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RIVERSIDE CHURCH HAWKS BASKETBALL FUNRAISING

RIVERSIDE CHURCH HAWKS BASKETBALL FUNRAISING. By; JOSEPH FREEMAN. HISTORY. ESTABLISHED IN 1961 NEW YORK, NEW YORK ESTABLSIHED BY TWO PASTORS DURING THE EARLY 1960’S TO REACH THE CITY TROUBLED YOUTH FAMOUS FORMER PLAYERS INCLUDE ELTON BRAND AND RON ARTEST. PROBLEMS WITH ORGANIZATION.

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RIVERSIDE CHURCH HAWKS BASKETBALL FUNRAISING

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  1. RIVERSIDE CHURCH HAWKSBASKETBALL FUNRAISING By; JOSEPH FREEMAN

  2. HISTORY • ESTABLISHED IN 1961 • NEW YORK, NEW YORK • ESTABLSIHED BY TWO PASTORS DURING THE EARLY 1960’S TO REACH THE CITY TROUBLED YOUTH • FAMOUS FORMER PLAYERS INCLUDE ELTON BRAND AND RON ARTEST

  3. PROBLEMS WITH ORGANIZATION • DECREASE IN SPONSORSHIP • TAINTED IMAGE • GOVERNING OF THE PROGRAM • RECRUITING OF PLAYERS

  4. GOALS • Develop a comprehensive plan to address Internal Communication, Public Relations, and the overall GOALS OF RIVERSIDE. • REASTABLISH RELATIONSHIP WITH THE COMMUNITY. • INCREASE MEMBERSHIP OF STUDENT ATHLETES. • 9 MONTH SUCCESS PLAN.

  5. OBJECTIVE THE OBJECTIVE OF THIS ORGANIZATION IS TO GIVE NEW YORK CITY YOUTH A PLACE OF REFUGE AND RECREATION. PREPARE THE YOUNGER GENERATION MENTALLY AND PHYSICALLY FOR A BETTER FUTURE. FINALLY ALLOW TH STUDENT ATHLETE TO EXCEL IN BASKETBALL SO THAT THEY CAN RECEIVED AN EDUCATION AT THE HIGH SCHOOL AND COLLEGE LEVEL.

  6. AUDIENCE • WORKING MEN AND WOMAN FROM 18-45 • MIDDLE CLASS WORKERS • FORMER PARTICIPANTS OF THE PROGRAM. • ALL ELIGIBLE DONORS FROM NEW YORK CITY.

  7. STRATEGIES & TACTICS • THE KEY PUBLICS IN MY PR CAMPAIGN IS AIMED AT THE MIDDLE CLASS CITIZENS OF NEW YORK CITY AS WELL AS FORMERS PARTICIPANTS OF RIVERSIDE CHURCH. I WILL CREATE OPPORTUNITIES FOR THE PROGRAM TO RECEIVE CONTRIBUTIONS THROUGH BANQUETS, PARENTS & ALUMNI NIGHTS, CANDY SELLS, AS WELL AS PLAYERS DUES FOR EACH ACTIVE PLAYER FOR RIVERSIDE. MY CAMPAIGN WILL START BY GETTING A MAILING LIST OF PEOPLE WHOM ARE ADVOCATE FANS OF HIGH SCHOOL AND COLLEGE BASKETBALL, BY ADVERTISING AT LOCAL GAMES AND EVENTS. THE PLAN WILL TAKE PLACE OVER A NINE MONTH SPAN THAT WILL HAVE THREE MAIN GOALS REVAMP OF PUBLIC IMAGE, END THE FISCAL YEAR WITH NO DEBT, AND INCREASE MEMBERSHIP OF STUDENT ATHELETES BY 25%.

  8. CALENDER

  9. MAINTENANCE INSURANCE UNIFORMS REFEREES POSTERS/ ADVERTISEMENT WATER/ELECTRICITY-$90 MONTHLY $1000 MONTHLY $2000 YEARLY $20/HR $300 QUARTERLY BUDGET

  10. EVALUATION DURING THE INTIAL NINE MONTH PERIOD THE MAIN GOAL IS ACHEIVE COMMUNITY SUPPORT. RIVERSIDE WILL KEEP THE INITIAL FOCUS OF CONTINUING TO DEVELOP TOMORROWS LEADERS, PROMOTE SPORTMANSHIP AND A STRONG WORK ETHIC. WE WILL ALSO HAVE HIGH HOPES THAT THE COMMUNITY WILL HELP SPONSOR THE YOUTH ORGANIZATION.

  11. REFERENCE PAGE • PLAYER PROFILES AND GAME RESULTS WWW.NYCNJHOOPS.COM • COOPER, WILLIAMS. OFFICIAL AAU BASKETBALL GUIDE PUB. AMATURE ATHELETIC UNION 1989

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