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A Time of Chaos

A Time of Chaos. Spring 2011. Forces of Change. Technological Analog to Digital - virtually complete now Broadband: vaporware in 2006 - reality in 2011 HDTV – now 3D is coming DVD revolution - beginning to die already Regulatory

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A Time of Chaos

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  1. A Time of Chaos Spring 2011 CMM 446 Electronic Media Managment

  2. Forces of Change • Technological • Analog to Digital - virtually complete now • Broadband: vaporware in 2006 - reality in 2011 • HDTV – now 3D is coming • DVD revolution - beginning to die already • Regulatory • 1996 Telecommunications Act relaxed restrictions on ownership AND caused a tidal wave of mergers and acquisitions • Global • Domestic markets in U.S. have become saturated • 99% HH – both radio and television • 96% HH – telephone - now Wireless is changing the world • 85% HH – VCR – now DVR has taken over • 68% HH – cable – now Satellite is competing • What percentage of HH have computers? CMM 446 Electronic Media Managment

  3. Forces of Change continued • Social • American society is growing older • Latino population fastest growing in U.S. • Internet and computers are dividing us into info-rich and info-poor. • The burdens of war – still in 2006 - what’s next? • Chaos in the Middle East. • Disaster in Japan • Continuing conflict in the Koreas • Terrorism • Our relationship with China • We must rid ourselves of our dependence on crude oil – NOW. CMM 446 Electronic Media Managment

  4. Theories of Management • Classical School – late 1800s through 1920s • “…associated with the industrial revolution, which marked a shift from agrarian-based to industrial-based societies…centered primarily on improving the means of production and increasing productivity among workers.” • “workers were thought to have little motivation…beyond wages and other economic benefits.” CMM 446 Electronic Media Managment

  5. Theories of ManagementClassical School continued • The Hawthorne Studies: 1924, Harvard business professor Elton Mayo; Western Electric Company plant in Hawthorne, Illinois – a study of the effect of lighting levels on productivity • surprising results : • “increased attention and interaction with supervisors led to greater productivity” became known as the Hawthorne effect. CMM 446 Electronic Media Managment

  6. Human Relations School • Human Relations School – 1930s and 1940s • Recognition “that employees have social as well as physical and monetary needs” • Maslow’s Hierarchy of Needs (1954) • Physiological needs • Safety • Social needs • Esteem • Self-actualization • Herzberg’s Hygiene and Motivator Factors (1966) • A reorganization of Maslow’s hierarchy CMM 446 Electronic Media Managment

  7. Modern Day Theories of Management • Theories X, Y, Z • McGregor (1960) simply relabeled and regrouped theories as seen in practice. • Ouchi (1981) described the unique Japanese approach and called it Theory X. Employees participate to a greater degree in policy making. The expression “Quality Circles” describe a technique of employee input. CMM 446 Electronic Media Managment

  8. Modern Day Theories continued • Current Jargon • Total Quality Management • Management By Objectives • Leadership • Managing Change • My Own Input • Identification and Job Satisfaction • The Remaining Problem – Integrity • Lack of Ethics at all levels • Is there a “Me Generation”? • Can we never learn the lesson of “enlightened self-interest”? CMM 446 Electronic Media Managment

  9. Personnel Management • Hiring • Importance of internships • Interviewing tips • Performance reviews • “focus on specifics of the job and the actual performance” • an appeal process (or follow up review) • Performance contracts at all levels is a growing practice. • Promotions – market to market is common in broadcasting • Downsizing & Outsourcing • “due to industry consolidation, especially in radio” • Outsourcing is common for “Web maintenance, computer repair, engineering support, and office and custodial staffing.” CMM 446 Electronic Media Managment

  10. Personnel Management continued • Termination – typical, legal reasons: • Failing to be at work on time • Excessive absences or tardiness without excuse • Working for another company without permission • “contributing to a work environment that is hostile to other employees.” • Unions • IATSE • SAG • AFTRA CMM 446 Electronic Media Managment

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