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Celebrities in Social Media. Riana Sidelinger & Tracey Kersul. Social Media: “The Ashton Kutcher Effect”. Ashton Kutcher vs. CNN: The Race to 1,000,000 followers. . News found easily on Twitter. Celebrity Impact on Social Media.
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Celebrities in Social Media Riana Sidelinger & Tracey Kersul
Social Media: “The Ashton Kutcher Effect” • Ashton Kutcher vs. CNN: The Race to 1,000,000 followers.
Celebrity Impact on Social Media • Oprah Winfrey's debut on Twitter sent visits to the site skyrocketing 43% over the previous week, according to analytics firm Hitwise. • "HI TWITTERS. THANK YOU FOR A WARM WELCOME. FEELING REALLY 21st CENTURY."
Celebrities bring in Revenue for Social Media Sites • Tumblr recently helped musician John Legend design a professional-looking blog
Celebrities as a Social Media Tester • Facebook offers celebrities a sneak peek into new layouts.
Why Celebrities Should Take Social Media Seriously • Manage Reputations • Speak directly to fans • Cut out the middle man & media speculation • Humanizes a Celebrity
Obama’s Campaign • Twitter • Facebook • Ipod/Iphone App • Myspace
Social Media Creates Stardom • Examples: Tila Tequila, OneRepublic, Lily Allen, Sean Kingston
Positive Effects • Demi Moore & NiaVardalos Step into prevent suicide, after a twitter incident. • Demi Moore internet intervention
Youtube Videos • http://www.youtube.com/watch?v=FV3x2s4sG24