women's power is the most formidable force in our world. It could be seen in the form of our beloved Mother Earth providing us with everything Moreover, Dr Kavyachand's educational journey has been enriched by her association with the Royal College in London, United Kingdom, a testament to her global impact in the realm of healthcare. Her continued engagement with this esteemed institution since February 2020 underscores her dedication to advancing medical knowledge and expertise internationally. In a world where the indomitable spirit of womanhood is a driving strength, Dr Kavyachand Yalamudi stands as a testament to the boundless power of women. She embodies the strength, compassion, and resilience that define the feminine force in our lives, much like the nurturing embrace of Mother Earth herself. Dr Kavyachand's educational journey began with an MBBS degree from Rajiv Gandhi University of Health Sciences, setting the stage for her illustrious career. She further honed her skills and knowledge by obtaining an MD in General Medicine at the Dr D. Y. Patil Medical College. Dr Kavyachand Yalamudi Managing Director and CEO, Khavyaa Hospitals- Khammam Dr Kavyachand Yalamudi, often known as Khavyaa, has earned her place among the most remarkable individuals profoundly impacting our world. Her journey is nothing short of extraordinary, and her achievements are a beacon of inspiration to all. In her role as a healthcare professional, Dr Kavyachand possesses a wealth of experience in managing both acute and chronic illnesses. Her approach extends beyond mere treatment, as she greatly emphasises preventive care and health education. Through her practice, she empowers patients to take charge of their well-being and make informed decisions about their health. As a distinguished Consultant Physician, Endocrinologist, and Diabetologist, Dr Kavyachand boasts an impressive clinical career spanning over a decade. Her unwavering commitment to healthcare and relentless pursuit of excellence have rightfully earned her the prestigious Streesakti Award in 2017, a testament to her steadfast dedication to her field. In the same year, she was honoured with the Ugadi Puraskar, further solidifying her status as a visionary leader. Along with her regular duties as the Managing Director and CEO of Khavyaa Hospitals- Khammam, Dr Kavyachand is a Full-time Visiting Consultant Physician, Endocrinologist, and Diabetologist at Medicover Hospitals India since March 2020; Physician at Q1 Hospitals, since Dec 2017, Full-time Editorial Board Member at International Journal of Medical Research and Review, since March 2020, International Journal of Thyroid Disorders and Therapy, since January 2020, International Journal of Immunology, New York, Frontier Journal of Medicine and Surgery, International Journal of Current Research, France, Ÿ Ÿ Ÿ Ÿ Dr Kavyachand's academic accomplishments are nothing short of stellar. She is a Fellow of the Royal College of Physicians, a recognition bestowed upon those who have demonstrated exceptional expertise in their respective medical fields. Her pursuit of knowledge led her to attain a Fellowship and Masterclass in Diabetes complications. This specialization highlights her commitment to tackling one of the world's most pressing health challenges. Ÿ Ÿ Ÿ Ÿ 22 | March, 2024 | www.womenworldindia.com 23 | March, 2024 | www.womenworldindia.com
Top 5 Powerful Women Leaders to Watch in 2024 We have improved the quality of life of many Diabe?c pa?ents who are on insulin treatment by conver?ng them to Oral Hypoglycemic drugs without Insulin. The Most Formidable Lifesaving Force of Indian Healthcare S in abundance. Furthermore, we could see this 'Woman Power' everywhere as loving, caring mothers, sisters, daughters, wives, friends, companions, nurses and doctors. treeshakti–Women's power is the most formidable force in our world. It could be seen in the form of our beloved Mother Earth providing us with everything Moreover, Dr Kavyachand's educational journey has been enriched by her association with the Royal College in London, United Kingdom, a testament to her global impact in the realm of healthcare. Her continued engagement with this esteemed institution since February 2020 underscores her dedication to advancing medical knowledge and expertise internationally. In a world where the indomitable spirit of womanhood is a driving strength, Dr Kavyachand Yalamudi stands as a testament to the boundless power of women. She embodies the strength, compassion, and resilience that define the feminine force in our lives, much like the nurturing embrace of Mother Earth herself. Dr Kavyachand's educational journey began with an MBBS degree from Rajiv Gandhi University of Health Sciences, setting the stage for her illustrious career. She further honed her skills and knowledge by obtaining an MD in General Medicine at the Dr D. Y. Patil Medical College. Dr Kavyachand Yalamudi Managing Director and CEO, Khavyaa Hospitals- Khammam Dr Kavyachand Yalamudi, often known as Khavyaa, has earned her place among the most remarkable individuals profoundly impacting our world. Her journey is nothing short of extraordinary, and her achievements are a beacon of inspiration to all. In her role as a healthcare professional, Dr Kavyachand possesses a wealth of experience in managing both acute and chronic illnesses. Her approach extends beyond mere treatment, as she greatly emphasises preventive care and health education. Through her practice, she empowers patients to take charge of their well-being and make informed decisions about their health. As a distinguished Consultant Physician, Endocrinologist, and Diabetologist, Dr Kavyachand boasts an impressive clinical career spanning over a decade. Her unwavering commitment to healthcare and relentless pursuit of excellence have rightfully earned her the prestigious Streesakti Award in 2017, a testament to her steadfast dedication to her field. In the same year, she was honoured with the Ugadi Puraskar, further solidifying her status as a visionary leader. Along with her regular duties as the Managing Director and CEO of Khavyaa Hospitals- Khammam, Dr Kavyachand is a Full-time Visiting Consultant Physician, Endocrinologist, and Diabetologist at Medicover Hospitals India since March 2020; Physician at Q1 Hospitals, since Dec 2017, Full-time Editorial Board Member at International Journal of Medical Research and Review, since March 2020, International Journal of Thyroid Disorders and Therapy, since January 2020, International Journal of Immunology, New York, Frontier Journal of Medicine and Surgery, International Journal of Current Research, France, Ÿ Ÿ Ÿ Ÿ Dr Kavyachand's academic accomplishments are nothing short of stellar. She is a Fellow of the Royal College of Physicians, a recognition bestowed upon those who have demonstrated exceptional expertise in their respective medical fields. Her pursuit of knowledge led her to attain a Fellowship and Masterclass in Diabetes complications. This specialization highlights her commitment to tackling one of the world's most pressing health challenges. Ÿ Ÿ Ÿ Ÿ 22 | March, 2024 | www.womenworldindia.com 23 | March, 2024 | www.womenworldindia.com
Accredited by Royal College of Physicians-London Masterclass in Diabetes and Endocrinology, London, Greater London, United Kingdom, since June 2018. Khavyaa Hospitals Khammam has emerged as India's leading hospital in its niche. Could you share the guiding philosophy that has propelled your organization's success? How does your hospital integrate these principles into its core functioning and contribute to a technovative future? Ÿ In the past, Dr Kavyachand has worked as a Full-time Consultant Physician, Endocrinologist, and Diabetologist at Ramesh Hospitals from Dec 2020 to October 2021 and Apollo Hospitals from August to Dec 2020, and as a Physician at Newlife Hospitals, Khammam, from January 2016 to Dec 2017. Khavyaa Hospitals Khammam is the first hospital in Khammam to start using Artificial Intelligence in Endocrinology and Diabetology. Our Electronic Health records and laboratory tests are in sync with Artificial Intelligence, which helps us in early diagnosis and early prediction of complications of Diabetes, Thyroid disorders and other Endocrine problems and hormonal imbalances. The workforce is the cornerstone of any successful organization. How does your hospital foster a culture of growth, skill development, and empowerment among its employees? Yes. Commitment, courage and consistency are my mantras for success. My parents and family have played a major role in the firm's success. The industrial landscape is continually evolving. Please brief our audience about your firm's USPs and how you are currently positioned as one of the best hospitals. International Journal of Infectious Diseases and Therapy, United States, Journal of Medical Research, India, since May 2019. Dr Kavyachand's journey is one of resilience, determination, and a deep-seated commitment to improving the lives of others. Her unwavering dedication to healthcare and remarkable achievements have rightfully earned her a place among Top 5 Powerful Women Leaders to Watch in 2024, a recognition that underscores her significant contributions to the world of medicine. Ÿ Khavyaa Hospitals Khammam major USPs- Khavyaa Hospitals is the first Endocrinologist, lady physician, and AI-equipped hospital in Khammam and Bhadradri districts – Telangana state. We are positioned at number one in terms of services in the fields of Endocrinology, Diabetology and General Medicine. Ÿ Full-time Reviewer at International Journal of Health Sciences, since Dec 2019, International Journal of Clinical Endocrinology and Metabolism, since Nov 2019, International Journal of Obesity, since Nov 2019, Journal of Clinical and Diagnostic Research, since Oct 2019 (Best Reviewer Award) Royal College of Physicians of Edinburgh Venue & Events, since October 2014, Annals of Internal Medicine, since Sep 2019, American Diabetes Association, of 4Diabetes journals of ADA-USA, since June 2019, Dr. Mohan's Diabetes Institute-India Diabetology journal 'J Diabetol,' since April 2019, International Journal of Diabetes and Endocrinology, London, UK, since October 2018. We train staff, nursing students, and DMLT pursuing students in our Khavyaa Hospitals- Khammam and provide jobs to many. We offer different works to different staff, improving their skills and empowerment. Ÿ Dr Kavyachand spoke in an exclusive interview with Women World India, the highlights of which are given herein. As we delve further into her journey, we gain insight into the transformative impact she continues to have on the healthcare field and the