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Exercise One

Exercise One. Introduction: Chris McGetrick, AICP. Summary. Education Plan 2000. Prepared by. APA/AICP Joint Education Task Force. Background. APA Board and AICP Commission saw the need for coordinated education plan Separate/complementary programs existed at the same time. Concerns.

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Exercise One

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  1. Exercise One • Introduction: Chris McGetrick, AICP

  2. Summary • Education Plan 2000

  3. Prepared by • APA/AICP Joint Education Task Force

  4. Background • APA Board and AICP Commission saw the need for coordinated education plan • Separate/complementary programs existed at the same time

  5. Concerns • AICP: many education initiatives of 1998-2001 Development Plan not addressed or needed to be integrated • APA: not doing enough to educate public & allied groups about planning

  6. Purpose • Create an integrated education plan that would serve a variety of constituents

  7. Plan structure • Identified audiences • Built plan around audiences

  8. Education Audiences • Planners • College students • Planning commissioners • Elected officials • Youth and educators • Allies • General public

  9. Plan Overall Recommendations • 1. Create permanent education committee (not pursued) • 2. Create permanent education fund (not pursued)

  10. Plan Recommendations • Establish education benchmarks (not pursued) • Create a national speakers bureau to promote and disseminate education plan elements (pursued--online Speaker Database)

  11. Plan Recommendations • Develop a national public relations and marketing strategy (underway) • Coordinate curriculum (done at some level in both national & chapter programs)

  12. Plan Recommendations • Create grassroots delivery system (Supported through several programs, i.e. AICP continuing education & APA planning commissioner training grants to chapters; AICP chapter rebates; online services) • Use plan to coordinate planners & educators (not pursued)

  13. Recommendations for Education Audiences • Top three by audience • See ‘Education Plan 2000 Audience Recommendations and Results’ in your packet

  14. What Happened to Plan? • Presented to APA Board • Board accepted the report • Organization direction changed because of plan

  15. What Happened to Plan? • Two Development Plans were influenced by plan • Funding package never realized • No national education committee was created • No benchmarks were established

  16. What Happened to Plan? • No coordination between planners & educators • Several--but not all--of the specific education audience recommendations were realized

  17. Exercise: Instructions • What progress has been made since the Education Plan 2000 Report was done • What’s missing? • What’s still valid? • What can be added? • What’s different in the environment? • Consider economy & technology

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