Communication in Mother tongue

1. Communication in Mother tongue Lesson 2 Written Communication

2. Communicate in Written form • Steps for successful written communication • Formulate ideas • Put ideas into written code • Message transmitted to receiver

3. Communicate in Written form • Be aware of the following things: • Age • the age of the person you are addressing to. This is will also have an impact on the formality of the letter • Sex • male or female. Will you address as a Mr. or Ms? • Time constraints • you do not want people to become bored when reading something. Thus be short and precise in what you are writing • Level of education • do you have the same knowledge, if there is difference in knowledge i.e. use simpler words • Knowledge • Status- • are you are addressing to your CEO, to your colleague etc?

4. Your writing style UNHELPFUL “We are not able to assist you …” CO-OPERATIVE “We are willing to look at …” SUPPORTIVE “I think you are doing this job well …” UNDERMINING “I am not sure you can do this job …” AUTHORITARIAN “You must complete this job now …” DEMOCRATIC “When you have time you could …” ABRUPT “Well, if you cannot handle the project …” PERSUASIVE “I really think this is your project …” POMPOUS “I have worked on many jobs like this …” UNASSUMING “I will do my best on this job …” • Be clear and polite. Always watch out for the style you are using:

5. Active and Passive Voice. • Active and Passive Voice • Use Active Voice for more direct and effective communication. In the active voice, the object receives the action of the verb. • Use passive voice where you need to demonstrate politeness and avoid being assertive. In the passive voice, the subject receives the action of the verb.

6. Active Voice vs Passive Voice  Zedcom is building  New laboratories are new laboratories.Being built by Zedcom  Zedcom is launching Three new promotions three new promotions in April.are being launched by Zedcom in April.  Zedcom is developing Social assistance a social assistance programprograms are being for those on a low income. developed by Zedcom for those on a low income.

7. Passive Voice: examples of assetiveness

8. Avoid Discrimination • The following words should be avoided in written communication, as they indicate discrimination, they can insulting: •  Black  Colored •  Low-income families  Poor families •  Special needs  Retarded •  Sensory impaired  Deaf or blind •  Partner  Boyfriend/girlfriend

9. Different types of texts • Curriculum Vitae • Cover Letters • Thank you fax • Customer complaints fax

10. Curriculum Vitae • The following are just guidelines: • tailor your own CV that is appealed to a specific employer, based on your unique skills and experience. • Format: • One or two pages (include the most relevant information ONLY) • No spelling or grammar mistakes

11. Curriculum Vitae • Content: • Use your name as heading, • Keep personal details simple, • Start with the most recent work and backwards • split your experience into relevant employment experience and other employment experience • describe your experience as Employment or Professional • can use bullet points to communicate clearly, use first person and past tense • Be clear about your qualifications-provide information about equivalence

12. Curriculum Vitae • Refer to work permit/ visa if relevant (i.e. Fully eligible to seek work in CY) • Demonstrate your skills and competencies (how they meet employer’s expectations)-use active verbs like negotiated, co-ordinated, lead, organised, use indicators of success like on time, on budget • Refer to various but relevant parts of your lifeTake a few moments to write a CV based on your qualifications, hobbies etc. Follow the steps.

13. CV- example: Marie Thomas • Home Address: • Telephone: Mobile: Email: • Nationality:Work Eligibility: • Education and Qualifications: • 2005-2008: BA Marketing -European University of Cyprus • provide an understanding of social and ethical values including corporate social responsibility • improve ability to write and speak effectively and creatively • understand the main decision making areas in marketing including market structure, research tools etc • knowledge of Porter’s, 4Ps, statistical techniques • Employment: • 2006-2007: Receptionist- xxxxxx • -worked full time. Responsibilities included answering calls, report to management, update client records and manage and run projects. Developed excellent telephone and communication skills

14. CV- example: Marie Thomas-continued Skills: IT : knowledge of statistical packages, Microsoft word, excel, access and PowerPoint Use the internet for research -Language: Basic Greek Interests: - Cooking, Exercising, enjoying reading References available on request

