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Objectives. Summarize achievements that strategically align with the District Improvement Plan. Highlight programs and initiatives that contributed to student and staff accomplishments in 2014. Create an attractive and easy-to-read marketing piece that builds brand equity.
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Objectives • Summarize achievements that strategically align with the District Improvement Plan. • Highlight programs and initiatives that contributed to student and staff accomplishments in 2014. • Create an attractive and easy-to-read marketing piece that builds brand equity. • Introduce a new communications tool and information through the Community Dashboard.
New this Year • Executive Summary • Saved more than $3,600 • Printed 3,000 more copies to distribute this year • Links to direct readers to the new Community Dashboard • QR Code
The NISD Brand • Color Scheme • Font Selection • Photography • Illustrations • Easy to Read Information • Info Graphics
Components • Designed around strategic goals • Community Dashboard • Points of Pride • Guiding Our Future • NISD At-A-Glance • Did You Know?
Designed around Strategic Goals • Goal 1: Community Dashboard/ePortfolios • Goal 2: The People Make the Difference • Goal 3: Connect and Engage with Us • Goal 4: Got Growth? • Goal 5: Dollars and Sense
Goal 1 – Successful Learners Northwest ISD will provide premier programs to ensure that all students are successful learners. • Community Dashboard • Academies • E-Portfolios
Goal 2 – Quality Staff Northwest ISD will recruit, develop, retain and recognize an exceptional, highly motivated staff to optimize student engagement and learning. • Ambassador Program • New Teacher • Staff 2.0 • New staff group • Fit-Friendly Workplace • Welcomed 240+ new teachers
Goal 3 – Communication and Community Engagement Northwest ISD will provide timely, open communications and positive parental and community partnership opportunities in our schools. • NET celebrates five years of programming • NISD Volunteers • PIE • Gold Card
Goal 4 – Learning Environment Northwest ISD will provide premier facilities and support systems that enhance a positive learning environment and foster student and community pride. • Growth • Bond Recap • Beck and Peterson Additions • Eaton High School • Launching new bond website • www.nisdtx.org/bond
Goal 5 – Resources Northwest ISD will invest resources to ensure that students, parents and the community receive optimal educational services. • Education Dollar • Award-winning Practices
Points of Pride • www.nisdtx.org/pointsofpride • Member of Texas High Performance Schools Consortium • 1 of 547 school districts in the nation to be named to the AP Honor Roll • 2014 Best Communities for Music Education (sixth consecutive year) • 17,000 students participated in a community service project
Branding Beyond NISD • Schools • Government Officials • Education Agencies • Business and Community Partners • NEF Board • Realtors • Chamber Boards • Non-Profit Organizations • Leadership NISD • Waiting Rooms • In-person visits
Northwest ISD 2015 Annual Report