lives of those she touches. Ÿ Major USP- We have improved the quality of life of many Diabetic patients who are on insulin treatment by converting them to Oral Hypoglycemic drugs without Insulin. Ÿ Ÿ As a leader in India's industrial sector, your hospital has likely faced its share of challenges. Could you share an instance where your team's resilience and ingenuity triumphed over adversity? Ÿ Ma'am, as a visionary leader in the industry, could you take us back to the beginning of your journey? What motivated you to step into this dynamic ecosystem? Your visionary leadership style is often recognized as a driving force behind your hospital's achievements. Could you shed light on your approach to leadership and team building within the organization? Ÿ Ÿ We faced lots of challenges being a women-led company. We have strengthened over time by introducing unique advancements in diagnostics and treatment of all diseases. The COVID-19 pandemic has reshaped industries globally. How has your hospital made contingency plans for similar uncertain events? I started my journey as a consultant in different corporate hospitals, which gave me the idea and guidance to start my business and succeed. We provide healthcare to most of the population in and around Khammam district, Bhadradri district – Telangana state- India. My parents, Ravindar Yalamudi – Chairman and Parupalli Prasuna- Chief Operations Officer – Khavyaa Hospitals Khammam and my family have encouraged me to enter this business and supported me. Ÿ My vision is to provide quality healthcare to all patients at Khavyaa Hospitals- Khammam. Ÿ We have excellent management, Excellent staff, Healthcare providers and Marketing executives. Our marketing strategies have made our brand the most unique one and made our brand reach many places in India. Full-time Peer Reviewer at We have full equipment, staff and resources ready to fight any sort of pandemic. We plan to collaborate and introduce insurance policies for COVID-19-affected patients and all other diseases to provide quality treatment as soon as possible. The European Medical Journal, London, UK, since April 2019, American Journal of Internal Medicine, USA, since April 2019, International Journal of Creative Research Thoughts, India, since April 2019. National Ambassador of Bentham Science, India, since August 2019; International Internal Medicine Member American College of Physicians, Philadelphia, Pennsylvania, since Nov 2018; Physician member Indian Medical Association, Visakhapatnam, Andhra Pradesh, India, since June 2018; and Ÿ The essence of healthcare lies in innovation, disruptions, and enhancing the end-user experience. How does your hospital strike a balance between operational efficiency and customer satisfaction? Ÿ Looking to 2024, what is your vision for your hospital? How do you aspire to continue significantly impacting India's healthcare landscape? Ÿ Ÿ We have a 95% retention rate of patients. We provide follow-ups and medications on a regular basis. We have improved the quality of life of many Diabetic patients who are on insulin treatment by converting them to Oral Hypoglycemic drugs without Insulin. Our Vision for 2024 is to make Khavyaa Hospitals Khammam services and Healthcare reachable to everyone in Telangana state and Teleconsultation available to other parts of India. We are planning to expand to other branches and States as well. Ÿ Ÿ Digitalization and technological advancements are crucial aspects of the modern industrial ecosystem. 24 | March, 2024 | www.womenworldindia.com 25 | March, 2024 | www.womenworldindia.com
Accredited by Royal College of Physicians-London Masterclass in Diabetes and Endocrinology, London, Greater London, United Kingdom, since June 2018. Khavyaa Hospitals Khammam has emerged as India's leading hospital in its niche. Could you share the guiding philosophy that has propelled your organization's success? How does your hospital integrate these principles into its core functioning and contribute to a technovative future? Ÿ In the past, Dr Kavyachand has worked as a Full-time Consultant Physician, Endocrinologist, and Diabetologist at Ramesh Hospitals from Dec 2020 to October 2021 and Apollo Hospitals from August to Dec 2020, and as a Physician at Newlife Hospitals, Khammam, from January 2016 to Dec 2017. Khavyaa Hospitals Khammam is the first hospital in Khammam to start using Artificial Intelligence in Endocrinology and Diabetology. Our Electronic Health records and laboratory tests are in sync with Artificial Intelligence, which helps us in early diagnosis and early prediction of complications of Diabetes, Thyroid disorders and other Endocrine problems and hormonal imbalances. The workforce is the cornerstone of any successful organization. How does your hospital foster a culture of growth, skill development, and empowerment among its employees? Yes. Commitment, courage and consistency are my mantras for success. My parents and family have played a major role in the firm's success. The industrial landscape is continually evolving. Please brief our audience about your firm's USPs and how you are currently positioned as one of the best hospitals. International Journal of Infectious Diseases and Therapy, United States, Journal of Medical Research, India, since May 2019. Dr Kavyachand's journey is one of resilience, determination, and a deep-seated commitment to improving the lives of others. Her unwavering dedication to healthcare and remarkable achievements have rightfully earned her a place among Top 5 Powerful Women Leaders to Watch in 2024, a recognition that underscores her significant contributions to the world of medicine. Ÿ Khavyaa Hospitals Khammam major USPs- Khavyaa Hospitals is the first Endocrinologist, lady physician, and AI-equipped hospital in Khammam and Bhadradri districts – Telangana state. We are positioned at number one in terms of services in the fields of Endocrinology, Diabetology and General Medicine. Ÿ Full-time Reviewer at International Journal of Health Sciences, since Dec 2019, International Journal of Clinical Endocrinology and Metabolism, since Nov 2019, International Journal of Obesity, since Nov 2019, Journal of Clinical and Diagnostic Research, since Oct 2019 (Best Reviewer Award) Royal College of Physicians of Edinburgh Venue & Events, since October 2014, Annals of Internal Medicine, since Sep 2019, American Diabetes Association, of 4Diabetes journals of ADA-USA, since June 2019, Dr. Mohan's Diabetes Institute-India Diabetology journal 'J Diabetol,' since April 2019, International Journal of Diabetes and Endocrinology, London, UK, since October 2018. We train staff, nursing students, and DMLT pursuing students in our Khavyaa Hospitals- Khammam and provide jobs to many. We offer different works to different staff, improving their skills and empowerment. Ÿ Dr Kavyachand spoke in an exclusive interview with Women World India, the highlights of which are given herein. As we delve further into her journey, we gain insight into the transformative impact she continues to have on the healthcare field and the lives of those she touches. Ÿ Major USP- We have improved the quality of life of many Diabetic patients who are on insulin treatment by converting them to Oral Hypoglycemic drugs without Insulin. Ÿ Ÿ As a leader in India's industrial sector, your hospital has likely faced its share of challenges. Could you share an instance where your team's resilience and ingenuity triumphed over adversity? Ÿ Ma'am, as a visionary leader in the industry, could you take us back to the beginning of your journey? What motivated you to step into this dynamic ecosystem? Your visionary leadership style is often recognized as a driving force behind your hospital's achievements. Could you shed light on your approach to leadership and team building within the organization? Ÿ Ÿ We faced lots of challenges being a women-led company. We have strengthened over time by introducing unique advancements in diagnostics and treatment of all diseases. The COVID-19 pandemic has reshaped industries globally. How has your hospital made contingency plans for similar uncertain events? I started my journey as a consultant in different corporate hospitals, which gave me the idea and guidance to start my business and succeed. We provide healthcare to most of the population in and around Khammam district, Bhadradri district – Telangana state- India. My parents, Ravindar Yalamudi – Chairman and Parupalli Prasuna- Chief Operations Officer – Khavyaa Hospitals Khammam and my family have encouraged me to enter this business and supported me. Ÿ My vision is to provide quality healthcare to all patients at Khavyaa Hospitals- Khammam. Ÿ We have excellent management, Excellent staff, Healthcare providers and Marketing executives. Our marketing strategies have made our brand the most unique one and made our brand reach many places in India. Full-time Peer Reviewer at We have full equipment, staff and resources ready to fight any sort of pandemic. We plan to collaborate and introduce insurance policies for COVID-19-affected patients and all other diseases to provide quality treatment as soon as possible. The European Medical Journal, London, UK, since April 2019, American Journal of Internal Medicine, USA, since April 2019, International Journal of Creative Research Thoughts, India, since April 2019. National Ambassador of Bentham Science, India, since August 2019; International Internal Medicine Member American College of Physicians, Philadelphia, Pennsylvania, since Nov 2018; Physician member Indian Medical Association, Visakhapatnam, Andhra Pradesh, India, since June 2018; and Ÿ The essence of healthcare lies in innovation, disruptions, and enhancing the end-user experience. How does your hospital strike a balance between operational efficiency and customer satisfaction? Ÿ Looking to 2024, what is your vision for your hospital? How do you aspire to continue significantly impacting India's healthcare landscape? Ÿ Ÿ We have a 95% retention rate of patients. We provide follow-ups and medications on a regular basis. We have improved the quality of life of many Diabetic patients who are on insulin treatment by converting them to Oral Hypoglycemic drugs without Insulin. Our Vision for 2024 is to make Khavyaa Hospitals Khammam services and Healthcare reachable to everyone in Telangana state and Teleconsultation available to other parts of India. We are planning to expand to other branches and States as well. Ÿ Ÿ Digitalization and technological advancements are crucial aspects of the modern industrial ecosystem. 24 | March, 2024 | www.womenworldindia.com 25 | March, 2024 | www.womenworldindia.com