15. Use EUROPASS http://europass.cedefop.europa.eu/europass/home/vernav/Europass+Documents/Europass+CV.csp

16. Visit EUROPASS http://europass.cedefop.europa.eu/europass/home/hornav/Introduction.csp

17. Cover Letter • Read the advert • Highlight key requirements • Have an opening paragraph about the specific job you are applying • Introduce yourself-do not repeat info on CV • Say why you are the ideal candidate and why you have interest in the job and the employer • Construct sentences to use • Make a rough draft • Check draft • Avoid “I” and “I am” too often-start sentences in different ways • Check consistency with CV • Explain gabs in time periods using positive language • Take a few moments to write a cover letter based on your qualifications, hobbies etc. Follow the steps

18. Cover Letter-example 27th May 2010 Mrs xxxx Marketing Manager (company) Cyprus Dear Mrs xxx, Re: Marketing Assistant I am pleased to enclose an application for the job of Marketing Assistant that you have advertised in Kariera newspaper on 23/06/2010. I am very interested in the marketing area and this was confirmed during my work as a client relations officer at THE HOTEL. I feel that the advertised position would offer a great opportunity to combine my skills in team working, leadership and interest in the marketing area. (continue next page)

19. Cover Letter-continue I am particularly interested in working with clients towards solutions to their marketing needs. I have excellent communication and time management skills matched with my ability for effective collaboration. Both my degree and my employment experience allowed me to develop my leadership skills for running projects efficiently. (Company name) attracts me because ..(of the opportunities it offers for..according to comments of other graduates currently working for this company it provides training opportunities as well as allowing responsibilities) I am available for interview at any time. I look forward to hearing from you soon Yours Sincerely, (signature) (Name) Enc: CV

20. Thank you fax-sample Dear xxx, We wish to thank you for participating in xxx that took place at xxx. For any assistance you may need in the future please call us at xxx or contact us on xxx (email) We look forward to working with you in the future Thank you (name) (Position) (Email)

21. Customer complaint • Use letter headed paper showing home/business address and phone number Name and Address (of customer service department) Date Dear Sirs Faulty (xyz) product I'm afraid that the enclosed (xxx) product does not work. It is the second one I've have returned this month (see attached correspondence). I bought it from xxx stores at xxxx (city) on (date). I was careful to follow the instructions for use. I've always found your products to be excellent and I was rather disappointed with the two recent incidents. I'd be grateful if you could send a replacement and refund my postage (state amount). I really appreciate your help. Yours faithfully (signature) (Print name) Enc.

22. Features of written language • Formal Written Language: • avoid dialect, slang, pay attention to differences in spelling, use graphological elements like subheadings and bullets, there is structure like topic sentences and linking sentences, punctuation and paying attention to layout features. Use complex & complete sentences • Informal Written Language: • slang vocabulary, simpler grammatical structure (i.e. loosely-connected sentences and phrases) and personal insight • Scientific Written Language: • is a written report describing original research results. It consists of a Title, Abstract, Introduction, Materials and Methods, Results, and Discussion • Journalistic Written Language: • is about investigating and reporting events, trends and/or issues.

23. Literary and non literary text Fairy tale: http://www.youtube.com/watch?v=hebtX_RMdFw Myths: http://myths.e2bn.org/mythsandlegends/story1598-daedalus-and-icarus.html Poems: http://www.optimisticrealism.com/assets/images/copywriting_poetry_01.jpg Theater: http://www.3axes-lb.com/admin/project/files/Dsc00001.jpg • Literary texts: • use language in aesthetic & imaginative ways− to entertain, to express & reinforce cultural identity & to reflect. They can be: narrative or non-narrative. (fairy tale, poetry, animated story, short story, myth, short play, narrative etc) • Non literary texts: • use language in precise and accurate ways to transact and negotiate relationships or goods & services, give directions & report on things (greetings, personal letter, request, complaint, advertisement, group discussion etc)

24. Poems -Homer Sing to me of the man, Muse, the man of twists and turns driven time and again off course, once he had plundered the hallowed heights of Troy. Many cities of men he saw and learned their minds, many pains he suffered, heartsick on the open sea, fighting to save his life and bring his comrades home. But he could not save them from disaster, hard as he strove--the recklessness of their own ways destroyed them all, the blind fools, they devoured the cattle of the Sun and the Sungod blotted out the day of their return. Launch out on his story, Muse, daughter of Zeus, start from where you will--sing for our time too. By now, all the survivors, all who avoided headlong death were safe at home, escaped the wars and waves. But one man alone . . .his heart set on his wife and his return--Calypso, the bewitching nymph, the lustrous goddess, held him back, deep in her arching caverns, craving him for a husband.

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