Welcome

1. Welcome

2. Kevin Lake & Tony RichUKGCVA

3. Welcome New Members • People Value • Globoforce • DropGifts • Jessops Group Ltd • Lavish Guests • Aurum Holdings Ltd • Cash Flows • Corporate Pay • Hi-Life • Incahoot Ltd • Mothercare • Nuco International Ltd • Quidco • Superbreak • The Present Club • Transmission Marketing Ltd

4. New Executive Board • Joanne Peake – p&mm • Tim Ward – John Lewis • Stuart Lawrence – B&Q • Arun Glendinning – CashStar • Tony Rich - Halfords • Kevin Lake - Countdown • Siobhan Moore – Locke Lord • Wayne Harrington – Edenred • Steve Bradbery - SVS Names in purple are Issuer Members, Black are Service Members Total Members = 78 37 Service, 41 Issuer

5. Andrew JohnsonUKGCVA Annual General Meeting

6. 2011/12 End of Year Accounts

7. Member Payments • Majority of members have paid • Few members still to pay • Please arrange payment for fees as soon as possible

8. Constitutional Changes Issuer Membership Conditions A condition of Issuer membership is that members will participate in a mechanism to establish the market value and individual members’ shares of the market. This will be included in the Issuer membership fee. Members data will be handled highly confidentially and only members will be able to see their data. Overview data of the market will be available to all Issuing and Service members. The research agency will be appointed by the Executive Committee. Its performance will be reviewed at least bi-annually. A new Issuer Member can opt to withhold their sales figures for up to one full UK Gift Card & Voucher Association year or part year if the Member joins mid-year. (The charge for the market data will not be made whilst this takes place) Issuing members agree to provide, in confidence, and within the time requested by the appointed data agency, the requested statistical sales data for aggregation and dissemination.

9. Proposed Change Issuer Membership Conditions A condition of Issuer membership is that members will participate in a mechanism to establish the market value and individual members’ shares of the market. This will be included in the Issuer membership fee. Members ‘data will be handled highly confidentially and only members will be able to see their data. Overview data of the market will be available to all Issuing and Service members. The research agency will be appointed by the Executive Committee. Its performance will be reviewed at least bi-annually. A new Issuer Member can opt to withhold their sales figures for up to one full UK Gift Card & Voucher Association year or part year if the Member joins mid-year. (The charge for the market data will not be made whilst this takes place) Issuing members agree to provide, in confidence, and within the time requested by the appointed data agency, the requested statistical sales data for aggregation and dissemination. If a member does not submit data for three consecutive quarters their membership may be terminated.

10. AGM Any other AGM business?

11. UK GCVA review Prepared by Nick Bolshaw, Holly Tyzack Rostrum Communications PR – STRATEGY - DELIVERY

12. Fast facts • Top 150 UK agency (PR Week, 2011/ 2012) • Sector specialists • ‘Thought Partner’ approach • Crisis communications specialists • Results-driven

13. How we work with you- fully outsourced PR Thought leadership Digital & social PR

14. The original brief

15. Coverage highlights

16. UK GCVA- national press

17. UK GCVA- owning Retail Week

18. UK GCVA-trade press

19. UK GCVA-Calendar hooks

20. High level figures

21. UK GCVA- high level stats • 141 pieces of coverage to date for 2012; • 29 pieces of national coverage to date for 2012;

22. Next steps- business as usual

23. TL ideas • Bringing vouchers to life – packaging up the product; • The Christmas hangover- incentivising your workforce; • eVouchers –what online means for retailers; • Incentivising Gen Y and the millennial generation; • Buy now, splurge later; • How vouchers can help with budgeting; • Where do employee incentives fall within the business- marketing director, HR etc; • ROI of gifting; • Sweating the numbers – why finance departments can’t afford to neglect incentives; • Motivation and incentives in the Age of Austerity – what can employers deliver and employees expect? • The new wedding gift list; • Social gifting; • How to generate long term customer loyalty; • New year, new you; • Budgeting for the January sales.

