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State of Technology

State of Technology. Oracle. ISM 611 Dr. Hamid Nemati 11/8/1999. Francis Andoh-Baidoo David S. Clark Daniel B. Madeja Phillip Planes Kevin Thompson. Oracle Corporation Overview. Founded in 1977 $9.1 billion in revenue for Q1 2000 Second largest application software company

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State of Technology

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  1. State of Technology Oracle ISM 611 Dr. Hamid Nemati 11/8/1999 Francis Andoh-Baidoo David S. Clark Daniel B. Madeja Phillip Planes Kevin Thompson

  2. Oracle Corporation Overview • Founded in 1977 • $9.1 billion in revenue for Q1 2000 • Second largest application software company • Largest database software company • Operations in 145+ countries • Over 43,000 employees

  3. Q1 Fiscal 2000 Revenue $2.0 B 13% Net Income $237M 21% EPS $0.16 vs. $0.13 Pretax Margin 22.6% vs. 20.5%

  4. Oracle Corporation Q1 FY00 Revenue Highlights Total Revenue Up 13% Geographic Revenue Growth Americas Up 12% (LC 14%) License and Other Revenue Up 9% Europe / Middle East / Africa Up 9% (LC 13%) • Service Revenue Up 16% Asia Pacific up 34% (LC 18%)

  5. Revenue Distribution Q1 Fiscal Year 2000 Product Revenues 68% Consulting and Education 32% Total Revenue $9.1 Billion

  6. Geographic Distribution Q1 Fiscal Year 2000 Asia Pacific 10% EMEA 33% Americas 59%

  7. Oracle’s Two Businesses • Q1 FY00 • Y-Y Database $6.6 B 19% Applications $2.5 B 25% 20 % Total $9.1 B

  8. Oracle Leads 5:1 in UNIX ... 1998 RDBMS Market Share on Unix Source: Dataquest, March 1999

  9. Database Growth Opportunities • E-business • Data Warehousing • Packaged Applications • Release of 8i • Middle Market

  10. Nearly 2/3 of Fortune 100 Rely on Oracle for E-Commerce Others 36% Oracle 64% • Source: Collaborative Research 1999

  11. Data Warehouse 1997 WW Data Warehouse Data Management Revenue by Vendor Source: IDC, 1998

  12. Oracle #1 in e-business • 100% pure internet ERP applications • 100% pure internet CRM applications • 100% pure internet database • 100% pure internet development tools The only company with:

  13. “If the Internet turns out not to be the future of computing, we’re toast. But if it is, we’re golden.” Lawrence J. Ellison, Chairman and CEO of Oracle

  14. Oracle & e-Business • New Model for Business • Based on the Internet • Not just e-Commerce • Components of e-Business: • Internet Platform • Enterprise-class Business Applications • Services to Implement, Support and Manage

  15. Oracle’s Internet Platform • Centered on Oracle 8i • Built-in Java Virtual Machine • Oracle Internet File System • Oracle interMedia • Development Tools • Jdeveloper • WebDB • Oracle Application Server • Oracle 8i Lite

  16. Oracle Applications • Customer Relationship Management • ERP • Procurement • Self-Service Applications • Financial Applications • Human Resources • Strategic Enterprise Management Applications

  17. Application Service Providers • Software is becoming a service • ISP’s + ISV’s = ASP • Oracle’s Business Online (world’s largest) • Benefits of ASP’s • No local infrastructure / resources required • Predictable Costs • Service Expertise • Automatic Upgrades • Data Back-Up

  18. Oracle’s Service Organizations • Oracle Consulting • Oracle Education • Oracle Support Services

  19. Oracle Consulting • Leverages Oracle’s knowledge to develop individual business solutions • Wide range of business solutions: • expand markets by identifying new customers, creating new offerings, and extending the supply chain • improve efficiencies by automating the value delivery chain, lowering channel costs, and improving productivity • identify and retain profitable customers, build brand loyalty, and enhance customer service • design and implement a comprehensive data warehousing solution

  20. Oracle Education • World’s second-largest IT training provider, with offices in more than 60 countries • Offered training services: • instructor-led training • interactive distance learning • network-based training • computer-based CD-ROM courses • in-depth seminars • customized classes • training needs assessment • Certification programs • Organizational Change Management

  21. Oracle Support Services (OSS) • Industry’s leading provider of support for information management systems • More than 3,000 professionals support over 120,000 customers • Support around-the-clock, seven days a week, worldwide, and for any given product • Customers can choose between web-based support, phone support, on-site support, and large systems support • Different comprehensive support options are available to meet individual requirements

