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Welcome to the SMSS Business Opportunity The next few slides will put you in the picture of what SMSS is all about. SMSS International Europe Agencies ( www.smssagencies.com ) Australia, Sydney, NSW ( www.smssau.com ) New Zealand, Wellington ( www.smss.co.nz )
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Welcome to the SMSS Business Opportunity The next few slides will put you in the picture of what SMSS is all about. SMSS International Europe Agencies (www.smssagencies.com) Australia, Sydney, NSW (www.smssau.com) New Zealand, Wellington (www.smss.co.nz) Holland, Haarlem (www.smssnl.com) United Kingdom, London (www.textempire.co.uk) Europe, Amsterdam (www.smsseu.co.za)
SMSS offers the LOWEST bulk sms and mms costs in South Africa 3 Options to use SMSS: Option.1 The Agency simply buy bulk sms messages from only 18c per sms and resell at a profit instantly. (Price depending on volume) Please see pages 6-7 for sms & mms profit margins (No set-up or monthly fee) INCLUDED FOR THE BUSINESS: • Sms scheduler to do automated sms marketing. (Scheduling includes days, weeks, months, years) • 24-hour access to SMSS website that means the business could get access from anywhere in the world • Personalized sms feature for bulk , scheduled and group sms messages. (Automatically taken from database) • Sender ID, allowing a business to send a sms to display the business’s name on the recipients phone • Personalized bulk e-mail feature, taking names automatically from database for personalized email marketing • Access to logs showing records of sent sms messages • Cell number database import facilities • Create groups for multiple messages • Cell numbers can be added to multiple groups • Edit and delete cell numbers • Add names to cell numbers for Personalized options • Message templates for future reference • 2-way communication directly to business’ cell number • Upgrading of software is free and ongoing • Requires no software installation (web interface) • Purchased sms-credits never expire
OPTION.2 • Businesses (Your clients) want their own UNIQUE keywords on short codes. • Annual cost per keyword is R795 Excl Vat for R2, R3, R5, and R7.50 premium rated short codes • Annual cost per keyword is R1295+ R500Excl Vat monthly for R10, R20 and R30 premium rated short codes • The Agency receives the initial Annual keyword’s payment and 50% annually on renewal • The business receives the following on his unique keyword; • Free return sms to each sender on the unique keyword(s) • Unlimited sub-keywords on the short code, each with it’s own unique return sms message • The unique keyword builds a legal database for the business automatically. • Free email to the business’s inbox of each message received from a customer • Free sms notification of each message received to selected cell number(s) • Free automated email to the business’s customers requested via a sms using the short code. • The business receives an EXTRAsms-credit for each message received, to be used for marketing purposes (Can be accumulated & NEVER expires, which translates to FREE sms marketing) • SMSS provides the platform for sending and receiving sms messages • Unlimited use of the keyword(s) on the short code number(s) • Grouping of different keywords (unlimited) for different departments of a business • Set up for complaints, compliments, suggestions or subscriptions
Option.2 continued • Short Codes for Competitions, etc • R2.00 – Sms credit + 35c per sms received (Client needs to run a competition that's well advertised. (For normal use of database building, complaints, compliments, etc, only the sms credit applies) • Other premium numbers and pay-out schedule per network: • (Set-up fee of R1295Excl Vat for Keyword applies on R10,R15,R20 and R30 numbers) • Full campaign manager • Competitions history • Future campaigns • View sms entries, time, date • Download sms entries • Automated database building of cell numbers • Automated auto response to each message received(Free) • Automated E-MAIL response system to your customers • Sms credit for each sms received
