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DUCK! Tips and Ideas to Avoid Communication Pitfalls that can Derail Your Focus. Presenter: Bob Noyed, APR, Executive Director of Communication and Community Relations, Eden Prairie Schools, 952-975-7151, bnoyed@edenpr.org. DUCK! Tips to Avoid Pitfalls.
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DUCK! Tips and Ideas to Avoid Communication Pitfalls that can Derail Your Focus Presenter: Bob Noyed, APR, Executive Director of Communication and Community Relations, Eden Prairie Schools, 952-975-7151, bnoyed@edenpr.org
DUCK! Tips to Avoid Pitfalls • Start with a plan – have a direction for your communication efforts
DUCK! Tips to Avoid Pitfalls • Keep your school board in the information loop
DUCK! Tips to Avoid Pitfalls • Seek input on big decisions as a rule – not an exception
DUCK! Tips to Avoid Pitfalls • Communicate from the inside out – keep your staff well informed
DUCK! Tips to Avoid Pitfalls • Rely on more than media to communicate your messages
DUCK! Tips to Avoid Pitfalls • Incorporate a “communication protocol” into your decision-making process
DUCK! Tips to Avoid Pitfalls • Make an investment in communication – it will pay huge dividends
DUCK! Tips to Avoid Pitfalls • Be visible – your presence in the community matters
DUCK! Tips to Avoid Pitfalls • Share bad news and move on – admitting mistakes can lead to improved trust
DUCK! Tips to Avoid Pitfalls • Communicate in pieces rather than the whole – give a slice, not a loaf
DUCK! Tips to Avoid Pitfalls • Connect with community leaders to help you communicate – build a network of opinion leaders
DUCK! Tips to Avoid Pitfalls • Tie issues together – make connections for your community to improve understanding
DUCK! Tips to Avoid Pitfalls • Seek data to support your direction – start with research as your foundation
DUCK! Tips to Avoid Pitfalls • Explain the “why” behind decisions – seek deeper understanding
DUCK! Tips to Avoid Pitfalls • Don’t play favorites – communicate with balance
DUCK! Tips to Avoid Pitfalls • Tell stories about kids – connect stakeholders with the emotional side of your schools
DUCK! Tips to Avoid Pitfalls • Listen more than you talk