The Joys of Russian

1. The Joys of Russian Why study the Russian Language? Why study Russia? Selling your ideas is challenging. First, you must get your listeners to agree with you in principle. Then, you must move them to action. Use the Dale Carnegie Training� Evidence � Action � Benefit formula, and you will deliver a motivational, action-oriented presentation.Selling your ideas is challenging. First, you must get your listeners to agree with you in principle. Then, you must move them to action. Use the Dale Carnegie Training� Evidence � Action � Benefit formula, and you will deliver a motivational, action-oriented presentation.

2. Russian� �is the primary language of the 150 million citizens of the Russian Federation, as the Russian state calls itself, and is the native language of approximately 30 million people living in the other states which were formed after the dissolution of the Soviet Union. Open your presentation with an attention-getting incident. Choose an incident your audience relates to. The incidence is the evidence that supports the action and proves the benefit. Beginning with a motivational incident prepares your audience for the action step that follows.Open your presentation with an attention-getting incident. Choose an incident your audience relates to. The incidence is the evidence that supports the action and proves the benefit. Beginning with a motivational incident prepares your audience for the action step that follows.

3. Russian� offers a key to the parts of Europe which will be most changed by economic development in the coming century and provides access to one of the world�s great cultures

4. Russia� is by far the largest country in the world and has the largest new sources of natural gas and petroleum (pundits speak of Russia replacing Saudi Arabia among the world�s oil-producing nations)

5. Russia stretches from the middle of Europe to the Pacific Coast, from the Arctic Ocean to Central Asia

6. Russia is unique and beautiful

7. But Russia is also a very important player in globalization�

8. But Russian is a hard language � right?

9. And many words will be familiar� ???

10. Moreover, words actually sound how they�re spelt Try explaining �enough�, and �through� to someone who isn�t a native-speaker of English But in Russian ?????? is mashina (car) and ???? is marsh (march � and it�s like the French marche, by the way)� so it�s really easy!

11. And once you�ve mastered that� Think of the possibilities�???????????, ???????, ?????, ????????Dostoevsky, Tolstoy, Chekhov, Bulgakov??????????, ???????????, ??????????,???????????Tchaikovsky, Mussorgsky, Shostakovich,Stravinsky???????, ???????, ???????????, ?????????Fetisov, Fedorov, Kafelnikov, Kournikova

12. The achievements of a great nation are yours to investigate!

13. And nowadays, so is Russia!

14. So much to see�

15. All over the country�

16. You want contrasts? You�ve got them � three modes of transport, all from the same small town north of Vologda�

17. And let�s not forget the pleasures of the table�

18. And, of course, the warmth of the welcome �

19. So the joys of Russian are many�� and so are the rewards Learn Russian ???????? ??-?????? Study Russian ?????? ?????? Next, state the action step. Make your action step specific, clear and brief. Be sure you can visualize your audience taking the action. If you can�t, they can�t either. Be confident when you state the action step, and you will be more likely to motivate the audience to action.Next, state the action step. Make your action step specific, clear and brief. Be sure you can visualize your audience taking the action. If you can�t, they can�t either. Be confident when you state the action step, and you will be more likely to motivate the audience to action.

20. Of course, every new culture and new language you study brings tremendous benefits �multinational companies need leaders who are internationally adept� (Sally Adamson Taylor, Culture Shock! France, revised edition, Portland, Oregon, 1999) I recently landed a consulting job because of my Russian degree � and they loved the fact that I understood and valued other cultures (Michigan Russian graduate, with an MBA) To complete the Dale Carnegie Training� Evidence � Action � Benefit formula, follow the action step with the benefits to the audience. Consider their interests, needs, and preferences. Support the benefits with evidence; i.e., statistics, demonstrations, testimonials, incidents, analogies, and exhibits and you will build credibility.To complete the Dale Carnegie Training� Evidence � Action � Benefit formula, follow the action step with the benefits to the audience. Consider their interests, needs, and preferences. Support the benefits with evidence; i.e., statistics, demonstrations, testimonials, incidents, analogies, and exhibits and you will build credibility.

21. But the future of Russia is especially bright and intriguing And the future for Russianists is more exciting than it has been for a long time For more information, write to mlmakin@umich.edu Or check out the Slavic Dept web site at http://www.lsa.umich.edu/slavic/ Or contact the Center for Russian and East European Studies at crees@umich.eduor check out the Center�s web site athttp://www.umich.edu/%7Eiinet/crees/. To close, restate the action step followed by the benefits. Speak with conviction and confidence, and you will sell your ideas.To close, restate the action step followed by the benefits. Speak with conviction and confidence, and you will sell your ideas.