By: Brittney Hines, Gary Jenkins, Terrence Wilmer, Cory Trent, & Tierra Riley

1. By: Brittney Hines, Gary Jenkins, Terrence Wilmer, Cory Trent, & Tierra Riley

2. Strategic Analysis • Wal-Mart operates as a discount variety store. • Full-Time employees amount to 2,200,000. • Largest retailer in the world. • Store Count= 10,130 • Largest private employer. • 18th Largest public corporation. • Largest Corporation by Revenue. • Net Sales=443.9 Billion • Net Income= 15.7 Billion

3. Competitors • Target has the upper hand in terms of wealthier consumer base. • Aisles are a lot wider, merchandise displayed better, and stores are a lot lighter. • However, target only operates in the U.S. while Wal-Mart operates in foreign countries. • Costco wholesale is similar Wal-Mart’s Sam’s Club. • Except Costco average pay, for example $17 an hr is 42 % higher than Sam’s Club, overall better store discounts. • However, will always remain behind Wal-Mart because their revenue doesn’t compare. • Membership based

4. Samuel Moore Walton • Founder and Chairman of Wal-Mart Stores Inc. • Born- March 29, 1918. • Walton worked his way through college with newspaper routes. • Walton was inducted in the U.S. Army in 1942 then a year later married his wife.

5. The Beginning • Ben Franklin Nickel and Dime Stores. • Chain of discount stores located throughout small towns in the U.S. • In 3 years, Sales Volume grew from 80,000-225,000. Store was so successful landlord did not renew Walton’s lease giving the location to his own son. • Walton relocated to Bentonville, bought and opened up the third ever self –service variety store and first in the state.

6. Organizational Culture Open Door Policy: • Reassures employees that open communication is possible and vital between the hierarchies of management and general associates. Sundown Rule: • Fundamentally a rule that implements same day service with a motto of “why put off until tomorrow what you can do today” • Servitude, Team Work, & Respect.

7. Organizational Culture • Grass Root Process • A Survey given to all level associates to voice and suggest new ideas, ventures and or concerns. • 10-Foot Rule: From this day forward, I solemnly promise and declare that every time a customer comes within ten feet of me, I will smile, look him in the eye, and greet him I swear. So help me Sam.

8. Market Strategy • Low Cost Leader • Centered on the ability of a company to produce and deliver products of competitive quality at lower cost. • Low cost strategy it all about positioning. Companies advantage would be to transform from lowest cost producer to lowest cost supplier of products. • It improves market share and revenues, great opportunities for the company to leverage the economies of scales, more competitors eliminated.

9. Front-Line Positions • Target position: The Costumer Service Money Center Representative • The Customer Service Manager also known as the CSM or Front end manager • Finally, the Cashier

10. Money Center Representative Job Description • Encourages and processes new credit card accounts • Accepts bill payments • Cashes payroll and government checks • Creates money orders, assisted customers in sending and receiving money transfers • Prepares taxes returns through TurboTax • Assists customers with returns and exchanges. • Handles incoming calls.

11. Customer Service Manager Job Description • Manages a small crew of associates and works with upper management • Maintains company standards. • Handles money from all registers in the store by collecting and distributing register resets • Audits register transactions for signs inconsistency using the Tel-mate system. • Holds keys for all locked cases on the sales floor and am responsible for • Handles costumer complaints • Alerts asset protection of possible theft and work with cash office associates to maintain control of company funds.

12. Cashier Job Description • Operates all cash register equipment • Quickly and accurately process of Customer transactions • Follow protocol for state benefits programs, and age-restricted items.

13. Money Center Representative Pay Structure Current Recommended Changes Base Pay: $14.00an hour on average QuarterlyBonuses: Depends on the way his or her store actually performs for that quarter. Based cost of damaged goods. Up to $1,800 Rewards for good citizenship Behavioral encouragement plan for good attendance and costumer service. Benefits: FullHealth Care New employees who average 24 hours to 33 hours caninclude a spouse as part of their health care plan, although children can still be covered Healthcare for every employee. • Base Pay: $12.32 an hour on average • Annual pay raise for satisfactory performance evaluation • Yearly Bonuses: • Depends on the way his or her store actually performs for that year. Based on revenue • Up to $1,800 • Benefits: • Limited Health Care • 80/20 co-pay • Value plan available with an annual pre-deductible health care credit. • new employees who average 24 hours to 33 hours cannot include a spouse as part of their health care • Under 24 hours a week: no healthcare. • 401(k) Plan: • up to two percent • 50% of profit sharing contribution by company, up to 4% of employees' pay • Life Insurance (up to $200,000) • Profit Sharing Plan • Stock Purchase Plan

14. Expected Outcome From Pay Change • Better customer service • More competitive in job market • Increased in employee satisfaction • Decrease in absenteeism and turnover • The newly improved health plan will retain more employees. • Employees will be more motivated because of incentives.