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BUSINESS PLAN

BUSINESS PLAN. Mobile Money Company. Project Brief: Facilitating general public to have Cash-in-hand by converting mobile phone credit to cash. And transfering the credit to the customer’s bank account. BUSINESS PLAN Content. Background information Summary Company Description

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BUSINESS PLAN

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  1. BUSINESS PLAN Mobile Money Company Project Brief: Facilitating general public to have Cash-in-hand by converting mobile phone credit to cash. And transfering the credit to the customer’s bank account.

  2. BUSINESS PLAN Content Background information Summary Company Description Product / Service Key Factors Strategy and Implementation Budget Analysis

  3. BUSINESS PLAN Company Information Who we are? Our Products/Services We are an experienced software company with dealings in software development, provision of services and consultancy. We have industry practice of10 years. • We provide software solutions for telecom, education, and e-commerce sectors.

  4. BUSINESS PLAN Summary Who are we We are an experienced software company with dealings in software development, provision of services and consultancy. What we will provide? We will provide Credit-to-Cash service to telecom customers. Which and how many customers? We are targeting more than 80,375,000 mobile phone users in uk ,by providing the opportunity to convert their mobile credit into cash by registering with our service. Funding needs? There is rough estimate of 100k – 150k. Funding Sources? First priority would be “Investment Companies/ Stakeholders”. Second option would be “Banks”.

  5. BUSINESS PLAN Highlights Customers (Mobile phone users) Mobile Companies UK Mobile Service Providers Investors Stakeholders / Bank For funding Mobile Money Participants Bank Bank Accounts/ Debit Cards For Money transferring. ? Any Missing Entity.

  6. BUSINESS PLAN Reasons Why there is need of Mobile Money? Easy Cash Transfer You can easily transfer cash to your business partner, family member / friend securely in 2 ways. Credit –to – Credit Transfer (Converting credit to cash using Mobile Money) Credit –to – Cash Transfer (Converting credit to cash and then transferring to the recipients bank account / debit card) • Cash in hand on time • Sometimes you need cash urgently but you don’t have cash in your account/debit card. • Or you have extra credit in your phone that you don’t use or don’t want to.

  7. BUSINESSPLAN • Benefits: • Customers • Mobile Companies • Investors • Our Company Risks: Sponsorships / Investments (Negotiation %shares or interest) High flow of Cash  High Tax Software Failure (Database / Server Issues etc) Handling multiple transactions and multi companies , their accounts etc. Security /Hacking Getting Customers Confidence Not on-time payment of cash by Telecom/Mobile Companies. Mobile Money Key Factors • Cost & Expenses: • Development • Third party service / consultancy • Start-up • Tax & Marketing*

  8. BUSINESSPLAN • Customer: • Cash In Hand. • 24x7 Service • Fast Credit to Cash Transfer • Raise Money / Funds • Security Investors: Hight Profit Shares in the company with growing business. High Cash (In case of bank) Benefits Our Company: Profit Business Innovation & New Market No Extra Assets & Reduced Marketing cost reduced (As marketing will be done by Telecom Company) • Telecom / Mobile Companies: • High Profit • Targeting More Customers • Expanding Business (by adding more business dynamics)

  9. BUSINESS PLAN Strategy and Implementation CREDIT • CASH

  10. BUSINESS PLAN Detailed Strategy and Implementation Customers 2a Verification 2 False 1 3 Mobile Money Service / Software True 2b Mobile Companies 3a 2c CreditAccount 4a 2d* 5 4

  11. BUSINESS PLAN Budget

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