Option.3 The Agency buys MMS credits from 70c and resell it at a profit instantly Businesses (your clients) send bulk MMS’s from 99cto R1.49 per MMS (It’s like sending a TV ad DIRECTLY to your business’s clients, with a guarantee that they see it!) MMS message: MMS’s have sound, animation, pictures and videos & could be up to 25 pages! • Bulk mms marketing is an excellent way to get a business’s website and products promoted for the following reasons: • Cost effective way to send pictures and videos • Clients want to receive the messages because they don’t pay for the images • Builds client contact • Clients often forward the messages to other people and in doing so perform viral marketing without your company paying a cent extra • It is more effective than television with the same visual attractiveness and the client can download and view the videos or pictures when he or she is ready • Fast delivery of the messages • Measurable marketing effort as notification of delivery and opening is received • 35 % and more respond within the first day of receiving the message • Allows for spontaneous and interactive communication with clients anywhere in the world
MMS Packages Agency Cost Prices (MMS credit up to 50KB) (Up to 4 or 5 pages – full colour) Prices per volume:Suggested Retail prices: 1. 200 mms credits – R238 + Vat (R1.19 p/mms)Retail: R1.39 (R278 + Vat)2. 1000 mms credits – R1150 + Vat (R1.15 p/mms)Retail: R1.35 (R1350 + Vat)3. 5000 mms credits – R5500 + Vat (R1.10 p/mms)Retail: R1.30 (R6500 + Vat)4. 10000 mms credits – R10500 + Vat (R1.05 p/mms)Retail: R1.25 (R12500 + Vat)5. 50000 mms credits – R50000 + Vat (R1.00 p/mms)Retail: R1.20 (R60000 + Vat)6. 100000 mms credits – R95000 + Vat (R0.95 p/mms)Retail: R1.15 (R115000 + Vat)7. 300000 mms credits – R255000 + Vat (R0.85 p/mms)Retail: R1.05 (R315000 + Vat)8. 500000 mms credits – R395000 + Vat (R0.79 p/mms)Retail: R0.99 (R495000 + Vat)11. 1000000 + mms credits – R700000 + Vat (R0.70 p/mms) Retail: R0.90 (R900000 + Vat) Development costs will be payable, depending on quantity and content Development costs between R350 – R1500 Once-Off MMS Packages (MMS credit up to 100KB) (Up to 10 pages – full colour) 1. 200 mms credits – R258 + Vat (R1.29 p/mms)Retail: R1.49 (R298 + Vat)2. 1000 mms credits – R1250 + Vat (R1.25 p/mms)Retail: R1.45 (R1450 + Vat)3. 5000 mms credits – R6000 + Vat (R1.20 p/mms)Retail: R1.40 (R7000 + Vat)4. 10000 mms credits – R11500 + Vat (R1.15 p/mms)Retail: R1.35 (R13500 + Vat)5. 50000 mms credits – R55000 + Vat (R1.10 p/mms) Retail: R1.30 (R65000 + Vat)6. 100000 mms credits – R105000 + Vat (R1.05 p/mms)Retail: R1.25 (R125000 + Vat)7. 300000 mms credits – R300000 + Vat (R1.00 p/mms)Retail: R1.20 (R360000 + Vat)8. 500000 mms credits – R425000 + Vat (R0.85 p/mms)Retail: R1.05 (R525000 + Vat)11. 1000000 + mms credits – R790000 + Vat (R0.79 p/mms) Retail: R0.99 (R990000 + Vat) The short code: 31972 (Non-premium rated – Normal rates apply) is registered Keyword purchase: R795 (Ex Vat) Annually MMS credits are purchased pre-paid, the same as sms credits Example: A client would sms; Aida 456 to: 31972 (Normal rates apply) SMSS will send an MMS auto response with photo’s of the bathroom, kitchen, garden, etc directly to the client’s cell phone. Businesses purchase MMS credits. An MMS credit is deducted for each MMS auto response.
MORE USES FOR SHORT CODES • It’s impossible to keep all customers happy all the time. Some will be unhappy about something • Only 1 in 10 customers actually complain at the business. • The rest simply leave and never return. • Unhappy customers DO complain, but to family and friends, resulting in even MORE people avoiding a business • 75% of customers will return if they receive ONLY a response • 99% will return if the complaint is resolved • SMSS provides an INSTANT customer care system & complete control over every issue in a business • SMSS will improve customer care by more than 100% By providing your customers with an easy-to-use system to: • complain, • compliment, • suggest, • book, • get information, • partake in a competition, • join a vip club • or any other service, you build an automated database, earn sms credits and do FREE sms marketing
What is an SMSS Agency? • An SMSS Agency receives the tools, software and back-up to become involved with the communication world, used by millions everyday • Generating a passive income: • An SMSS Agency will; • Resell bulk sms packages to businesses ranging from small to medium to large and make a profit on each sms • Resell bulk MMS packages and make a profit on each MMS • Resell Unique keywords on short code numbers • Earn income on each sms sent to each keyword in the exclusive area • Earn income on each sms sent to a competition, survey, etc on keywords in the exclusive area. • Income is generated, daily, monthly and annually. 10
