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HPA 2005 Technology Retreat: CE Industry Overview. Brian Markwalter Vice President, Technology Consumer Electronics Association. Trend #1. A Strong and Growing Industry. CE Industry Growth. 10.7%. 10.7%. 7.1%. Audio Quarterly Trends. Units: +3.3% Dollars: +13.0%.
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HPA 2005 Technology Retreat:CE Industry Overview Brian Markwalter Vice President, Technology Consumer Electronics Association
Trend #1 A Strong and Growing Industry
CE Industry Growth 10.7% 10.7% 7.1%
Audio Quarterly Trends Units: +3.3% Dollars: +13.0%
Video Quarterly Trends Units: +1.0% Dollars: +9.8%
Trend #2 A Product Explosion
2004 Fastest Growing Products(Based on Shipment Revenues) • Blank DVD Media 211.7% • LCD TV 204.5% • Digital Video Recorders 203.9% • Portable MP3 Players 184.0% • SDARS Tuners and Accessories 145.1% • 5.8Mhz Cordless Phones 144.8% • Flash Media 127.6% • Plasma TV 58.4% • Digital Direct-view and RPTV 40.2% • Mobile Video and Navigation 34.8%
Trend #3 It’s All About the (Flat) Display
DMD PerformanceLCOS, LCD, DLP Rear-Projection 35% of RPTV Shipments
Trend #4 Content Explosion And the Need for Storage
Average Image Libraries Photos: 3,420 Storage: 7.2 GB Photos: 600 Storage: 1.26 GB Now In 5 Years
Trend #5 Content On the Move
Mobile Video Gaining Volume * Includes mobile video displays, stand-alone DVD players, and DVD changers
The Rise of MRAV 2004 Shipment Volumes Through November 2004 Units: 3.8 million Revenues: $340 million Based upon CEA’s MARA Shipment Data
Audio Server Growth 13.699 YTD
DMS Purchase Plans (Base: U.S. Online Adults)
Closing • 2005 International CES set records • 142,585 attendees (pre-audit) • 2,550 exhibitors • 1.531 million net square feet exhibit space • It’s great to be in CE
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