Top 5 Powerful Women Leaders to Watch in 2024 Corona Warrior Awards were distributed to organizations such as PGI, Chandigarh, FDA Haryana, Doctors, Health Workers and Front line workers in ten days. NGO ‘Together We Can Foundation’ got honoured by PGIMER, CHD, for its role in awakening people about Organ Donation and Body Donation with the help of its Nukad Nataks performed in Ambala, Haryana. Awarded by the Famous Chief Editor of INDIA TV Mr Rajat Sharma, for the Indian CSR Awards organized in Gurgaon. Ÿ Punam Gupta Ÿ Ÿ The Migh?est Entrepreneurial Spirit of Immuno Life Making Her Mark Born in 1973 into a middle-class family, Punam did her post-graduation with different diplomas in Computer Science and Food Nutrition, Mass Communication, Journalism and LLB. After that, she opened a computer centre and a consultancy firm and became an entrepreneur. Today, she has more than 25 years of experience in Pharma, Food and other manufacturing Sectors. A full moon’s night must wait for a fourteen-day cycle to complete to enlighten the world with its pleasant and cool rays rejuvenating all the nocturnal living universe. Similarly, however mighty the women’s entrepreneurial spirits are, they must patiently toil to break through the darkest and hardest wall of social prejudice, steep inequality and widespread gender bias. Punam Gupta has been nominated for Padma Shri 2023. Delivered lecture on “Entrepreneurship” as a Guest of MSME in Govt. PG College, Ambala Cantt, on 15th Feb 2022. Awarded Second Rank by FSSAI on 13.1.2021 as Trainer all over India Performer. Awarded as Health Care Startup by Global Startup Summit and Awards 2021 for Immuno Life Pvt Ltd. On 30th Jan, 2021. Best Award for Honour (FSSAI Trainer) by Tejaswani Sangam International Award-2021 on 8th Mar 2021. Selected in NIFTEM Startup Incubation Program (N- SIP) for her Startup, Immuno Life Pvt Ltd. On 19th Mar 2021. Best Healthcare Startup Award by Startup India for Immuno Life Pvt. Ltd. on 19th Mar, 2021. Food Safety Mitra (Authorized Consultant) by FSSAI. Various webinars were conducted for FSSAI, importance to Famers Group, CSIO, Food business operators and a much bigger group of FOOD organizations. Nari Shakti Award from Delhi. Award of Best Organizer from Rab Di Mehar by Pharmaxial Council-Dr Dinesh Dua. Award of excellence in Drug & Food Safety Services by The LOQMAN & Director, Institute of Entrepreneurship Development and Govt. of Uttar Pradesh. Given a lecture on Entrepreneur’s Journey in a webinar organized by Dayal Singh College, Karnal (Haryana) on 13th Jan 2021. Ÿ Ÿ She began her career with auditing work in ISO. After that, in 2011, she joined FSSAI, which was established in India. Punam is certified as a FoSTaC trainer, and her company Quality Services and Training Pvt Ltd is empanelled as a training partner on the FoSTaC portal. “In 2020, I got awarded by the FoSTaC team for conducting the second highest number of training sessions during 2019 in all over India.” Ÿ Ÿ Nonetheless, from the dawn of human consciousness, reflecting the universally immortal force of energyin their very spirits, women have shown time and again that with their steely nerves, mountainous resolves, constant determination, total devotion, continuous perseverance, and never-ending patience, they will claim what is theirs by righteous fight. Punam Gupta is the perfect example of a modern-day businesswoman in this regard. Ÿ Ÿ Moreover, in 2015, she started her other unit Octa Life Sciences, under PMEGP Scheme and set up its manufacturing unit in 2017 with the production of Animal Feed Supplements and Ayurvedic Products. Apart from these businesses, she has conceived an NGO named ‘Together We Can Foundation,’ intending to serve people. She informs, “Our NGO works for Food Safety, Animal Welfare, Organ Donation, Employment Generation and other issues of society.” In 2020, at the time of COVID–19, Punam established her firm, Immuno Life Pvt Ltd, by considering the various needs of society to serve them with some high-quality immunity-boosting Ayurvedic products. Ÿ Enlightening an Era Punam Gupta | Director | Immuno Life Pvt Ltd. Ÿ Ÿ Along with being the Director of Immuno Life Pvt Ltd, Punam is also the Founder of Octa Life Sciences, Director of Quality Services & Training Pvt Ltd and the President of Together We Can Foundation. Ÿ Ÿ From a young age, I always wanted to start my own business, where there would be no time limitation. I still have that same hunger for success. In her more than two-and-a-half decades of a professional and entrepreneurial career, Punam has received numerous awards and accolades. Ÿ Received appreciation certificate by District Legal Services Authority (DLSA), Ambala, for Social Work on 26th Jan, 2023. Ÿ Ÿ 28 | March, 2024 | www.womenworldindia.com 29 | March, 2024 | www.womenworldindia.com
Top 5 Powerful Women Leaders to Watch in 2024 Corona Warrior Awards were distributed to organizations such as PGI, Chandigarh, FDA Haryana, Doctors, Health Workers and Front line workers in ten days. NGO ‘Together We Can Foundation’ got honoured by PGIMER, CHD, for its role in awakening people about Organ Donation and Body Donation with the help of its Nukad Nataks performed in Ambala, Haryana. Awarded by the Famous Chief Editor of INDIA TV Mr Rajat Sharma, for the Indian CSR Awards organized in Gurgaon. Ÿ Punam Gupta Ÿ Ÿ The Migh?est Entrepreneurial Spirit of Immuno Life Making Her Mark Born in 1973 into a middle-class family, Punam did her post-graduation with different diplomas in Computer Science and Food Nutrition, Mass Communication, Journalism and LLB. After that, she opened a computer centre and a consultancy firm and became an entrepreneur. Today, she has more than 25 years of experience in Pharma, Food and other manufacturing Sectors. A full moon’s night must wait for a fourteen-day cycle to complete to enlighten the world with its pleasant and cool rays rejuvenating all the nocturnal living universe. Similarly, however mighty the women’s entrepreneurial spirits are, they must patiently toil to break through the darkest and hardest wall of social prejudice, steep inequality and widespread gender bias. Punam Gupta has been nominated for Padma Shri 2023. Delivered lecture on “Entrepreneurship” as a Guest of MSME in Govt. PG College, Ambala Cantt, on 15th Feb 2022. Awarded Second Rank by FSSAI on 13.1.2021 as Trainer all over India Performer. Awarded as Health Care Startup by Global Startup Summit and Awards 2021 for Immuno Life Pvt Ltd. On 30th Jan, 2021. Best Award for Honour (FSSAI Trainer) by Tejaswani Sangam International Award-2021 on 8th Mar 2021. Selected in NIFTEM Startup Incubation Program (N- SIP) for her Startup, Immuno Life Pvt Ltd. On 19th Mar 2021. Best Healthcare Startup Award by Startup India for Immuno Life Pvt. Ltd. on 19th Mar, 2021. Food Safety Mitra (Authorized Consultant) by FSSAI. Various webinars were conducted for FSSAI, importance to Famers Group, CSIO, Food business operators and a much bigger group of FOOD organizations. Nari Shakti Award from Delhi. Award of Best Organizer from Rab Di Mehar by Pharmaxial Council-Dr Dinesh Dua. Award of excellence in Drug & Food Safety Services by The LOQMAN & Director, Institute of Entrepreneurship Development and Govt. of Uttar Pradesh. Given a lecture on Entrepreneur’s Journey in a webinar organized by Dayal Singh College, Karnal (Haryana) on 13th Jan 2021. Ÿ Ÿ She began her career with auditing work in ISO. After that, in 2011, she joined FSSAI, which was established in India. Punam is certified as a FoSTaC trainer, and her company Quality Services and Training Pvt Ltd is empanelled as a training partner on the FoSTaC portal. “In 2020, I got awarded by the FoSTaC team for conducting the second highest number of training sessions during 2019 in all over India.” Ÿ Ÿ Nonetheless, from the dawn of human consciousness, reflecting the universally immortal force of energyin their very spirits, women have shown time and again that with their steely nerves, mountainous resolves, constant determination, total devotion, continuous perseverance, and never-ending patience, they will claim what is theirs by righteous fight. Punam Gupta is the perfect example of a modern-day businesswoman in this regard. Ÿ Ÿ Moreover, in 2015, she started her other unit Octa Life Sciences, under PMEGP Scheme and set up its manufacturing unit in 2017 with the production of Animal Feed Supplements and Ayurvedic Products. Apart from these businesses, she has conceived an NGO named ‘Together We Can Foundation,’ intending to serve people. She informs, “Our NGO works for Food Safety, Animal Welfare, Organ Donation, Employment Generation and other issues of society.” In 2020, at the time of COVID–19, Punam established her firm, Immuno Life Pvt Ltd, by considering the various needs of society to serve them with some high-quality immunity-boosting Ayurvedic products. Ÿ Enlightening an Era Punam Gupta | Director | Immuno Life Pvt Ltd. Ÿ Ÿ Along with being the Director of Immuno Life Pvt Ltd, Punam is also the Founder of Octa Life Sciences, Director of Quality Services & Training Pvt Ltd and the President of Together We Can Foundation. Ÿ Ÿ From a young age, I always wanted to start my own business, where there would be no time limitation. I still have that same hunger for success. In her more than two-and-a-half decades of a professional and entrepreneurial career, Punam has received numerous awards and accolades. Ÿ Received appreciation certificate by District Legal Services Authority (DLSA), Ambala, for Social Work on 26th Jan, 2023. Ÿ Ÿ 28 | March, 2024 | www.womenworldindia.com 29 | March, 2024 | www.womenworldindia.com
