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2012 Annual Meeting

2012 Annual Meeting. Mission Statement. La Rinconada will be recognized as one of the premier private clubs in the South Bay by providing an exceptional golf, dining and social experience in a multi-generational, family centric environment. Agenda. Approve 2011 minutes

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2012 Annual Meeting

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  1. 2012 Annual Meeting

  2. Mission Statement La Rinconada will be recognized as one of the premier private clubs in the South Bay by providing an exceptional golf, dining and social experience in a multi-generational, family centric environment.

  3. Agenda Approve 2011 minutes Staff and Board introductions – Andy Brown General Business Update – Andy Brown Greens and Grounds update – Kevin Lynch House Committee update – Bret Guenther Q&A Adjournment

  4. LRCC Staff Members Rick Forney – General Manager Stan Prolo – Asst. General Manager and Controller Andy Kimball – Head Golf Professional Kevin Breen – Golf Course Superintendent Ernie Andreas – Executive Chef Richelle Skillicorn – Catering Director Kimmie Miceli – Dining Room Manager

  5. LRCC Board Members Kevin Lynch Steve Vindasius Dean Bartee Kirk Bowman Mike Gallagher Teri Gangi-Helder Bob Miroyan Bret Guenther

  6. 2011 Financial Results vs. 2010 Food and Beverage Revenue up $164K Golf Shop Merchandise down $22K Rounds of Golf up by 917 - 30,569 vs 29,652 Operating Expenses up $364K 2011 Net Loss of $138K

  7. 2011 Balance Sheet • Capital Spending $385K • Golf Course Equip $64K, Main Parking Lot Paving $96K, Cottage Remodel $57K, Hole #5 Tee Box $27k, Phone System $16k • Pool /Fitness Project - $939K ($2,999M) • Capital Revenues of $720K • 23 Certificated and 9 Social Membership Sales • Cash Balance of $879K • YTD Cash increase of $98K

  8. Rounds of Golf

  9. Key Strategic Initiatives • Bring the course conditioning up to a level of other premier clubs • Establish Food & Beverage as a key differentiator for the Club • Market the Club to the community and to the members • Increase the revenue base of the Club

  10. Greens and Grounds Update Kevin Lynch

  11. USGA Summary Overall course is in good condition Commended the past fairway topdressings Reduce compaction and organic matter in greens thru application of more sand Recommended additional sand at time of turf conversion Recommended additional aerifications with smaller tines Recommended naturalization under tree wells Recommended tree management plan for shading issues

  12. Key Priorities for 2012 • Turf Conversion • Water Management • Apply water for playability • Facility rebuilding • Equipment purchases • Shop and yard management • Bunker playability • Tree root removal • Drainage repair • Compacting bunker edges

  13. Golf Course Maintenance Initiatives • Daily attention to detail found throughout the facility • Pins / flags / tee markers • Emphasis on playability while keeping an eye toward aesthetics. • Produce a yearly Business Plan that assures consistency • Operational and Capital budgets • Evolve the maintenance operation • Continual search for new and better ways to do things

  14. Turf Conversion • Short term pain for a long term gain • Schedule and costs are equivalent to what other clubs in the area have done • Much more that just a turf conversion • Heavy fairway sand topdressing will have a big impact on playability • Clean slate to design mulch areas and redefine cut lines • Brings the La Rinconada course standard equivalent to the best courses in the area

  15. House Committee Update Bret Guenther

  16. House Committee

  17. 2012 House Committee Members Chairperson: Bret Guenther Kirsten Grado Jan Berliner Linda Landsidle Mark Shelton Rick Forney Richelle Skillicorn

  18. 2011 in Review Website overhaul Improved communication: Events, Menus, On-line Dining & Bocce Ball reservations Grand Opening of the Pool & Fitness Facility BaySport, Egoscue, Golf Fitness, Pilates Personnel Changes KimmieMiceli (Dining Room Manager) Ernie Andreas (Executive Chef)

  19. 2011 Results

  20. Critical Success Factors • Excellent golf experience • Excellent dining experience (quality, consistency, value, casual vs. formal) • Fitness facility with programs and classes • Cutting edge technology • Diverse demographics – family • Perceived value • Casual and fun – drop in anytime • Providing what the members want, asking not dictating

  21. 2012 Key Strategic Initiatives Establish Food & Beverage as a key differentiator for the Club • Menu variety with consistent food quality and excellent service • Favorable comparisons with the best restaurants in Los Gatos and Saratoga • Add a Grille Bar • Improve ambiance in the Grille/Grille Bar/Main Dining Room • Convenience – online reservations, expanded dining hours

  22. Q&A

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