1 / 25

SEO Audit Report of Milney.co.za

SEO Audit Report

connieparsons37
Download Presentation

SEO Audit Report of Milney.co.za

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. June 2021 Milney.co.za SEO Audit Report https://www.milney.co.za/

  2. Summary ● This is the SEO audit report of Milney.co.za. I have included all technical and On-page problems of the website. ● Also, I have mentioned how you can solve these problems. ● I have also given some social media and website promotion check list end of this report.

  3. Website Overview

  4. According to Ahrefsreport, There are no AlexaRank is showing, that indicates that the site is new and there are no organic traffic on the website. ● Domain authority is 0 out of 100. Need lots of authority backlinks. ● 75 organickeyword is ranked for the website, need to improve these keywords though. ● Thereare almost no organic traffic for the website. ● There are no Backlinkscreatedfor the website. ●

  5. Technical SEO

  6. Sitemap not Submitted Milney’ssitemap hasn’t submitted in Google Search Console yet. Need to add sitemap.xml (https://www.milney.co.za/sitemap.xml) on the Google search console. ●

  7. Improve PageSpeed Insights Speed Milney’smobile speed is only 21 which need to be improved. ● And Desktop speed is 65 that also need to be improved. ●

  8. Total Indexed Pages There are only 135 pages indexed on Google for Milney.co.za. If you add the sitemap on Google search console, Google can index a lot more pages of Milney.co.za. ●

  9. On-Page Audit

  10. Fix Meta Title and Description Meta title and meta description is not optimized for lots of pages of Milney.co.za. For example, this page’s: https://www.milney.co.za/collections/all meta title and description is not optimized. Please go through every pages on the attached spreadsheet and fix the meta title and description where needed or I can fix that for you. ● I have listed all pages of Milney.co.za on the attached spreadsheet. Please check the attached spreadsheet.

  11. Fix Header Tag For a good SEO practice, there are one header tag (H1) needed for a page or post. Please check the attached spreadsheet add adda header tag where missing. For example, this page: https://www.milney.co.za/pages/partner-installers is missing a header tag. ● I have listed all pages of Milney.co.za on the attached spreadsheet. Please check the attached spreadsheet.

  12. Keyphrase Density ● The focus keyphrase of any page or post need to be on the content multiple times for a good SEO score. For example, this page: https://www.milney.co.za/collections/specials/products/milney-hub the focus keyphrase “Milneyhub” can be used multiple time on the text content. That will improve the SEO score and increase the chance of visibility of the page on Google search result for this keyword.

  13. Keyphrase in H1 Tag Focus keyword on header tag will be making the website content more SEO optimized. So focus keyphrase should be included in a unique H1 tag on every page of the website. ●

  14. Internal & External Linking Internal and external linking are missing on the content. When you are creating a content try to link back to another pages on the website or you can link back to other website’s pages related to your topics. Please review all your pages and add internal and external linking for increasing SEO value. ●

  15. Image Optimization There are couple of images have missing alt tag. Need to add unique alt tag on each and every images of the website. For example, check the following image. The image is missing alt tag that need to be fixed. ●

  16. Fix Schema Tag Schema tag helps the appearance of the website on Google search console. “Breadcrumb schema” helps to improve URL structure, Article schema helps to win snippets on search results, Organization schema helps to improve the visibility on Google my business page, Video schema helps to improve video search on search results. Right now there are errors on the article schema on Milney.co.za that need to be fixed, and breadcrumb, video schema need to added as well. ● ●

  17. Fix Open Graph/Social Tag When you share a URL on social media a automated snippet is showing, that is called open graph tag or social tag. Milney.co.za is missing the open graph tag that need to fixed. Check the screenshot... ● ●

  18. Content of the Length As you know, Google prefer more content on the website. More content on the website has greater chance to rank on Google. ● You can add more content on the existing pages or blog posts and make them SEO friendly. ● Or you can add blog posts regularly. Find trending blog topic ideas to write or write blog posts every week. ●

  19. Content Formation & Optimization Content optimization is needed for every pages of the website. You can add focus keyphrase on the content multiple times, bold/italic some important keywords, add header tag, add internal & external linking, break some long paragraphs, keep a sentence within 20 words, etc.

  20. Off-Page SEO

  21. Optimize GMB Listing Need to add more reviews for Milney.co.za. There are no reviews right now. Need to add some Q&A/Faq. You can add a business hours, or a category of the business. Need to add more photos including exterior, interior, meeting with stuff & clients photo, etc. ● ● ● ●

  22. Need Lots of Quality Backlinks As mentioned on the website overview, lots of quality backlinksneeded for the website. You can get quality backlinksby doing... Business listing on high DA sites. Guest posting on relevant sites. Create high quality content on the website and reach to other website owner for a quality backlink. Set up a link building tactics. Post on some Q&A and forum sites, etc. • • • • •

  23. Social Media Checklist Please check the social media checklist to increase the visibility of Milney.co.za... Create an account on Instagramand Pinterest. Update regularly featuring your products photos. Regularly post on every social platform. Use proper hashtagon every post. Properly monitor user’s every response and convert them into your business. Besides Youtube, post the videos on every channels like Facebook, Instagram, and Twitter. • • • • •

  24. Website Promotion Checklist You can also promote your website via various channels like... You can run an Google search and display campaign to get more leads. You can also run a Facebook, Instagram, and Youtubead campaign to promote your highly converting products. You can reach out some blogger or market influencers related to your niche like gadget reviewers, collaborate with them and promote your products. • • •

  25. Thank You! Hope, this SEO audit will help to fix all errors on the website and help you to rank on Google and give you higher number of organic traffics. Please let me know if you have any question regarding this SEO audit. Wish you a great success for your business, GOOD LUCK!

More Related