but I am sure that I will overcome this issue as soon as possible,” she says. She overcame all these issues with her professional values and qualities and is greatly admired by clients. “In my opinion, our clients are highly impressed by our company’s management skills, knowledge and dedication towards our work. Moreover, we always try to perform our tasks in the given period. We believe that is the main quality which attracts clients towards our organization.” Another reason she finds that their customers’ value is their products’ quality. “With almost every batch, we try to enhance our products’ quality by considering our clients’ reviews and ratings,” she adds. Lunar Full Wisdom According to Punam, their USPs are product quality and high-quality packaging material. They also have one Patented product, ‘Tulsi Nasya Inhaler,’ which contains natural oil and has preventive and curative measures. Another USP is their dedication to serving society. In her experienced advice to the budding aspirants willing to enter the business world, Punam wants to share some things that helped her during her journey. Dedication and Hard Work. “If they perform their work with complete dedication and hard work, they will surely succeed. Moreover, I advise them to take benefit from the Govt. Schemes related to self-employment can solve the issue of funding to some extent.” According to Punam, her motivation and keen interest in business and entrepreneurship inspired her extraordinary saga of four decades. “From a young age, I always wanted to start my own business, where there would be no time limitation. I still have that same hunger for success,” she states. On envisioning brand Immuno and Octa Life Sciences’ operations with the emerging technologies and automated tools that are revolutionizing the business world by enabling innovations, Punam says she always ensures to modify their machines and packaging materials. They also keep enhancing their products’ quality with proper research and management. “We always tried to find the best vendors across the nation which provide us the best quality raw materials,” she concludes. The Saga of Success Sharing the many challenges surmounted by her, she says that initially, the first and foremost challenge she faced was the dominance of men and the patriarchal culture in society. “As a woman, I had faced this problem constantly in many work sectors.” Society does not want women to perform in front or ahead of men, no matter how hardworking and dedicated they are in their work. Apart from that, another problem that she faced was financial issues. At the start of her business, she did not have enough funds to ensure all the operations in her work. “Currently, I am facing one more issue, i.e. lack of conveniences of customers towards our organization, 30 | March, 2024 | www.womenworldindia.com
but I am sure that I will overcome this issue as soon as possible,” she says. She overcame all these issues with her professional values and qualities and is greatly admired by clients. “In my opinion, our clients are highly impressed by our company’s management skills, knowledge and dedication towards our work. Moreover, we always try to perform our tasks in the given period. We believe that is the main quality which attracts clients towards our organization.” Another reason she finds that their customers’ value is their products’ quality. “With almost every batch, we try to enhance our products’ quality by considering our clients’ reviews and ratings,” she adds. Lunar Full Wisdom According to Punam, their USPs are product quality and high-quality packaging material. They also have one Patented product, ‘Tulsi Nasya Inhaler,’ which contains natural oil and has preventive and curative measures. Another USP is their dedication to serving society. In her experienced advice to the budding aspirants willing to enter the business world, Punam wants to share some things that helped her during her journey. Dedication and Hard Work. “If they perform their work with complete dedication and hard work, they will surely succeed. Moreover, I advise them to take benefit from the Govt. Schemes related to self-employment can solve the issue of funding to some extent.” According to Punam, her motivation and keen interest in business and entrepreneurship inspired her extraordinary saga of four decades. “From a young age, I always wanted to start my own business, where there would be no time limitation. I still have that same hunger for success,” she states. On envisioning brand Immuno and Octa Life Sciences’ operations with the emerging technologies and automated tools that are revolutionizing the business world by enabling innovations, Punam says she always ensures to modify their machines and packaging materials. They also keep enhancing their products’ quality with proper research and management. “We always tried to find the best vendors across the nation which provide us the best quality raw materials,” she concludes. The Saga of Success Sharing the many challenges surmounted by her, she says that initially, the first and foremost challenge she faced was the dominance of men and the patriarchal culture in society. “As a woman, I had faced this problem constantly in many work sectors.” Society does not want women to perform in front or ahead of men, no matter how hardworking and dedicated they are in their work. Apart from that, another problem that she faced was financial issues. At the start of her business, she did not have enough funds to ensure all the operations in her work. “Currently, I am facing one more issue, i.e. lack of conveniences of customers towards our organization, 30 | March, 2024 | www.womenworldindia.com
‘‘ Top 5 Powerful Women Leaders to Watch in 2024 Beyond business, it’s about preserving our heritage and supporting our local artisans. ‘‘ Shruti Kothiwal Redefining Craftsmanship from Tradition to Innovation S hruti Kothiwal stands as the driving force behind Brass Globe,a world where the air echoes with the clinking sounds of metal meeting metal and crafted into exquisite shapes. In an age dominated by commerce, she found her passion in reviving the legacy of traditional handicrafts. determination that fuelled her endeavors. “I saw potential, a hidden treasure waiting to be unearthed.” Amidst the clinking sounds of metalwork and the hustle and bustle of the market, Shruti envisioned something grand. It was about creating a legacy, a brand that would stand the test of time. That vision took the form of Brass Globe, a venture that would not only be a face for Shruti and her dedicated team but, most importantly, a tribute to the skilled artisans who breathed life into their creations. With a background in MA in Sociology, she deeply understands the human impact of her products, making client health a priority. Being the determined Founder, Shruti has led her company in all aspects, from operations to marketing, elevating Brass Globe nationally and internationally. Yet, her journey wasn’t a smooth sail. Building a brand without external funding is a battle she fought with grit, proving that ‘there’s no Gain without Pain.’ “Brass Globe became more than just a business for us. It became a symbol of dedication, craftsmanship and a deep- rooted connection to our roots,” Shruti shares. The journey was far from easy. There were hurdles and challenges that tested their resolve. Yet, in the face of adversity, Shruti remained unwaveringly optimistic. Beyond the boardroom, Shruti finds solace in travel and music, showcasing a balance between the fierce entrepreneur and the free spirit. Through Brass Globe, her vision extends beyond profit margins and more into community, quality and building a happier, healthier world. In her hands, brass isn’t just metal—it’s a bridge connecting cultures and hearts. “I always knew there would be challenges,” she states with a confident smile. “But challenges are just stepping stones to success. With determination and hard work, we can overcome anything.” For Shruti, every setback was an opportunity to learn, adapt and grow. The artisans, the backbone of Brass Globe, became the driving force behind every creation. Their dedication and passion transformed raw brass into exquisite pieces of art, each telling a unique story. Through ups and downs, the team persevered, their hands crafting intricate designs that captured the essence of tradition and modernity. Let’s discover the perfect blend of heritage and innovation, embracing quality, community and a healthier lifestyle! Trailblazing through Traditions In the heart of Moradabad, the City of Brass, a remarkable journey began amidst the chaos of the Covid era. With a keen eye for the untouched aspects of the local retail business, she ventured into the world of brass products. “As we move forward, our focus remains on quality, craftsmanship and honouring the legacy of the artisans,” Shruti asserts. And so, amidst the echoes of hammering and the aroma of brass, Brass Globe continues to shine with the vision of one woman and the dedication of many, “In the beginning, Moradabad’s brass market was quite disorganized,” Shruti recalls, her eyes reflecting the Shruti Kothiwal | Founder | Brass Globe 32 | March, 2024 | www.womenworldindia.com 33 | March, 2024 | www.womenworldindia.com
‘‘ Top 5 Powerful Women Leaders to Watch in 2024 Beyond business, it’s about preserving our heritage and supporting our local artisans. ‘‘ Shruti Kothiwal Redefining Craftsmanship from Tradition to Innovation S hruti Kothiwal stands as the driving force behind Brass Globe,a world where the air echoes with the clinking sounds of metal meeting metal and crafted into exquisite shapes. In an age dominated by commerce, she found her passion in reviving the legacy of traditional handicrafts. determination that fuelled her endeavors. “I saw potential, a hidden treasure waiting to be unearthed.” Amidst the clinking sounds of metalwork and the hustle and bustle of the market, Shruti envisioned something grand. It was about creating a legacy, a brand that would stand the test of time. That vision took the form of Brass Globe, a venture that would not only be a face for Shruti and her dedicated team but, most importantly, a tribute to the skilled artisans who breathed life into their creations. With a background in MA in Sociology, she deeply understands the human impact of her products, making client health a priority. Being the determined Founder, Shruti has led her company in all aspects, from operations to marketing, elevating Brass Globe nationally and internationally. Yet, her journey wasn’t a smooth sail. Building a brand without external funding is a battle she fought with grit, proving that ‘there’s no Gain without Pain.’ “Brass Globe became more than just a business for us. It became a symbol of dedication, craftsmanship and a deep- rooted connection to our roots,” Shruti shares. The journey was far from easy. There were hurdles and challenges that tested their resolve. Yet, in the face of adversity, Shruti remained unwaveringly optimistic. Beyond the boardroom, Shruti finds solace in travel and music, showcasing a balance between the fierce entrepreneur and the free spirit. Through Brass Globe, her vision extends beyond profit margins and more into community, quality and building a happier, healthier world. In her hands, brass isn’t just metal—it’s a bridge connecting cultures and hearts. “I always knew there would be challenges,” she states with a confident smile. “But challenges are just stepping stones to success. With determination and hard work, we can overcome anything.” For Shruti, every setback was an opportunity to learn, adapt and grow. The artisans, the backbone of Brass Globe, became the driving force behind every creation. Their dedication and passion transformed raw brass into exquisite pieces of art, each telling a unique story. Through ups and downs, the team persevered, their hands crafting intricate designs that captured the essence of tradition and modernity. Let’s discover the perfect blend of heritage and innovation, embracing quality, community and a healthier lifestyle! Trailblazing through Traditions In the heart of Moradabad, the City of Brass, a remarkable journey began amidst the chaos of the Covid era. With a keen eye for the untouched aspects of the local retail business, she ventured into the world of brass products. “As we move forward, our focus remains on quality, craftsmanship and honouring the legacy of the artisans,” Shruti asserts. And so, amidst the echoes of hammering and the aroma of brass, Brass Globe continues to shine with the vision of one woman and the dedication of many, “In the beginning, Moradabad’s brass market was quite disorganized,” Shruti recalls, her eyes reflecting the Shruti Kothiwal | Founder | Brass Globe 32 | March, 2024 | www.womenworldindia.com 33 | March, 2024 | www.womenworldindia.com
