80 likes | 216 Views
By Sean Garris. Hip Hop Growth. Sales= f( radio airplay, television advertisement, Billboard appearances, racial preferences, national distribution, tours, expansion to other genres, expansion to other businesses). Growth of the Hip Hop Industry Sales.
E N D
By Sean Garris
Hip Hop Growth Sales= f( radio airplay, television advertisement, Billboard appearances, racial preferences, national distribution, tours, expansion to other genres, expansion to other businesses)
Growth of the Hip Hop IndustrySales THE RECORDING INDUSTRY ASSOCIATION OF AMERICA 2004 Consumer Profile
Radio • Growth in Hip Hop format stations • www.radiorow.com • 0 Hip Hop stations in 1989 to 15 Hip Hop stations in 2004 • Hip Hop Radio Airplay • www.fcc.gov
SoundScan Data • SoundScan • National Distribution • Racial Preferences • Sales • Radio Airplay • Television Advertisement
Other Variables • Hip Hop Headlining Tour Growth • Comparison of Artist Sales that Expand to Other Genres and/or Other Businesses