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S tart a Business & Change the World. GreenAge. Specializing in Lean Management & Sustainable Business Operations. MBA Student (MUM 2013-14) Business Owner Consultant & Advisor . S tarting Your Own Business. What is a Business?.
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Start a Business & Change the World GreenAge Specializing in Lean Management & Sustainable Business Operations MBA Student (MUM 2013-14) Business Owner Consultant & Advisor
Starting Your Own Business What is a Business? • Merriam-Webster – “the activity of making, buying, or selling goods or providing services in exchange for money”
What Is Money? MONEY should be considered an EXCHANGE for VALUE When Your Company Provides VALUE to its Customers, then the Acceptable Return to the Company is in the Form of Money,
Starting Your Own Business The Six Steps to Get You Started Know Your Why … Have a Clear, Passionate & Motivating Vision Define Your Skills – Form Strategic Alliances Who is Your Customer and What Do They Want? Plan, Follow Through and Adjust NEVER Stop Communicating with Your Customer
WHYAm I Starting a Business? • What is Your Motivation? • Moneyor Passion • Lifestyle, Control Your Destiny • I Have A Great Idea • Change the World for the Better
The “Old” Paradigm of Business • Make it FAST • Make it for the LOWEST COST • SELL it for the HIGHEST PRICE • Let Someone Else Worry About the WASTE
Design the “New” Paradigm into Your Company • Create REAL Value for Your Customers Without a Higher Cost (Price or Environment) • Value Given = Money Received • Embed Sustainability into Your Company • Waste = Food (Closed Loop System)
Cradle to Cradle Paradigm Closed Loop System
Do I Have The Necessary Character Traits? • Core Traits – The 3 P’s • Passion • Persuasiveness • Perseverance
Do I Have The Necessary Skills? • Are You a Risk Taker? • Are You Independent? • Are You a Decision Maker? • Are You a Negotiator? • Are You Creative? • Do I Have the Support of Others? Collaboration or Strategic Alliances
The Truth is… It’s NOT About YOU! • The HEART of Your Business Is Not You! • NO CUSTOMERS … NO BUSINESS • What Kind of Difference Do I Want to Make in the Lives of My Customers?
The Practical Part – Planning & Action • Vision/Mission Statement • The Business Plan • Do It – Implement Your Plan
Vision and Mission Statements • Vision Statement – Your Guiding Light • The Big Picture/Long Term • Optimal Desired State Without Limits • Mission Statement – Present State Focus • Description of the Company • What it Does, Who It Does if For & How It Does It • U.S.P
YourBusiness Plan • Vision Statement • Mission Statement • Executive Summary • Business Description • Products and Services • The Market • The Competition • Marketing Strategy & Sales • Development • Operations • Management Team • Risk/Opportunity • Financial Summary • Capital Requirements • Statement of Confidentiality & Non-Disclosure www.liveplan.com
Create An Action Plan • Have the End in Mind - Know Where You Are Going • Be Specific and Have Measurable Milestones • Timelinesand Accomplishments • Make of List of What You Need To Do Then Break It Up Into Manageable Tasks • Create A Visual Representation • Work Your Plan & Don’t Stop Until Complete
Resources • Search Engines (google, bing, etc) - 2M hits • SBA.gov – Information, Education, Online Training, Local Assistance, Loans & Grants • S.C.O.R.E. - score.orgService Corps of Retired Executives, now recognized as, "Counselors to America's Small Business.” • Business Plan in the Cloud – liveplan.com • Business Incubator on Campus at MUM
Starting Your Own Business Conclusion • There are better reasons to start a business than to just make money. Find a Passionate Vision and… • ………..Change the World…………… • Your Customer is the Life Blood of Your Business. Put them First and NEVER Stop Communicating • Form Strategic Alliances to Fill the Gaps • Plan, Follow Through, Adjust, but NEVER Give Up!
GreenAge Start a Business & Change the World Specializing in Lean Management & Sustainable Business Operations MBA Student (MUM 2013-14) Business Owner Consultant & Advisor