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Blue Ivy Carter. By: Jeff Bailey Kyle Hardwick. J ay Z & Beyoncé to trademark baby’s name Plan to reserve for various lines of baby products like diaper bags, carriages, and cosmetics Jay Z & Beyoncé have a big influence in the market in terms of trends Good business?. Summary.
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Blue Ivy Carter By: Jeff Bailey Kyle Hardwick
Jay Z & Beyoncé to trademark baby’s name • Plan to reserve for various lines of baby products like diaper bags, carriages, and cosmetics • Jay Z & Beyoncé have a big influence in the market in terms of trends • Good business? Summary
Others seeking Blue Ivy trademark as well • Recognition of potential market for Blue Ivy baby products • Denied • Protection vs. business Problems Already
Blue Ivy already trademarked One Lucky Boutique
Do you think celebrities will adopt this innovative idea? • “Trendy” • Is it something you would do if you were them? Discussion
http://www.huffingtonpost.com/pamela-redmond-satran/blue-ivy-trademark_b_1277254.html?ref=blue-ivy-carterhttp://www.huffingtonpost.com/pamela-redmond-satran/blue-ivy-trademark_b_1277254.html?ref=blue-ivy-carter • http://www.ontheredcarpet.com/Blue-Ivy-Carters-mother-Beyonce-wants-to-trademark-babys-name/8535993 • http://www.blueivyonline.com/page/page/4056005.htm Works cited