illuminating the path for all who dare to dream in the City of Brass. Finally, it’s about affordability. “Having our own manufacturing unit lets us offer the best prices in the market,” Shruti states firmly. “Our dedication to quality, unwavering service and competitive pricing makes Brass Globe the ultimate choice for those seeking the finest in brass products.” This platform simplifies the process. Customers can easily access product details, saving time for them and the team. Basic queries are answered instantly. Plus, automation has revolutionized order placement and payment processing. Shruti emphasizes, “It’s about efficiency and convenience, both for our customers and us. It’s a win-win situation.” For Shruti, effective communication is key. A friendly, open environment is vital. People thrive when they’re comfortable communicating freely. That’s the essence of successful team building. Recalling the events in her life during the pandemic around the same time Brass Globe was born, “COVID-19 disrupted my plans; I had to pause my PhD preparations and return to my hometown,” Shruti reflects. But from adversity emerged opportunity. She began working with her father, eventually establishing BrassGlobe. In her company, these principles blend seamlessly, creating not just a team but a cohesive family working towards a shared dream. This unity, understanding and shared vision are the pillars of the remarkable team that propels Brass Globe toward excellence. Innovate, Disrupt, Delight! Brass Tacks and Beyond Understanding the customer is paramount for Shruti. “To ensure satisfaction, knowing our ideal customers inside out is key,” she emphasizes. “Our market segmentation revolves around demographics and needs. Our clientele mainly aged 30-45, values health benefits and quality. They’re willing to invest for that assurance.” Being a small team the major problem she faces is backup, if someone is on leave it directly affects the business. That’s the major issue being faced right now. Shruti notes. “It’s a challenge we face. Surprisingly, Covid-19 turned out to be a turning point, propelling her venture forward. It’s proof that from challenges, new beginnings can emerge, reshaping paths in unexpected, positive ways. Skills, Growth and Empowerment Shruti understands what her team needs to thrive. “In any workplace, it comes down to three crucial elements: fair compensation, recognition and a conducive work environment,” she affirms. “I make sure these aspects are well taken care of in my company.” Sometimes, inventory issues add to the complexity. But amidst these challenges, we’re growing. We’re actively addressing these obstacles, ensuring our progress isn’t hindered. It’s about adaptability and perseverance, qualities essential in the journey of growth.” Mastering the Metal But for Shruti, customer care doesn’t end at a sale. “Post- purchase assistance is vital,” she states. “I’m here for them even after the sale, resolving their queries promptly.” This ongoing support creates a strong bond that they stay connected and satisfied with Brass Globe. It’s not just a transaction but a relationship built on trust and care. Shruti’s approach to her team is nothing short of familial. “I see my team as my extended family,” she emphasizes. Their dedication is a personal commitment to the vision. They’re partners, deeply attached to the company. Her flat hierarchy eases communication. This structure simplifies the ability to handle these needs and that’s an advantage. “We’re all in this together,” she says. Moulding Metal, Shaping Futures This connection translates into a vibrant work culture. Recognizing and nurturing their unique talents creates a positive atmosphere; Shruti explains, “When everyone excels individually, the collective strength of the team skyrockets. It’s about unlocking each person’s potential.” “In the future, I envision BrassGlobe becoming a leading brand, offering top-quality brass, Kansa and copper kitchenware and home décor items,” Shruti shares, her vision shining brightly. From Brass to Brilliance The work environment is equally vital. It’s universal—the environment decides if employees stay or leave. For startups, vacancies can be a major setback, consuming time and resources. Early-stage hiring, especially when looking for passion over experience, can be challenging. So, right now this is the motive Shruti is driving into, to make Brass Globe an Indian leading company in its niche. The guiding philosophy that has propelled the organization’s success till now is the optimism that she carries within herself. Their products blend authenticity, affordability and aesthetics. They add a touch of tradition and promote a healthy lifestyle. What’s more, they’re an investment—their resale value adds to their appeal. Shruti’s approach goes beyond professional development. “I encourage dreams and personal growth,” she explains. “I see my team as an extension of my family and help them build their skills and personalities.” Shruti shares, “The relationship I maintain with my team and the customers is what it makes them bond with me.” Her teammates work as if that is their own company, and this is what helps Brass Globe to deliver the perfect orders. “In her Moradabad-based enterprise, there are no other women in this line of work,” Shruti notes. Yet, it’s the local artisans who work on my products that set them a step ahead of the rest. Beyond business, it’s about preserving our heritage and supporting our local artisans. It’s about enriching lives and connecting with our roots, all while ensuring quality and affordability for the customers. Tempered in Tradition, Forged in Tomorrow “At Brass Globe, our unique selling points are clear,” Shruti emphasizes, her confidence evident. “We focus on quality, service and price, ensuring our customers get unparalleled value.” The invaluable contribution of these skilled artisans forms the cornerstone of her company’s future success. “Their craftsmanship is our secret weapon, propelling us towards becoming a leading name in the industry,” Shruti affirms. Quality takes center stage. “Brass is an investment, much like gold. People choose us for the real deal, a top-notch quality that elevates not just their kitchen but their lifestyle.” The Brass-roots of Our Digital Journey Service is where the bond strengthens. The commitment doesn’t end with a sale. Shruti personally handles customer queries even after a month, fostering a strong connection that goes beyond transactions. “In the beginning, I ventured onto YouTube, then expanded to other platforms. Now, we’ve streamlined our services through our website,” Shruti explains, her enthusiasm apparent. 34 | March, 2024 | www.womenworldindia.com 35 | March, 2024 | www.womenworldindia.com
illuminating the path for all who dare to dream in the City of Brass. Finally, it’s about affordability. “Having our own manufacturing unit lets us offer the best prices in the market,” Shruti states firmly. “Our dedication to quality, unwavering service and competitive pricing makes Brass Globe the ultimate choice for those seeking the finest in brass products.” This platform simplifies the process. Customers can easily access product details, saving time for them and the team. Basic queries are answered instantly. Plus, automation has revolutionized order placement and payment processing. Shruti emphasizes, “It’s about efficiency and convenience, both for our customers and us. It’s a win-win situation.” For Shruti, effective communication is key. A friendly, open environment is vital. People thrive when they’re comfortable communicating freely. That’s the essence of successful team building. Recalling the events in her life during the pandemic around the same time Brass Globe was born, “COVID-19 disrupted my plans; I had to pause my PhD preparations and return to my hometown,” Shruti reflects. But from adversity emerged opportunity. She began working with her father, eventually establishing BrassGlobe. In her company, these principles blend seamlessly, creating not just a team but a cohesive family working towards a shared dream. This unity, understanding and shared vision are the pillars of the remarkable team that propels Brass Globe toward excellence. Innovate, Disrupt, Delight! Brass Tacks and Beyond Understanding the customer is paramount for Shruti. “To ensure satisfaction, knowing our ideal customers inside out is key,” she emphasizes. “Our market segmentation revolves around demographics and needs. Our clientele mainly aged 30-45, values health benefits and quality. They’re willing to invest for that assurance.” Being a small team the major problem she faces is backup, if someone is on leave it directly affects the business. That’s the major issue being faced right now. Shruti notes. “It’s a challenge we face. Surprisingly, Covid-19 turned out to be a turning point, propelling her venture forward. It’s proof that from challenges, new beginnings can emerge, reshaping paths in unexpected, positive ways. Skills, Growth and Empowerment Shruti understands what her team needs to thrive. “In any workplace, it comes down to three crucial elements: fair compensation, recognition and a conducive work environment,” she affirms. “I make sure these aspects are well taken care of in my company.” Sometimes, inventory issues add to the complexity. But amidst these challenges, we’re growing. We’re actively addressing these obstacles, ensuring our progress isn’t hindered. It’s about adaptability and perseverance, qualities essential in