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Private Brand Retail Promotions Top Line Overview October, 2011

Private Brand Retail Promotions Top Line Overview October, 2011. Top Grocery Retailers Advertising Private Brand. Private Brand Share of Retail Ads. Private Brand Retail Ad Support Vs. Year Ago. Source: ECRM, YTD through 9/17/2011 Vs. Year Ago.

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Private Brand Retail Promotions Top Line Overview October, 2011

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  1. Private Brand Retail PromotionsTop Line OverviewOctober, 2011

  2. Source: ECRM, YTD through 9/17/2011 Vs. Year Ago Top Grocery Retailers Advertising Private Brand Private Brand Share of Retail Ads

  3. Private Brand Retail Ad Support Vs. Year Ago Source: ECRM, YTD through 9/17/2011 Vs. Year Ago

  4. Grocery Retailers RunningFewer Private Brand Ads Private Brand Share of Retail Ads Source: ECRM, YTD through 9/17/2011 Vs. Year Ago

  5. Seasonality of Private Brand Grocery Private Brand Share of Retail Ads Source: ECRM, YTD through 9/17/2011 Vs. Year Ago

  6. Top Promoted Private Brand Grocery Categories Private Brand Share of Retail Ads Source: ECRM, YTD through 9/17/2011 Vs. Year Ago

  7. Social Media & Digital Promotions Showing No Impact on Retail Print Circulars Top food, drug, and mass retailers continue to drive promotions through circulars and coupon books. Source: ECRM, YTD through 10/1/2011 Vs. Year Ago

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