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Eating Earth. Anthony Kleanthous 25 November , 2010. Agenda. The Challenge Food impacts Responses and priorities . Agenda. The Challenge. Global Ecological Footprint. Source: Global Footprint Network. Global Living Planet Index. 30% decline since 1970.
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Eating Earth Anthony Kleanthous25 November, 2010
Agenda • The Challenge • Food impacts • Responses and priorities
Agenda • The Challenge
Global Ecological Footprint Source: Global Footprint Network
Global Living Planet Index 30% decline since 1970 Source: Zoological Society of London
If everyone consumed natural resources at the same rate as people in the UK we would need almost 3 planets to support us
Agenda • The Global Challenge • Food impacts • Responses and priorities
Food accounts for a quarter of our eco footprint Source: WWF 2010
Sustainable agriculture is key Source: WWF/FCRN 2010
Meat and dairy are of greatest concern • 60-80% of direct agricultural Impacts • Around ¾ of land use change impacts • 1Kg beef takes 15,500 litres of water • 80% of soya is consumed by animals
Cerrado – The Brazilian Savannah Richest savannah in the world and home for 5% of global biodiversity
A basketball court full of soy for everyconsumer On average each European consumer eats 87 kg of meat and 250 eggs per year. To produce this an “agricultural footprint” of 400 square meters is needed. Topic can go here Presentation title cango here Secondary information XX-XX Month, Year Additional information can run Underneath if neccessary
The Cerrado: as it was Source: Machado et al 2004
The Cerrado: 2002 Source: Machado et al 2004
Eating as usual Source: Global Footprint Network, 2010
95% renewables + Malaysian diet Source: Global Footprint Network, FAO, 2006
Consumption changes are essential Source: FCRN, 2010
Agenda • The Global Challenge • Food impacts • Responses and priorities
Sustainable Consumption • Eliminate waste • Reduce meat and dairy consumption (“less but better”) • Intensively produced • Imported • Processed • Locally in season fruit and vegetables • Certified sustainable commodities • Round Table on Responsible Soy (RTRS) • Roundtable on Responsible Palm Oil (RSPO) • Fish (Marine Stewardship Council, Aquaculture SC) • (soon)…Beef?
Helping consumers • The right products • Responsibly produced • Clearly labelled • Appropriately priced • Guidance on choosing, buying, storing, cooking • Political leadership
Helping consumers Choice Influencing Marketing Advertising Guidance Choice Editing Remove “unsustainable” Provide “sustainable” Sustainable Business Practice Innovation Product features Products Services Business models
What we need from government • Dietary guidance and education • Fiscal reform to reflect true cost • Green taxes (carbon, water, biodiversity) • Shift subsidies (CAP reform!) • Responsible public purchasing • Work with retailers and producers
One Planet Food • Tasting the Future
Summary • We are eating the fabric of our planet • Sustainable Food is critical to survival • We must change the way we eat • Business and government must help change the system • Change must start NOW!