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Presented by Blue Lightning Media, Pioneers of the Mobile Marketing Industry

Presented by Blue Lightning Media, Pioneers of the Mobile Marketing Industry. How It Works. Set a reply that they can forward to their friends and family.

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Presented by Blue Lightning Media, Pioneers of the Mobile Marketing Industry

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  1. Presented by Blue Lightning Media, Pioneers of the Mobile Marketing Industry

  2. How It Works Set a reply that they can forward to their friends and family Hey! We’re in Myrtle Beach at this resort that has some exciting info we thought you’d be interested in. Text “wyn57” to 95495 for details! When collecting referrals from your new owners, suggest them text “Owner wyn57” to 95495 “WYN57” will be used to track referrals back to new owners

  3. How it works Once referrals receive the message, they can decide to opt in to getting more information by texting “Wyn57” to 95495 We have received your request for info. One of our associates will contact you within 24hrs. To stop, reply stop Those who respond will be contacted via text

  4. Benefits • New, savvy, and less intrusive • Invitation comes from a trusted source • Over a 95% read rate • Opt-in opt-out to insure quality • Opt-in list of customers to market to in the future! • Lightning Fast Response Rate

  5. Blue Lightning Media Q&A Which wireless carriers work with Blue Lightning Media? Blue Lightning Media currently works on AT&T, Verizon Wireless, Sprint, Nextel, T-Mobile, Boost, Virgin, Dobson, Midwest Wireless, Cincinnati Bell, US Cellular and Alltel. Once I register a keyword, for how long do I own it? Your keyword remains in your account for as long as you make the monthly payments. If you cancel your account or fail to make your payment, the keyword becomes available for others to register it. If I have message credits left over at the end of the month, do they carry-over to the next month? Message credits included in our plans do not carry over. Each month on the 1st the credits are reset to your plan amount. Do I need to put software on my computer? No software is required. You configure your keywords through a simple web site that you can access from any computer that is connected to the Internet. Can I start with a small plan and then upgrade if I need more? Yes, an account Executive will inform you when you get close to your text limit. Then you can decide to upgrade your monthly plan. (We do allow a moderate over flow if you exceed your current plan.) How long can a text messages be? A standard text message is limited to 160 characters. Characters means letters, numbers, spaces, symbols and punctuation. Our system allows 130 to 140 characters depend on how many characters your key word is Keywords can only be a maximum of 10 characters. The other Characters are used for the automatic opt out message (example: to stop reply stop keyword) What is a Keyword? A Keyword is a short word (which may include numbers) that customers send a text message to, in order to join your list. An example would be: 'Text KEYWORD to 95495 to join our text messaging list.'   Who regulates text messaging? In The United States, The MMA, Wireless Carriers and the FCC all play a role in regulating text messaging. How Can I Get Potential Owners to Opt In? Here are a few popular examples of ways you can promote and build your Blue Lightning Media list: · Call-To-Action signs within your venue. These can be placed anywhere from plasma screens, bathrooms, the front door, OPC Locations.· Include your opt-in message on all your promotional items such as event fliers, email campaigns, website, business cards, and magazine, radio, TV, Facebook, website widget and print ads.Additionally, you can incentivize your potential owners to join your text messaging list by providing them with special codes for promotional Vacations. These promotions can be tailored to your needs and are only bound by your imagination. How do I access my Blue Lightning Media account? Go to www.bluetownusa.com sign up create a profile! Once you’re in and on the main page click the SMS Text Icon on right side of website. Use your email address but your password at first will be the same as your keyword once into the platform click setting and change your password to whatever you would like it to be. How long does it take for my contacts to receive the messages that I send? Messages are sent instantly and arrive within 1 - 2 minutes of you sending them. If a customer's phone is turned off, or is in an area without coverage (such as inside an elevator), their carrier holds the message and delivers it as soon as the customer re-enters a coverage area. Is there a limit to how many messages I can send using Blue Lightning Media? There is no limit to how many messages you can send using our text messaging service. However, best practices indicate that you should not send more than one message per day to your subscribers. More frequent messaging can result in high Opt-Out rates for your list.

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