the journey of growth.” Mastering the Metal But for Shruti, customer care doesn’t end at a sale. “Post- purchase assistance is vital,” she states. “I’m here for them even after the sale, resolving their queries promptly.” This ongoing support creates a strong bond that they stay connected and satisfied with Brass Globe. It’s not just a transaction but a relationship built on trust and care. Shruti’s approach to her team is nothing short of familial. “I see my team as my extended family,” she emphasizes. Their dedication is a personal commitment to the vision. They’re partners, deeply attached to the company. Her flat hierarchy eases communication. This structure simplifies the ability to handle these needs and that’s an advantage. “We’re all in this together,” she says. Moulding Metal, Shaping Futures This connection translates into a vibrant work culture. Recognizing and nurturing their unique talents creates a positive atmosphere; Shruti explains, “When everyone excels individually, the collective strength of the team skyrockets. It’s about unlocking each person’s potential.” “In the future, I envision BrassGlobe becoming a leading brand, offering top-quality brass, Kansa and copper kitchenware and home décor items,” Shruti shares, her vision shining brightly. From Brass to Brilliance The work environment is equally vital. It’s universal—the environment decides if employees stay or leave. For startups, vacancies can be a major setback, consuming time and resources. Early-stage hiring, especially when looking for passion over experience, can be challenging. So, right now this is the motive Shruti is driving into, to make Brass Globe an Indian leading company in its niche. The guiding philosophy that has propelled the organization’s success till now is the optimism that she carries within herself. Their products blend authenticity, affordability and aesthetics. They add a touch of tradition and promote a healthy lifestyle. What’s more, they’re an investment—their resale value adds to their appeal. Shruti’s approach goes beyond professional development. “I encourage dreams and personal growth,” she explains. “I see my team as an extension of my family and help them build their skills and personalities.” Shruti shares, “The relationship I maintain with my team and the customers is what it makes them bond with me.” Her teammates work as if that is their own company, and this is what helps Brass Globe to deliver the perfect orders. “In her Moradabad-based enterprise, there are no other women in this line of work,” Shruti notes. Yet, it’s the local artisans who work on my products that set them a step ahead of the rest. Beyond business, it’s about preserving our heritage and supporting our local artisans. It’s about enriching lives and connecting with our roots, all while ensuring quality and affordability for the customers. Tempered in Tradition, Forged in Tomorrow “At Brass Globe, our unique selling points are clear,” Shruti emphasizes, her confidence evident. “We focus on quality, service and price, ensuring our customers get unparalleled value.” The invaluable contribution of these skilled artisans forms the cornerstone of her company’s future success. “Their craftsmanship is our secret weapon, propelling us towards becoming a leading name in the industry,” Shruti affirms. Quality takes center stage. “Brass is an investment, much like gold. People choose us for the real deal, a top-notch quality that elevates not just their kitchen but their lifestyle.” The Brass-roots of Our Digital Journey Service is where the bond strengthens. The commitment doesn’t end with a sale. Shruti personally handles customer queries even after a month, fostering a strong connection that goes beyond transactions. “In the beginning, I ventured onto YouTube, then expanded to other platforms. Now, we’ve streamlined our services through our website,” Shruti explains, her enthusiasm apparent. 34 | March, 2024 | www.womenworldindia.com 35 | March, 2024 | www.womenworldindia.com
or decades, the narrative of business leadership was F rising, reshaping the very definition of success and driving innovation across industries. In recent decades, the landscape of business leadership has undergone a profound transformation, with women increasingly taking center stage in boardrooms, executive suites, and entrepreneurial ventures around the world. From Soloists to Orchestra dominated by a single note. But times are changing. A powerful chorus of women leaders is Traditionally, women leaders were often seen as exceptional outliers, navigating a system built for a different kind of leader. They had to be louder, bolder, and adopt traditionally "masculine" leadership styles to be heard. Today, a chorus is emerging. Women are leading with a symphony of strengths, leveraging diverse styles and perspectives. Collaboration, empathy, and a focus on long-term sustainability are becoming hallmarks of successful leadership, and women are often leading the charge. The From breaking through glass ceilings to shattering stereotypes, powerful businesswomen are challenging conventional wisdom and reshaping the future of business leadership. The rise of powerful businesswomen can be attributed to a variety of factors, including changing societal attitudes, greater access to education and opportunities, and the growing recognition of the value of diverse perspectives in decision-making. One of the most significant shifts in businesswoman leadership is the emphasis on collaboration, inclusivity, and empathy. Evolution of Powerful Businesswoman Leadership Women leaders are often celebrated for their ability to build consensus, foster teamwork, and cultivate a supportive work culture that values diversity and inclusion. By prioritizing relationships and communication, they create environments where employees feel empowered to contribute their ideas and reach their full potential. As more women enter the workforce and ascend to leadership roles, they bring with them a unique set of skills, experiences, and insights that enrich organizations and drive innovation. Rising Chorus 36 | March, 2024 | www.womenworldindia.com 37 | March, 2024 | www.womenworldindia.com
or decades, the narrative of business leadership was F rising, reshaping the very definition of success and driving innovation across industries. In recent decades, the landscape of business leadership has undergone a profound transformation, with women increasingly taking center stage in boardrooms, executive suites, and entrepreneurial ventures around the world. From Soloists to Orchestra dominated by a single note. But times are changing. A powerful chorus of women leaders is Traditionally, women leaders were often seen as exceptional outliers, navigating a system built for a different kind of leader. They had to be louder, bolder, and adopt traditionally "masculine" leadership styles to be heard. Today, a chorus is emerging. Women are leading with a symphony of strengths, leveraging diverse styles and perspectives. Collaboration, empathy, and a focus on long-term sustainability are becoming hallmarks of successful leadership, and women are often leading the charge. The From breaking through glass ceilings to shattering stereotypes, powerful businesswomen are challenging conventional wisdom and reshaping the future of business leadership. The rise of powerful businesswomen can be attributed to a variety of factors, including changing societal attitudes, greater access to education and opportunities, and the growing recognition of the value of diverse perspectives in decision-making. One of the most significant shifts in businesswoman leadership is the emphasis on collaboration, inclusivity, and empathy. Evolution of Powerful Businesswoman Leadership Women leaders are often celebrated for their ability to build consensus, foster teamwork, and cultivate a supportive work culture that values diversity and inclusion. By prioritizing relationships and communication, they create environments where employees feel empowered to contribute their ideas and reach their full potential. As more women enter the workforce and ascend to leadership roles, they bring with them a unique set of skills, experiences, and insights that enrich organizations and drive innovation. Rising Chorus 36 | March, 2024 | www.womenworldindia.com 37 | March, 2024 | www.womenworldindia.com
Breaking the Glass Ceiling and Building Bridges launching innovative startups and scaling successful businesses in sectors ranging from technology and finance to healthcare and fashion. challenges and the lack of affordable childcare are still major hurdles. A Brighter Future The rise of women leaders isn't just about individual success stories. It's about dismantling the very structure that limited their opportunities. As women reach leadership positions, they are actively paving the way for others. They are mentoring and sponsoring the next generation of female leaders, creating a more inclusive pipeline at all levels. Their entrepreneurial spirit, resilience, and willingness to take risks are inspiring a new generation of aspiring business leaders and driving economic growth and innovation. As we look to the future, the evolution of powerful businesswoman leadership shows no signs of slowing down. With greater awareness, support, and advocacy, women leaders will continue to rise to prominence, driving positive change and shaping the future of business and society. The Power of Diversity The rising chorus is diverse, with women from different backgrounds and experiences taking center stage. This diversity of voices fuels creativity and innovation. Teams led by women are demonstrably more effective at problem-solving and achieving better financial results. Furthermore, powerful businesswomen are leading the charge in driving social and environmental change through their businesses. From promoting sustainability and corporate social responsibility to advocating for gender equality and economic empowerment, women leaders are leveraging their influence and resources to make a positive impact on society. By aligning business goals with social and environmental values, they are not only driving profitability but also creating lasting value for stakeholders and communities. By celebrating their achievements, promoting gender equality, and championing diversity and inclusion, we can create a world where powerful businesswomen thrive and lead with confidence, courage, and compassion. Moreover, the evolution of powerful businesswoman leadership is reflected in the increasing representation of women in corporate boardrooms and executive positions. Companies are recognizing the importance of diversity in leadership and are actively seeking to recruit, retain, and promote talented women leaders. The rise of the women's leadership chorus is a powerful force for positive change. As their voices rise, they are rewriting the rules of leadership, paving the way for a more equitable and successful future for all. This is not just a moment, it's a movement, and its melody is only getting stronger. Leading with Impact Women leaders are not shying away from tackling complex challenges. They are prioritizing environmental and social issues alongside profitability. This focus on holistic impact is creating a more responsible and sustainable business landscape. By fostering an inclusive corporate culture and providing opportunities for leadership development and advancement, organizations are harnessing the full potential of their female talent pool and driving performance and growth. Challenges Remain Another notable trend in businesswoman leadership is the rise of female entrepreneurs who are disrupting industries and challenging traditional business models. With access to capital, networks, and technology, women entrepreneurs are Despite the progress, the journey for women leaders isn't without obstacles. Gender bias and unconscious stereotypes persist. Work-life balance Choose your dreams Choose your dreams over your fears over your fears 38 | March, 2024 | www.womenworldindia.com
