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Responsibilities of Graphic Design

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Responsibilities of Graphic Design

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  1. RESPONSIBILITIES OF GRAPHIC DESIGN

  2. Concept development Graphic designers generally work with clients or stakeholders to understand the objectives, target audience, and desired message. They help in brainstorming ideas and align with clients' goals to work and produce the desired results.

  3. Visual Identity creation Graphic designers help brands have a visual identity that helps with its brand identity and brand personality. They help with designing brands and logos, and other color palettes that help with brand representation and its values on different levels and platforms.

  4. Layout Design Graphic designers layout different types of materials like brochures, websites, magazines, advertising, etc. They can create arrangements for text and visuals to create visual elements that provide a full composition.

  5. Image Manipulation and Editing Graphic designers usually use software like Adobe Photoshop or some other software to create or enhance images. They work with design to remove its backgrounds, retouch or add colors and create visual effects for enhancing the overall design.

  6. Typography Graphic design requires you to choose and arrange the right fonts in your design. Great graphic designs take in the factors like readability, legibility, and aesthetics to create designs that have great typography and visual appeal.

  7. Print Production The print production and graphic designer collaborate with each other to provide a printable design. The graphic designers understand print processes, management of colors, and file preparation to get to the final print quality of the highest standards.

  8. Web Design As digital media grows more and more, graphic designers are needed to work in web design. The graphic designers provide great UI and UX design for websites or for digital interfaces or digital assets for great user experiences.

  9. Brand guidelines Graphic designers set different types of guidelines for brands that they can use for visual consistency. This helps the brand have a consistent brand identity in all the marketing.

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