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CDC Foundation Doing More, Faster . Charles Stokes President & CEO. What Is the Foundation?. Independent, not-for-profit Mission to support CDC Public charity 23 People Working for CDC and Donors Raise $ FOR CDC. CDC Foundation Organization Chart – 2002. What Value Is Added?.
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CDC FoundationDoing More, Faster Charles Stokes President & CEO
What Is the Foundation? • Independent, not-for-profit • Mission to support CDC • Public charity • 23 People Working for CDC and Donors • Raise $ FOR CDC
What Value Is Added? • Flexibility • Accountability • Possibility
Roles of Foundation • Primary • Resource developer • Program architect and facilitator • Secondary • Advocate • Convener • Innovator
Resource Developer • $100,000,000 raised for CDC • Key Partners • Foundations • Corporations • Individuals
Resource Developer - Examples • Fellowships • Price - individual • Knight - foundation • Lilly – corporation
Resource Developer – Examples • Brazilian field epi training • American Legacy Fdn youth tobacco survey • California Endowment – Minority disparities • Emergency Preparedness & Response Fund
Program Architect and Facilitator • Program administration • Program implementation
Advocate • Congress • The public • The press • Donors
Convener • For/with CDC • With other organizations
Innovator • Inside out • Tech Transfer • Outside in • Business Advice
We encourage projects that are: • High impact • Strong support from CDC • Unlikely to be funded by Congress • New idea needing seed funding • Potential for substantive private sector funding
Lessons Learned From Partnerships • (of all kinds) • Much easier said than done • Govt agencies (CDC or others) problematic • Merging the speed of govt and business creates friction • We absorb the heat
Lessons Learned From Partnerships • Private sector partners • Don’t trust Govt • Must believe we represent them equally or more than Govt. • Must see themselves reflected in our Board
Lessons Learned From Partnerships • Partners must be equally and continually educated re: • Who we are • Value we add • How to work with us
Lessons from Corporate Partnerships • Do no harm • CDC’s brand must be protected
Lessons from Corporate Partnerships • Questions going in: • Who initiated the partnership? • Does CDC really want to do this? • Is CDC driving the partnership?
Lessons from Corporate Partnerships • Questions going in: • Is the project “worth the squeeze”? • $2 million or more • Is the company clean?
Lessons from Corporate Partnerships • Questions going in: • What’s in it for the corporation? • Product sales? • Consumer education? • Positive public perception?
Lessons from Corporate Partnerships • Questions going in: • What are the worst case scenario outcomes?
Lessons from Corporate Partnerships • Questions going in: • Is this the right thing to do? • Legal? • Ethical? • Move public health forward? • Fit our mission?
Lessons from Corporate Partnerships • Questions going in: • Is brand/product association expected? • Are there other partners? • Is a PR firm involved
Absolutes for Corporate Partnerships • CDC priority / CDC driven • Minimum $ 2 million over two years • No brand associations/endorsements • Multiple partners preferred - sometimes required • Certain corporations prohibited
Doing more, faster Staff