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EITC Outreach through Community Conduits: The Role of a Public Utility

EITC Outreach through Community Conduits: The Role of a Public Utility. Roger Colton Fisher, Sheehan & Colton Public Finance and General Economics Belmont, MA 02478 October 2002. Mailings: Distributing Brochures through Viable Conduits. Organizations Likely to Serve the Working Poor

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EITC Outreach through Community Conduits: The Role of a Public Utility

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  1. EITC Outreach through Community Conduits:The Role of a Public Utility Roger Colton Fisher, Sheehan & Colton Public Finance and General Economics Belmont, MA 02478 October 2002

  2. Mailings: Distributing Brochures through Viable Conduits • Organizations Likely to Serve the Working Poor • Job training sites • Women’s groups • Business groups (employers of service jobs) • Labor organizations • Ethnic minorities • Parent-Teacher Organizations

  3. Mailings: Distributing Brochures through Viable Conduits • Five-Step Distribution Process • Develop market message • Identify local distribution conduits • Identify contacts at each conduit and make personal contact • Produce outreach materials • Implement distribution

  4. Community Outreach: Timeline Commencing January 2003 • October: identify local distribution conduits • November - December: enlist involvement of distribution conduits • December: produce outreach materials • January: begin public distribution of outreach materials. • January - April: continue outreach through distribution conduits

  5. For more information: roger@fsconline.com

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