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The Boeing Company

The Boeing Company. Alp Onurlu Michael Buzick Lymon Ting Dararith Kim Mario Aquilar . Establishment of Boeing. About William Boeing Birth of The Boeing Company Creation of first seaplane “B&W”. History of Boeing. During World War I 1950s 1970s Recession Years 1980s 1990s.

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The Boeing Company

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  1. The Boeing Company • Alp Onurlu • Michael Buzick • Lymon Ting • Dararith Kim • Mario Aquilar

  2. Establishment of Boeing • About William Boeing • Birth of The Boeing Company • Creation of first seaplane “B&W”

  3. History of Boeing • During World War I • 1950s • 1970s • Recession Years • 1980s • 1990s

  4. Challenges and Opportunities in the Boeing’s History Challenges: • Recession of 1970s • After 9/11 Attacks Opportunity: • Being the industry innovator

  5. The Boeing Company • Annual Sales (in billions) - Year 2000: $51.32 • Year 2001: $58.20 • Year 2002: $54.07 • Year 2003: $50.49 • Annual Net Income (in billions) - Year 2000: $2.13 • Year 2001: $2.83 • Year 2002: $2.32 • Year 2003: $.72

  6. The Boeing Company • Share of Market (in billions) • Boeing Integrated Defense System: $27.36 • Boeing Commercial Airplane: $22.41 • United Space Alliance: $1.69 • Boeing Capital Corporation: $1.22 • U.S. Locations • Chicago, Arizona, California, Kansas, Missouri, Pennsylvania, Texas, Washington

  7. The Boeing Company • Outside U.S. Locations • China, Korea, Russia, Germany, Japan • Number of Employees • 157,518 employees (Jan. 2004) • 166,800 employees (Jan. 2003)

  8. The Boeing Company • Competitors • Defense • Northrop Grumman Corporation • Lockheed Martin Corporation • Commercial Aircraft • Airbus • Use of IT & IS • In-bond logistic • Operations • Services • Supplier • Prett & Whitney • General Electric • Rolls Royce • Thousands of other suppliers • Customers • U.S. Government • Government Agency • Commercial Airlines • Leasing Companies

  9. Porter’s Five Forces • Suppliers • Customers • Substitutes • Entrants • Rivalry

  10. S.W.O.T Analysis • Strengths • Weaknesses • Opportunities • Threats

  11. Company Strategy • Focus Differentiation

  12. Company Strategy • IT/IS as Company Strategy

  13. Company Culture • Run Healthy Core Businesses • Leverage their Strengths into New Products and Services • Open new frontiers

  14. Boeing’s Core Competencies • Detailed Customer Knowledge and Focus • Large-scale Systems Integration • Lean enterprise

  15. Any Questions???

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