Breaking the Glass Ceiling and Building Bridges launching innovative startups and scaling successful businesses in sectors ranging from technology and finance to healthcare and fashion. challenges and the lack of affordable childcare are still major hurdles. A Brighter Future The rise of women leaders isn't just about individual success stories. It's about dismantling the very structure that limited their opportunities. As women reach leadership positions, they are actively paving the way for others. They are mentoring and sponsoring the next generation of female leaders, creating a more inclusive pipeline at all levels. Their entrepreneurial spirit, resilience, and willingness to take risks are inspiring a new generation of aspiring business leaders and driving economic growth and innovation. As we look to the future, the evolution of powerful businesswoman leadership shows no signs of slowing down. With greater awareness, support, and advocacy, women leaders will continue to rise to prominence, driving positive change and shaping the future of business and society. The Power of Diversity The rising chorus is diverse, with women from different backgrounds and experiences taking center stage. This diversity of voices fuels creativity and innovation. Teams led by women are demonstrably more effective at problem-solving and achieving better financial results. Furthermore, powerful businesswomen are leading the charge in driving social and environmental change through their businesses. From promoting sustainability and corporate social responsibility to advocating for gender equality and economic empowerment, women leaders are leveraging their influence and resources to make a positive impact on society. By aligning business goals with social and environmental values, they are not only driving profitability but also creating lasting value for stakeholders and communities. By celebrating their achievements, promoting gender equality, and championing diversity and inclusion, we can create a world where powerful businesswomen thrive and lead with confidence, courage, and compassion. Moreover, the evolution of powerful businesswoman leadership is reflected in the increasing representation of women in corporate boardrooms and executive positions. Companies are recognizing the importance of diversity in leadership and are actively seeking to recruit, retain, and promote talented women leaders. The rise of the women's leadership chorus is a powerful force for positive change. As their voices rise, they are rewriting the rules of leadership, paving the way for a more equitable and successful future for all. This is not just a moment, it's a movement, and its melody is only getting stronger. Leading with Impact Women leaders are not shying away from tackling complex challenges. They are prioritizing environmental and social issues alongside profitability. This focus on holistic impact is creating a more responsible and sustainable business landscape. By fostering an inclusive corporate culture and providing opportunities for leadership development and advancement, organizations are harnessing the full potential of their female talent pool and driving performance and growth. Challenges Remain Another notable trend in businesswoman leadership is the rise of female entrepreneurs who are disrupting industries and challenging traditional business models. With access to capital, networks, and technology, women entrepreneurs are Despite the progress, the journey for women leaders isn't without obstacles. Gender bias and unconscious stereotypes persist. Work-life balance Choose your dreams Choose your dreams over your fears over your fears 38 | March, 2024 | www.womenworldindia.com
Top 5 Powerful Women Leaders to Watch in 2024 Surabhi Surabhi Aplesh, Founder, Ridan Creations and Sanjhi Enterprising the Inner Crea?onist with Ridan Crea?ons’ Artsy Affair A n artist remains restless throughout her journey of creativity. Similarly, the artist in Surabhi Aplesh keeps urging her to create, to express her innate creativity through the medium of visual arts. Arts that mesmerize her. Arts that enable her to explore her eternal sense of fulfilment. Arts that define her. The uniqueness we serve with every product of Ridan Crea?ons is something that gets our client back to us repeatedly. She believes that creating and designing Arts which is both useful and visually pleasing and satisfy people's needs while also evoking feelings and leaving a lasting impact is a feeling that nobody can define. Introducing herself, Surabhi says she is an Artist at heart and a Tarot Card Reader and Healer by Profession. She is the Founder of Ridan Creations and Sanjhi. Surabhi believes there is a lot of promise in this profession, whether through the personally customized art piece, or a vibrant gift encouraging the demand for handmade sustainable and environmentally friendly décor pieces. She is also driven by the challenge of creating original and unique designs. It gives her a chance to advance her professional development continually. An Influential Artist “An enthusiast with a go-getter attitude is what defines me the best. I love life in whatever form it comes to me,” says Surabhi. This endless enthusiasm had been her inspiration throughout her exceptional entrepreneurial journey. She has always been drawn to traditional art forms and DIY’s. She is passionate in creating masterpieces with scrap, strongly believing in 'Reduce, Refurbish, Redesign and Reuse.' These thoughts came hitting stronger to her as a Soldier’s wife since one cannot pursue her career and at the same time meeting husband’s official requirements. Working at home, in her own comfort zone, came in very handy. Micro-managing between the home front and work front seemed fun back then. Moreover, she thinks it's critical for women to be repre- sented and active in the big world of Art. “Women can significantly make a mark and improve the Art industry. Since they bring a distinctive viewpoint and set of abilities to the table.” With the ability to merge utility and Art together, she considers her entry into this industry as a chance to change the world, and encourage other women to work in their comfort zone and stand tall. Additionally, according to her, Art and artists both have a good influence on people's lives and lifestyles. In afterthought, her decision to pursue a career in Art was motivated by her love of creating beautiful and useful 40 | March, 2024 | www.womenworldindia.com 41 | March, 2024 | www.womenworldindia.com
Top 5 Powerful Women Leaders to Watch in 2024 Surabhi Surabhi Aplesh, Founder, Ridan Creations and Sanjhi Enterprising the Inner Crea?onist with Ridan Crea?ons’ Artsy Affair A n artist remains restless throughout her journey of creativity. Similarly, the artist in Surabhi Aplesh keeps urging her to create, to express her innate creativity through the medium of visual arts. Arts that mesmerize her. Arts that enable her to explore her eternal sense of fulfilment. Arts that define her. The uniqueness we serve with every product of Ridan Crea?ons is something that gets our client back to us repeatedly. She believes that creating and designing Arts which is both useful and visually pleasing and satisfy people's needs while also evoking feelings and leaving a lasting impact is a feeling that nobody can define. Introducing herself, Surabhi says she is an Artist at heart and a Tarot Card Reader and Healer by Profession. She is the Founder of Ridan Creations and Sanjhi. Surabhi believes there is a lot of promise in this profession, whether through the personally customized art piece, or a vibrant gift encouraging the demand for handmade sustainable and environmentally friendly décor pieces. She is also driven by the challenge of creating original and unique designs. It gives her a chance to advance her professional development continually. An Influential Artist “An enthusiast with a go-getter attitude is what defines me the best. I love life in whatever form it comes to me,” says Surabhi. This endless enthusiasm had been her inspiration throughout her exceptional entrepreneurial journey. She has always been drawn to traditional art forms and DIY’s. She is passionate in creating masterpieces with scrap, strongly believing in 'Reduce, Refurbish, Redesign and Reuse.' These thoughts came hitting stronger to her as a Soldier’s wife since one cannot pursue her career and at the same time meeting husband’s official requirements. Working at home, in her own comfort zone, came in very handy. Micro-managing between the home front and work front seemed fun back then. Moreover, she thinks it's critical for women to be repre- sented and active in the big world of Art. “Women can significantly make a mark and improve the Art industry. Since they bring a distinctive viewpoint and set of abilities to the table.” With the ability to merge utility and Art together, she considers her entry into this industry as a chance to change the world, and encourage other women to work in their comfort zone and stand tall. Additionally, according to her, Art and artists both have a good influence on people's lives and lifestyles. In afterthought, her decision to pursue a career in Art was motivated by her love of creating beautiful and useful 40 | March, 2024 | www.womenworldindia.com 41 | March, 2024 | www.womenworldindia.com