24. Continuing to hijack the news agenda Valentines New year new you, gym membership, adventure, January blues Mother’s Day British Grand Prix Back to school/ uni Winter slump Christmas

25. Negativity in the industry

26. Negativity in the industry • Journalist relations handled with key national and broadcast media • Reactive media interviews arranged • On-going liaison with Andrew Johnson and exec committee • Proactive and reactive approach • Educate media and journalists • 24 hour press office • 8 pieces over coverage across national and trade media • No regional coverage • Limited damage to industry’s reputation

27. Questions?

28. Mothers Day PR Campaign Joanne Peake & Arun Glendinning UKGCVA Executive

29. PR Objectives

30. Campaign summary • A campaign to make gift cards and vouchers more appealing to children, both when they receive them and when buying for others (specifically mum!); • A regional and national Mother’s Day-themed design competition aimed at schools, after school clubs and hospitals; • The competition will require children (up to the age of 16) to design their own gift cards using the theme of ‘what my mum means to me’ • The winning designs will be announced before Mother’s Day 2013; • Positive education around gift cards and vouchers will be a key theme of this campaign

31. Timetable • Commitment from members by 14th December 2012; Arun & Jo will be contacting you! • Launch competition January 2013 • Entries closed Friday 8th February, winners announced by Friday 15th February • The winning design goes on sale Thursday 28th February (short print run, assumes retail sponsor)

32. How • Press releases inviting entries from children • Information on dedicated pages of the UKGCVA website with potential to enter online • Prizes for winning students • Potential for a retailers to use the winning card or voucher design and actually sell it • Profile of the winners on the UKGCVA website Opportunities to talk to the press: Entries to the competition Announcing winners Gift cards in production

33. Key press targets • Broadcast • Nationals • Trade- Retail, Parenting, schools and education • Regionals • Online lifestyle • Internal publications

34. Opportunities for You • Minimum 15 members paying £1000 per member • Additional prizes of gift cards and vouchers What You Get • Part of industry PR campaign • PR toolkit so you can achieve your own PR • Option to sell the winning entry – could be several age categories so several winners • Support on the members websites Note to Jo and Arun but not to be included on slide: 15 members to sign up at £1,000

35. Your PR Tool Kit Members only PR toolkit for the campaign- to help you get the message out. Kit includes: • Launch press release template • Boiler plate • Press list • Update campaign press release • Case study • Image library Plus PR clinics at member meetings in February & June

36. Case Study

37. Summary • Industry wide PR - part of a national campaign • Corporate PR – for your own program • Education around gift cards and vouchers • Driving a positive PR agenda; rather than being reactive

38. Questions

39. Andrew JohnsonUKGCVA Irish Gift Card & Voucher Association

40. Irish Association • The Gift Voucher Shop in Ireland have been working with UKGCVA on the benefits of forming an Irish Association • Real benefit on regulatory issues, with additional support at the EU • Ireland will take over the EU presidency from Jan to Jun 2013 • Potential to work with the Retail Ireland • Do UKGCVA members support the use of some association resources being used to help formulate an Irish Association?

41. Tony Rich & Kevin LakeUKGCVA Format & Agenda of Future Meetings

42. Member Feedback • Member Meetings • Topics to discuss • Potential speakers • Happy to hear from other members? • PR 2013 • Hot topics/issues for 2013 • Topics for proactive PR • Irish Association • Benefits of an Irish Association • Would you join? • Separate Association or a Group within GCVA? Three Groups, if you have more than one person representing your company please split into the different group's

43. Andrew JohnsonUKGCVA Conference 2013

44. Conference • 17th & 18th April 2013 – Park Plaza Victoria • Potential for 1 day to be gift cards/vouchers and one day general prepaid • UKGCVA members get the option to attend one day should they choose • IIR, Diana Middleton collating feedback on agenda items • Terri Sobal at IIR sponsorship sales

45. Andrew JohnsonUKGCVAon behalf of Siobhan Moore, Locke Lord Payment Services & Emoney Directive

46. PSD & EMD • PSD will be reviewed next year and EMD in 2014 • No merger of PSD and EMD • Consultation between Member States • UKGCVA asked to comment last week on results of initial Member States meeting; our feedback • PSD states Member States free to regulate in exempt areas; could lead to regulation of closed loop cards in UK but no other country (extreme); our feedback is this undermines the exemption if States are free to make own rules • Exclusions for ‘Business to Business’; aimed at Luncheon Voucher programs in other countries; better definitions requested

47. Business to Business Market Research

48. B2B Research • Results of the research presented to members in September • An excellent insight into attitudes from B2B customers • Highlighted (along with consumer research in 2010) that gift cards and vouchers are not top of mind

49. 2012 Sales Review Year to date

50. Q3 Breakdowns Comparisons to Q3 2011 Consumer up 0.2% B2B up 5.8% Total sales up 3.3% Agents up 5% Retail up 3.4% Leisure down 3.5% (9% up in B2B) Q3 2012 Consumer 38.82% B2B 61.18% Paper 37% Closed Loop 47% Restricted Loop 4% Open Loop 12% 37% 63% Overall Gift Cards up 14% on Q3 2011 & Gift Vouchers down 9.9%