THE SMSS AGENCY • Each SMSS agency owns his own exclusive area with the following income potential: • 10c – R1.75c for each sms sent in his exclusive area to short codes: 34050(R2),35002(R3),36100(R5),37002(R7.50) • 26c – 80c for each MMS sent in his exclusive area. • R795 + VAT for each business that signs up with SMSS • Resell bulk sms’s from a cost of 18c(depending on volume) to clients. Profit, over and above 18c, for instance if a bulk sms package is sold at 30c per sms, the 12c extra per sms is the Agency’s bulk sms profits • Agency pricing: R45 000 – R250 000 (Depending on the area) • Should an Agency be bought for say; R100 000 the Agency needs only to sell to 125 businesses in TOTAL to recover ALL costs. That’s without the short-code sms-income (R0.10 + R1.75 p/sms), sms reseller income and MMS reseller income. Agency’s potential income is more than R1,500 000 per annum • SMSS head office will assist with advertising, interviewing and training of consultants and the Agency owner • Contact Derek at: 083 292 8665 for more or additional information • Current SMSS Agencies: • (Pretoria, Centurion, Ermelo, Witbank, Middelburg, Nelspruit, Durban, Empangeni, Vereeniging, Vanderbijlpark, Sasolburg, Rustenburg, Klerksdorp, Cape Town, Bloemfontein, Bethlehem, George, Mossel bay, East London, JHB, Krugersdorp, Roodepoort, Randfontein, Kempton Park, Midrand, Alberton)
(Only ONE agency will be sold per Area) Agency income: • Each business pays an initial once-off (Annual)registration fee of R795 (Ex VAT) of which the Agency receives R795 + Vat • Each business purchase sms credits directly from your Agency. You make between 4c to 12c per bulk sms purchases on all your clients in your area. • The Agency will earn at least R0.10 for each sms sent to business keywords in the exclusive area (Plus different income per sms for other short code numbers: 35002(R3), 36100 (R5), 37002 (R7.50) • Each business purchase MMS credits directly from your Agency. You make between 25c to 80c per bulk MMS purchases on all your clients in your area 100 x Businesses will generate the following income: 1. Initial income:R79,500 or R30,000 (If consultants are used to register businesses. Consultants are paid R495 per business registering) Monthly income: 2. 100 x R92 (Average Package) = R9,200 p/month 3. 100 x 20 sms messages p/day x R0.10 = R200 x 30 days = R6000 p/month 4. 100 x 20 MMS messages p/day x R0.20 x 30 days = R12,000 p/month TOTAL monthly income = R27,200 (R326,400 per year) TOTAL: 1st Year = R326,400 + R30,000 = R356,400(178% return on investment) 12
Agency income: - should 2 consultants only manage to register 10 businesses each per month for the 1st year 20 x 12 = 240 Businesses 1. 240 x R795 = R190,800 (Initial income) 2. 240 x R92 (Average Package) = R22,080 p/m 3. 240 x 20 sms messages p/day x R0.10 = R200 x 30 days = R14,400 p/m 4. 240 x 20 MMS messages p/day x R0.20 x 30 days = R28,800 p/m TOTAL monthly income = R65,280 (R783,360 per year) TOTAL: 1st Year = R783,360 + R190,800 = R974,160 SMS Solutions 13
Worst case scenario - Poor circumstances: ONLY 192 businesses in total (Only 4 p/w or 16 p/month) 1. 192 x R795 = R152,640 (Initial income) 2. 192 x R92 (Average Package) = R17,664 p/m 3. 192 x 20 sms messages p/day x R0.10 = R200 x 30 days = R11,520 p/m 4. 192 x 20 MMS messages p/day x R0.20 x 30 days = R23,040 p/m TOTAL monthly income = R52,224 (R626,688 per year) TOTAL: 1st Year = R152,640 + R626,688 = R779,328 SMS Solutions 14
To recover only your investment: Only 48 businesses register (4 per month) in TOTAL : (Then do nothing but to collect the next year’s income) Initial income: 1. 48 x R795 = R38,160 (Initial income) 2. 48 x R92 (Average Package) = R4,416 p/m 3. 48 x 20 sms messages p/day x R0.10 = R200 x 30 days = R2,880 p/m 4. 48 x 20 MMS messages p/day x R0.20 x 30 days = R5,760 p/m TOTAL monthly income = R13,056 (R156,672 per year) TOTAL: 1st Year = R38,160 + R156,672 = R194,832 SMS Solutions 15
Good case scenario: 600 businesses per year, (50 p/m – 2 per day) 1. Initial income: R477,000 (R180,000 after consultants were paid) PLUS 2. 600 x R92 = R55,200 p/m (R662,400 p/a) 3. 600 x 20 sms messages p/day x R0.10 = R200 x 30 days = R36,000 p/m 4. 600 x 20 MMS messages p/day x R0.20 x 30 days = R72,000 p/m TOTAL monthly income = R163,200 (R1,958,400 per year) TOTAL: 1st Year = R477,000 + R1,958,400 = R2,435,400 The bottom line......Businesses WILL use bulk sms’s....get your slice of this cake! SMS Solutions 16