extending its reach to other countries across the globe. However, the journey was full of hurdles and obstacles. As a woman starting a career in any field, she faced numerous challenges. Some of them include: Creations, over a time, has emerged as a hub for unique and affordable gifting and décor solutions. “High professional- ism with an absolutely humble attitude and my personal touch is my USP. The uniqueness we serve with every product gets our client back to us repeatedly,” she adds. Lack of representation and gender bias: Despite recent advancements, the fields of Art and exhibitions are still dominated by men, while women still prefer working behind doors. As an experienced professional, she advises budding aspirants willing to enter the business world. Surabhi says that with her experience, she would like to say one thing. “Give your 100% with a lot of patience and positivity. Any Art form takes a lot of time and patience. Don’t lose yourself and rush in to make your mark. Be your unique self.” It can be challenging for women to be taken seriously and to succeed in their jobs due to gender bias frequently present and a lack of representation for women in the industrial world. On envisioning her company’s operations with the emerg- ing technologies and automated tools that are revolutioniz- ing the business world by enabling innovations, Surabhi reveals that Ridan Creations has taken promising steps in adapting to new technologies, which makes them better with every new adaptation. “We also do market surveys from time to time to update ourselves with the emerging technologies,” she concludes. Work-life balance: Making art products and holding exhibitions and workshops are tough. It demands long hours and much dedication. A healthy work-life balance can be difficult for women to maintain, because many of them are juggling care giving responsibilities. A lack of mentoring: Mentorship can be a crucial compo- nent. Unfortunately, finding a genuine mentor in this area can be challenging. It might limit their exposure to other methods and viewpoints. Financial difficulties: Starting a new business can be expensive in any sector. The art and design industries are no different. Women may have challenges getting loans for their enterprises or funding for their initiatives. vibrant pieces. She also believes making a positive difference in people's lives and desires to push herself and motivate other women. “Exploring the countless chances and possibilities in this industry excites me. I am eager to leave a lasting impression through Ridan Creations,” says Surabhi. She also holds exhibitions and workshops PAN India. The story of Ridan’s inception is worth mentioning. In 2012, Surabhi, a gifted artist, saw some beautiful tray framings in a nearby carpenter shop. She went there to get some photographs framed. The first thing that came to her was, “She too can do it.” The carpenter probably read her mind, handing over the wasteboard. He told her to make whatever she wished and return it to his shop. That was the starting point of a never looking back journey of RIDAN CREATIONS. It started with one tray. Today, Surabhi has various handmade beauties in her kitty. Duplicity: As the market grows and the demand increases, duplicity also increases. People will copy your design shamelessly and sell it further as theirs. It is the biggest drawback of the growing digital marketing. Searcher of Perfection Despite these difficulties, Surabhi overcame them, forging a successful practice in ‘Art and Design.’ She aims to have a good impact on the industry by setting the way for future generations of female artists by becoming a strong mentor, building networks, and overcoming challenges. Her professional values and qualities are greatly admired by her clients. She founded Ridan Creations in 2012 and is an amalgam of her sons RIDHUM and RIAN's names. Ridan means searcher. True to its name, Surabhi has always been striving for perfection and newness in her creations. God’s grace made her and her firm a renowned name. “There has been no looking back since 2012. We hope to reach greater heights in the BIG WORLD of Art,” she says. She works primarily with traditional art forms like Block Printing, Madhubani, Pichwai, Kalamkari, Gond, and Lippan Art. At the same time, art forms like Decoupage, Mix media, zen doodle and abstract paintings are also very close to her heart. Surabhi exhibits her work on her FB (https://www.facebook.com/ridancreations) and Instagram Page (https://www.instagram.com/ridancreations/?hl=en). Spreading the Wings The company, "Ridan Creations," was established in 2012. The firm focuses on Home Décor utility items, Art Workshops, Art Competitions, Art Classes, and Exhibitions. It has a reputation for providing its clients with creative and sustainable solutions. Exploring the Success Sharing these values and qualities, Surabhi says she has been very lucky to get a loyal and extremely lovable clientele. Her clients value her time and energy, which she gives to customize and personalize their every order. Ridan Ridan Creations kept growing during the last ten years, holding Workshops and exhibitions in numerous cities and 42 | March, 2024 | www.womenworldindia.com 43 | March, 2024 | www.womenworldindia.com
extending its reach to other countries across the globe. However, the journey was full of hurdles and obstacles. As a woman starting a career in any field, she faced numerous challenges. Some of them include: Creations, over a time, has emerged as a hub for unique and affordable gifting and décor solutions. “High professional- ism with an absolutely humble attitude and my personal touch is my USP. The uniqueness we serve with every product gets our client back to us repeatedly,” she adds. Lack of representation and gender bias: Despite recent advancements, the fields of Art and exhibitions are still dominated by men, while women still prefer working behind doors. As an experienced professional, she advises budding aspirants willing to enter the business world. Surabhi says that with her experience, she would like to say one thing. “Give your 100% with a lot of patience and positivity. Any Art form takes a lot of time and patience. Don’t lose yourself and rush in to make your mark. Be your unique self.” It can be challenging for women to be taken seriously and to succeed in their jobs due to gender bias frequently present and a lack of representation for women in the industrial world. On envisioning her company’s operations with the emerg- ing technologies and automated tools that are revolutioniz- ing the business world by enabling innovations, Surabhi reveals that Ridan Creations has taken promising steps in adapting to new technologies, which makes them better with every new adaptation. “We also do market surveys from time to time to update ourselves with the emerging technologies,” she concludes. Work-life balance: Making art products and holding exhibitions and workshops are tough. It demands long hours and much dedication. A healthy work-life balance can be difficult for women to maintain, because many of them are juggling care giving responsibilities. A lack of mentoring: Mentorship can be a crucial compo- nent. Unfortunately, finding a genuine mentor in this area can be challenging. It might limit their exposure to other methods and viewpoints. Financial difficulties: Starting a new business can be expensive in any sector. The art and design industries are no different. Women may have challenges getting loans for their enterprises or funding for their initiatives. vibrant pieces. She also believes making a positive difference in people's lives and desires to push herself and motivate other women. “Exploring the countless chances and possibilities in this industry excites me. I am eager to leave a lasting impression through Ridan Creations,” says Surabhi. She also holds exhibitions and workshops PAN India. The story of Ridan’s inception is worth mentioning. In 2012, Surabhi, a gifted artist, saw some beautiful tray framings in a nearby carpenter shop. She went there to get some photographs framed. The first thing that came to her was, “She too can do it.” The carpenter probably read her mind, handing over the wasteboard. He told her to make whatever she wished and return it to his shop. That was the starting point of a never looking back journey of RIDAN CREATIONS. It started with one tray. Today, Surabhi has various handmade beauties in her kitty. Duplicity: As the market grows and the demand increases, duplicity also increases. People will copy your design shamelessly and sell it further as theirs. It is the biggest drawback of the growing digital marketing. Searcher of Perfection Despite these difficulties, Surabhi overcame them, forging a successful practice in ‘Art and Design.’ She aims to have a good impact on the industry by setting the way for future generations of female artists by becoming a strong mentor, building networks, and overcoming challenges. Her professional values and qualities are greatly admired by her clients. She founded Ridan Creations in 2012 and is an amalgam of her sons RIDHUM and RIAN's names. Ridan means searcher. True to its name, Surabhi has always been striving for perfection and newness in her creations. God’s grace made her and her firm a renowned name. “There has been no looking back since 2012. We hope to reach greater heights in the BIG WORLD of Art,” she says. She works primarily with traditional art forms like Block Printing, Madhubani, Pichwai, Kalamkari, Gond, and Lippan Art. At the same time, art forms like Decoupage, Mix media, zen doodle and abstract paintings are also very close to her heart. Surabhi exhibits her work on her FB (https://www.facebook.com/ridancreations) and Instagram Page (https://www.instagram.com/ridancreations/?hl=en). Spreading the Wings The company, "Ridan Creations," was established in 2012. The firm focuses on Home Décor utility items, Art Workshops, Art Competitions, Art Classes, and Exhibitions. It has a reputation for providing its clients with creative and sustainable solutions. Exploring the Success Sharing these values and qualities, Surabhi says she has been very lucky to get a loyal and extremely lovable clientele. Her clients value her time and energy, which she gives to customize and personalize their every order. Ridan Ridan Creations kept growing during the last ten years, holding Workshops and exhibitions in numerous cities and 42 | March, 2024 | www.womenworldindia.com 43 | March, 2024 | www.womenworldindia.com
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