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Next Generation Broadcast Distribution

Upgrade broadcast distribution to boost quality, reduce costs, expand reach. Explore edge servers, route choices, internet backbone for optimal content transmission. Partner with leading tech firms for seamless transition.

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Next Generation Broadcast Distribution

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  1. Next Generation Broadcast Distribution

  2. Edge Server

  3. Head Ends Edge Servers ChannelControl DistributionBackbone Internet DistributionServers

  4. Route Choice Linear Feed Cloud Delivery Repeat programming Ads Interstitials Local programming E.g. by time zone • Region wide programming • E.g. All of Latin America • Live events • Repeat programming • Record in Edge Server

  5. EMEA • Best candidate for upgrade to new architecture • Cost saving on bandwidth • Transition from 3rd party managed to Sony managed operation • New HD channels being deployed • Distinct programming from SD feeds How many boxes?

  6. Latin America & Mexico • Sony is minority stakeholder • Majority stakeholder (HBO) has negotiated new satellite rates • Cost per feed same for HD and SD • Secondary candidate for upgrade to new architecture • No cost saving on bandwidth Can we cut the costs further by reducing the number of bits going over the channel? Chris can talk to Zitter. A conversation with Gaston. Cuttner as a willing co-conspirator. 2600 boxes in LatAm. Get the benefit of their size.

  7. Asia • Tertiary candidate for upgrade to new architecture • Sony does not operate the feed for its channels in Japan, Korea • Major market is India with no demand for HD yet CC predicts they’ll say “no HD” until they absolutely want it now. Pitch from Mosco as market for HD. What’s it look like if we put India on top of it.

  8. Potential Partners • Edge Server • Cisco – discussion in progress • Motorola – may already have a product • Sony • Broadcasters • Turner • HBO (particularly Latin America)

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