1 / 6

Caribbean Wedding Celebration A Joint Marketing Opportunity MarryCaribbean and the

Caribbean Wedding Celebration A Joint Marketing Opportunity MarryCaribbean.com and the CARRIBBEAN TOURISM ORGANIZATION. Caribbean Wedding Celebration Overview.

caleb-mays
Download Presentation

Caribbean Wedding Celebration A Joint Marketing Opportunity MarryCaribbean and the

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Caribbean Wedding Celebration A Joint Marketing Opportunity MarryCaribbean.com and the CARRIBBEAN TOURISM ORGANIZATION

  2. Caribbean Wedding Celebration Overview • Joint marketing programs have proven to be a driving force for bridal consumers and have yielded outstanding results for a variety of MarryCaribbean.com (MC) advertisers. • MC offers you the opportunity to partner with the Caribbean Tourism Organization (CTO) in a unique wedding promotion that will be promoted extensively online.

  3. Caribbean Wedding Celebration Overview • CARIBBEAN WEDDING CELEBRATION CONTEST • MC, in conjunction with the CTO will create the Caribbean Wedding Celebration* – a customized contest that will live on MarryCaribbean.com for an 8-week period. Entrants will have the opportunity to win the grand prize of a wedding and honeymoon package. • Prize package will consist of: • Wedding ceremony which will take place at Lincoln Center during the CTO’s annual New York festival (hosted by CTO) • Wedding dress and groom’s tuxedo (to be sponsored) • Wedding rings (to be provided by jewelry sponsor) • Honeymoon trip to the Caribbean (provided by the US Virgin Islands)

  4. Caribbean Wedding Celebration Contest Promotion • BENEFITS TO SPONSOR • MarryCaribbean.com will promote the contest extensively through: • Mini-Site • Mini-site on MarryCaribbean.com for 8-week period ending May 2010. • GlobalWeddingResource.com • CaribbeanWeddingAssociation.com • Wedding Contest will be promoted at DestinationWeddingExpo bridal show • Results of Contest will live on the MarryCaribbean.com site for an additional 3 months • Sponsor will receive image and logo exposure for each prize, plus hotlink to their website

  5. Caribbean Wedding Celebration Contest Promotion • Mini-Site Cont’d • E-mail - Inclusion within the “Bridal Update, e-mail newsletter, with a hotlink to the mini-site • Sponsor will be featured on all social networks promotion: Facebook, Linkedin, My Space, Twitter • Sponsor will be included in Public Relations Promotion by both CTO and MarryCaribbean.com • CTO promotion and publicity program • Sponsor will receive copy mention in each newsletter.

  6. Caribbean Wedding Celebration Responsibilities • Sponsor to provide: • Prize • Retail Value of prize • Approx. 30 words of descriptive copy points (MC may edit) • 4C Images of each prize, 4C logos (minimum 72dpi JPEG) • URL for hotlink • MarryCaribbean.com to: • Create, design and execute all promotional aspects as outlined. • Confirm the winner’s details and size requirements to Sponsor by April 15, 2010. • COMMITMENT/MATERIALS DUE: ASAP • CONTACT:Jacqueline Johnson, CTC • Email: Jacqueline@MarryCaribbean.com • Phone: 203-461-8423/4 • Fax: 203-461-8427

More Related