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Service Learning Project. Hillary Hansen Neil Xia Josh Parata James Kirklow. Introduction. Mission statement T o provide children facing adversity with strong and enduring, professionally supported one-to-one relationships that change their lives for the better, forever.
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Service Learning Project Hillary Hansen Neil Xia Josh Parata James Kirklow
Introduction • Mission statement • To provide children facing adversity with strong and enduring, professionally supported one-to-one relationships that change their lives for the better, forever. • Who does Big Brothers Big Sisters of Utah (BBBSU) serve? • Single parent or low income households Match + = Big Little
BBBSU Needs Volunteer Newsletter Goals • “Vital aspect of our program” • Volunteers have a constant need to know about activities they can do with their Little • Group was given permission to take creative liberties • Create a template that could be easily replicated for future newsletters
Research • Contacted via phone and email correspondence with BBBSU Match Specialist, Sara Maaranen • Studied old newsletter • Looked for appealing newsletter templates • Compiled events from: city library websites, online community calendars • Found crafts from: Pinterest • Found inspirational thoughts and topicson the Internet for the Food for Thought section
Design: Old Newsletter • No table of contents • Basic title • Not organized • No formatting
Design: New Newsletter • Table of Contents • Memorable/Catchy Title • Mentoring Tips
Design: New Newsletter New “BBBS News” section in Newsletter • Fun • Organized • Newspaper-inspired formatting • Easy to navigate and read
Language Analysis:Old Newsletter • No descriptions
Language Analysis:New Newsletter • Informative and alluring descriptions of each craft Audience: Bigs and Littles Purpose: Garner interest and excitement about the craft Tone: Playful/lively Appeal: Pathos Diction: Alliteration to catch reader’s attention, creates a rhythmic word pattern
Language Analysis:New Newsletter Audience: Bigs and Littles- specifically female teens Purpose: Provide fresh perspective of what true beauty entails to encourage readers to have more self-confidence in themselves and more readily accept others Tone: Introspective Appeal: Logos and Pathos Diction: used emotionally charged words Think about how we view a work of art, a landscape in nature or the sunset. These things are appreciated, enjoyed, and simply taken in. No superficialjudgments cloud their true beauty. Try looking at yourself and others in the same way. True beauty includes letting go of detrimentalstereotypes and embracing yourself and others just the way they are. Think about how we view a work of art, a landscape in nature or the sunset. These things are appreciated, enjoyed, and simply taken in. No superficial judgments cloud their true beauty. Try looking at yourself and others in the same way. True beauty includes letting go of detrimental stereotypes and embracing yourself and others just the way they are.
Language Analysis:New Newsletter Audience: Littles (Though Bigscan benefit from this too) Purpose: Ease the minds of those who are unsure of themselves that they can make changes Diction: Simple, Easy to read Tone: Hopeful, Funny Appeal: Logos and Pathos Analogies/Figurative Language: Demonstrating an idea through comparison Want to try a new hairstyle? Instead of going straight to it [The new haircut], try getting 2-3 different haircuts that slowly moves into the style you want! It’s less stressful and people willnotnotice. Want to try a new hairstyle? Instead of going straight to it [The new haircut], try getting 2-3 different haircuts that slowly moves into the style you want! It’s less stressful and people will not notice.
Language Analysis:New Newsletter Audience: Bigs and Littles Purpose: Show the importance of asking questions and building one’s own ideas Tone: Modest Appeal: Ethos and Logos Repetition: Use of certain point or idea to make that point seem more memorable From him [Socrates] we learned that all thinking comes from asking questions and that asking one question should lead to asking more questions. From him [Socrates] we learned that all thinking comes from asking questions and that asking one question should lead to asking more questions.
Conclusion • Completed two newsletters: March and April • Received a positive response from Match Specialists and volunteers • Gained a valuable educational writing experience