  22. Oracle’s MetaLink 2.0 • A “change in Oracle’s support paradigm” • MetaLink 2.0 is an Internet Support Tool • Internet as a medium to deliver quality, personalized and timely customer service • Provides end-users with personalized, flexible self-service options • Allows end-users to log and update technical assistance requests (TARs) online, receive product updates and information tailored to their individual needs, and download solutions

  23. Oracle’s MetaLink 2.0 (cont.) • Empowers customers to prevent, analyze and solve problems with the same information sources used inside Oracle • More than 180,000 customers use MetaLink • Site is managed by more than 200 Oracle engineers that provide timely posting and updating of technical data

  24. Darwin Source: Oracle, Darwin-Overview-WHT97.ppt Oracle Warehouse Comprehensive Set of Products Oracle Business Intelligence Reports Operational Data Oracle 8i Discoverer Warehouse Builder Application Server ERPData Express Oracle8i External Data CWM and Repository Designer and Enterprise Manager

  25. Oracle8i • Internet Enabled • Scalable (with data and users) • Fast querying capability • Partitioning and “rolling windows”

  26. Warehouse Builder 2.0 • Fast implementation • Design, generation and loading • Written completely in Java • Graphical and wizard driven • Tightly integrated with Oracle8i

  27. Common Warehouse Metadata • Enables interoperability among vendor tools • Internet ready: • Uses Java programming language • XML for import/export • UML as modeling language • Application Program Interface

  28. Data Mart Suite 2.0 • Data Mart Designer 2.1 • Data Mart Builder 2.0 • Oracle8 - Enterprise Edition • Enterprise Manager 1.5 • Oracle Discoverer 3.1 • Webb App Server • Reports and Reports Server 3.0

  29. OLAP Tool: Oracle Express Server

  30. Distributed over Web

  31. Integrates with DBMS

  32. Big picture and detail

  33. Maintains high levels of data integrity

  34. Integration with popular tools

  35. Scalability

  36. Backed with Oracle’s experience

  37. Analytical functions

  38. Darwin Oracle Business Intelligence Source: Oracle, Darwin-Overview-WHT97.ppt

  39. Enterprise Manager

  40. Surface SQL (Structured Query Language) for simple queries and reporting Statistical & OLAPfor summaries, analysis, & forecasting Shallow Data Mining for classification, clustering, and predictions Hidden Bottom-Up Methodology Business Intelligence Levels Analytical Tools Used Top-Down Methodology Corporate Data Source: Oracle, Darwin-Overview-WHT97.ppt

  41. Data Mining Source: Oracle - Darwin Multimedia Presentation - www.oracle.com

  42. Oracle Darwin June 1999 - To improve data mining capability, Oracle purchases Darwin from Thinking Machines Corporation

  43. Enterprise-wide Data Mining Software - Darwin Power and Ease of Use • Intuitive GUI • “Wizards” to guide and automate • Powerful, scalable, parallel UNIX server • MS Excel integration • Client: Windows • Servers: • Sun Solaris • HP-UX • Windows NT (Release 4.0) Source: Oracle, Darwin-Overview-WHT97.ppt

  44. Data Management • Access data • Data warehouses • Relational databases (ODBC) • Support for SQL queries • SAS files • Flat files • Prepare data • sampling • randomization • computed fields • append, merge, select, project, explode data • replace and set form Source: Oracle, Darwin-Overview-WHT97.ppt

  45. Induction Tree Tree + - + - + + + ? - - - + + - + - - Neural Nets Net + - + - + + + ? - - - + + - + - k-Nearest Neighbors Match - + - + - + + + ? - - - + + - + - - Clustering Cluster ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? Model Building • Classification & Regression Trees (C&RT) • Classification and prediction of binary, multiclass, and continuous variables • Decrease functions: gini and entropy • Prune functions: cost and gini • Neural Networks • Classification and prediction of binary, multiclass, and continuous variables • Activation functions: sigmoid, hypertangent, and linear • Training algorithms: conjugate gradient, modified Newton, steepest descent, backpropagation, and genetic algorithm for optimizing neural networks • k-Nearest Neighbors(Memory-Based Reasoning) • Trainable k-Nearest Neighbors approach • Classification and prediction of binary, multiclass, and continuous variables • User-definable weights for input fields • Clustering • k-means • Interactive graphics Source: Oracle, Darwin-Overview-WHT97.ppt

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